A Deep Dive into Shopify and eCommerce Marketplaces

Episode notes

Following up on Episode 23’s ReUnite recap, we’ll talk to marketplace strategy guru Rick Watson and continue our conversation about Shopify. Rick's the closest person I know to being a bonafide eCommerce futurist so he’s the perfect person to query on Shopify. Sometimes, we get into the weeds on tactics that boost performance. Though it’s our mastery of eCommerce trends that keep our eye on the prize. This episode is a refreshing step back to the big picture, a 40,000-foot view of Shopify and where it’s headed, particularly in non-DTC areas such as marketplaces. And we should get cozy with marketplaces since they represent a majority of total eCommerce sales.

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

• Amyn Jivani on Making Partner Marketing the Engine of Your Company's GTM StrategyNever GTM Alone · on marketplace strategy78 / 100
• eCommerce in America according to Rick Watson - RW ConsultingThe eCommerce Growth Show USA · on channel advisor75 / 100
• Bridging Cultures to Scale Global Commerce with Daniela Jurado JabbaVTEX Live · on marketplace strategy73 / 100
• Your Partner Model Was Built for a Different Era with Alex SmithInvestible Partnerships™ · on marketplace strategy56 / 100

• Building the Perfect Welcome Series With Jeff Luscynski87 / 100
• How to Double Your Sales with Chase Clymer
• How Noah Learner Tripled His Income with SEO
• 2023: Education, Copywriting, Email, New Blood.
• 7 New Klaviyo Features Email Marketers Should Know About