The Needle Movement Podcast · 2023-02-24 · 47 min
SEO expert Noah Learner joins us for a lively discussion on how SEO can work for anyone while introducing a powerful new tool, Branch Explorer. Noah is the VP of Product at Two Octobers and has recently spoken at large marketing conferences including MozCon and SearchLove Listen in while he walks thru his SEO checklist and how he was able to triple his income in the past few years. Noah has some great career advice to share. We’ll also discuss other fun topics: the Yankee/Red Sox rivalry, Noah’s favorite song and how to master public speaking. Highlights: (00:04)Introducing Noah Learner (03:14) Noah’s take on TikTok. Is it a serious threat to SEO? (08:08)How do Shopify stores start with SEO? Noah provides 3 specific recommendations. (12:45)The Return on Investment for SEO and how brands can find obvious revenue there. (18:41) A powerful tool to use: Explorer for Search - it collects millions of rows of data from Google previous unseen to uncover insights. (23:09) How to Onboard the Explorer tool via a consultation. (25:38) How Noah built his personal network over many years which later led to higher income down the line.
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