
The E-Comm Show · 2026-04-29 · 25 min
Scaling an e-commerce brand today isn’t about finding one winning channel; it’s about building a system that works across all of them. In this episode of The E-Comm Show, Andrew Maff talks with Konstantinos Chatziioannou, CEO & Partner at Ventus Growth and Woowind, about scaling a global brand across Amazon, DTC, and offline channels. Learn how Woowind is navigating cross-border complexity, building omnichannel strategies, and adapting to the realities of modern e-commerce growth. What You’ll Learn How omnichannel expansion strengthens your entire business Why global markets require completely different strategies The importance of product and price segmentation across channels How offline marketing impacts online performance