
Sustainable Design Lab
Hosted by Chris Bradley
Welcome to the Sustainable Design Lab podcast by Veritiv. Hosted by Chris Bradley and Brodie Vander Dussen, this show is your go-to resource for cutting-edge insights into the world of sustainable packaging.
27 episodes · publishes fortnightly · latest 2026-06-17
Rank
#52
Substance
48.3
/ 100
Why it scores where it does
Sustainable Design Lab ranks #52 on The B2B Podcast Index with a substance score of 48.3 out of 100, scored across 3 recent episodes. It scores highest on guest caliber and specificity & evidence. Andrew Bohenko is the Sustainability Initiatives Manager actually running the closed-loop system at a 2-million-square-foot stadium hosting 50+ major events a year—a genuine practitioner doing the thing at scale, not a thought-leader.
The five-dimension breakdown
Averaged across 3 recently scored episodes, with cited evidence.
Insight Density
9.3 / 20There are some genuinely useful operational insights (clear bag policy enabling fast contamination checks, the two-bin vs three-bin behavioral logic, three points of contact before payment, 5-inch recycling hole to keep streams clean), but they're padded with self-promotion, mission statements, and repetitive talk of 'uplifting community.'
“It makes it super easy for somebody to grab a bag, look through it really quickly, flip it over a couple of times”
“there's 3 points of contact with our sustainability and zero waste messaging before you even pay”
Originality
9.7 / 20Most of the framing is conventional sustainability narrative, but a handful of counterintuitive operational details (designing bin opening sizes to control contamination, focusing on time-in-building rather than headcount for recovery planning) add some freshness above standard recycling talk.
“we look more at time in the building than we do for number of people in an event”
“as soon as you have 3, it just seems like people are going, oh wait, which one?”
Guest Caliber
12.3 / 20Andrew Bohenko is the Sustainability Initiatives Manager actually running the closed-loop system at a 2-million-square-foot stadium hosting 50+ major events a year—a genuine practitioner doing the thing at scale, not a thought-leader.
“Andrew Bohenko, Sustainability Initiatives Manager at Mercedes-Benz Stadium”
“me and her co-chair our Green Team and our Green Team leadership board that spearheads all the initiatives”
Specificity & Evidence
10.7 / 20Strong on concrete figures: tonnage per event, person-hours, diversion rates, named partners and certifications, and Styrofoam volume changes—real data that grounds the claims.
“it'll take about 280 people hours to sort through all of that waste. And we'll do about 26 to 28 tons of waste”
“Had up to 220,000 pounds of waste for the Peach Bowl last year”
Conversational Craft
6.3 / 20The hosts lob soft, admiring questions and never challenge a single claim—every answer is met with 'that's inspiring' or 'that's incredible,' and the episode even pauses for a self-promotional report ad, making it function like a PR showcase.
“Well, it's definitely inspiring. It was so much more than what I was expecting.”
“what is one thing that really gives you hope?”
Standout episodes
- 54
- 46
- 45
Rank over time
First period on the Index - history builds from here.
Episodes
3 scored on substance · 27 tracked in total.
- 54 / 100
Zero Waste at 73,000 Seats: How Mercedes-Benz Stadium Built a Closed-Loop System
2026-06-17 · 34 min
- 46 / 100
How Burton Snowboards Is Rethinking Packaging From the Inside Out with Mitch Rovito
2026-06-01 · 33 min
- 45 / 100
How Sway Is Turning Seaweed Into Scalable Packaging with Julia Marsh
2026-05-18 · 28 min