Customer Led Innovation With Shantanu Srivastava

Episode notes

Shantanu Srivastava is a global marketing and innovation leader whose career spans leadership roles across Twinnings, Danone, Sanofi, and Reckitt. In this episode we discuss: The risks and benefits of evolving a brand Customer led innovation Making innovation work inside a company How challenger brands see innovation v mega brands Innovating inside a start up Humans v AI in research Full show notes, including a transcript, links to everythingdiscussed and contact details can be found on the episode page here .

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