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#5552Storytelling for Innovation: Motion Design for Human-Centered Design41.0 / 100Get badge
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Storytelling for Innovation: Motion Design for Human-Centered Design

Hosted by Leeanne Brennan

Come learn how to rethink your process as a visual storyteller to serve an industry that doesn’t play by our rules. I'm your host, Leeanne Brennan, a Freelance Illustrator / Motion Designer looking to share how we fit into the innovation landscape and how to excel at this unique way of using our creative skillset.

28 episodes · publishes weekly · latest 2026-04-02 · ~44 min/episode

Rank

#5552

Substance

41.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Product rank

#128 of 143

Best B2B Product Podcasts →

Across the index

#5552 of 6182

Substance

Top 90%

outscores 10% of the index

Why it scores where it does

Storytelling for Innovation: Motion Design for Human-Centered Design ranks #5552 on The B2B Podcast Index with a substance score of 41.0 out of 100, scored across 1 recent episode. It scores highest on originality and insight density. The specific application of 'low-fidelity is intentional and too-polished work is counterproductive' to UX prototype video is a non-obvious niche insight. Everything else - outreach persistence, self-belief, follow your intuition - is generic hustle content found everywhere.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

9.0 / 20

One genuinely useful insight - that motion designers in UX research should under-produce deliberately because polish actively harms user testing - is buried in roughly 12 minutes of personal updates, motivation platitudes, and business promotion. The signal-to-noise ratio is very low for a 14-minute episode.

“sell them what they want and give them what they need”

“you don't want to include a lot of details when you're doing user testing, because then the participants you're putting these videos in front of will get distracted”

Originality

11.0 / 20

The specific application of 'low-fidelity is intentional and too-polished work is counterproductive' to UX prototype video is a non-obvious niche insight. Everything else - outreach persistence, self-belief, follow your intuition - is generic hustle content found everywhere.

“if you're taking on one of these projects, you've gotta scope it in a way where you're doing like a fraction of what you're capable of. Because if you don't do that, you're gonna shoot yourself in the foot”

“nobody's teaching this part of storytelling for this specific purpose”

Guest Caliber

8.0 / 20

This is a solo update episode with no guest whatsoever. The host is a self-described freelancer running multiple side businesses simultaneously, none demonstrably at scale; she explicitly notes her course is unfinished and her other businesses are not yet profitable.

“I have not even touched it”

“these other businesses that I have with like Epic Bones and with my personal project coaching, it's like, okay, well let's keep going and see how I can make this work”

Specificity & Evidence

7.0 / 20

Almost entirely absent: no named clients, no revenue figures, no timelines beyond 'next year,' no named outreach tools, and the one data point offered ('way more than you would think is possible') is deliberately vague. The single named person is a previous guest referenced only in passing.

“getting paid like way more than you would think is possible in the traditional industry”

“they're using those like email finding softwares to like find the person's email”

Conversational Craft

6.0 / 20

This is an unscripted solo ramble with no interviewer, no questions, no follow-ups, and no structure. The delivery is stream-of-consciousness with frequent self-corrections and no productive tension possible by design.

“I guess now I have four things going on. So yes, I am definitely all over the place”

“I'm gonna have another episode coming, but I just wanted to let you all know”

Standout episodes

  • Life Update + a Tip For You

    2026-04-02

    41

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 28 tracked in total.

  • Life Update + a Tip For You

    2026-04-02 · 14 min

    41 / 100

Frequently asked

What is Storytelling for Innovation: Motion Design for Human-Centered Design's substance score?
Storytelling for Innovation: Motion Design for Human-Centered Design scores 41.0 out of 100 for substance and ranks #5552 on The B2B Podcast Index. That puts it ahead of 10% of the B2B podcasts we rank and #128 of 143 in Product. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is Storytelling for Innovation: Motion Design for Human-Centered Design worth listening to?
Storytelling for Innovation: Motion Design for Human-Centered Design is ranked on The B2B Podcast Index with a substance score of 41.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts Storytelling for Innovation: Motion Design for Human-Centered Design?
Storytelling for Innovation: Motion Design for Human-Centered Design is hosted by Leeanne Brennan.
How often does Storytelling for Innovation: Motion Design for Human-Centered Design publish?
Storytelling for Innovation: Motion Design for Human-Centered Design publishes weekly, has 28 episodes, released its most recent episode on 2026-04-02.
Which Storytelling for Innovation: Motion Design for Human-Centered Design episode should I start with?
Our highest-scoring recent episode is "Life Update + a Tip For You" (41/100) - a good place to start.

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Topics this show covers

The themes that come up most across this show's episodes.

Design thinking methodologyLow-fidelity video prototypingUser testing and design researchMotion design for innovationHuman-centered design thinkingEmail discovery softwarePersonal creative practice coachingEpic Bones card deck lineLeanne Brennan (freelance motion design)Prototyping and user validation

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