Starting Up: How I Built & Sold a SaaS Company for Millions Without Coding Skills | Jay Sensi
Hosted by Jay Sensi
I built and sold a software company for millions. I've never written a line of code. Starting Up is the definitive playbook for non-technical founders who want to build, scale, and exit software companies—without needing technical skills. I'm Jay Sensi.
14 episodes · publishes weekly · latest 2026-06-22
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Episodes
14 tracked.
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Starting Up #14 - Turn Every 'No' Into Your Competitive Advantage
2026-06-22 · 22 min
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Starting Up #13 - Why 'Yes' Is Killing Your Startup: Fake Validation Exposed
2026-06-15 · 19 min
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Starting Up #12 - The Cold Calls That Built My Company: Voice of the Customer
2026-06-08 · 18 min
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Starting Up #11 - Why a Smaller Market Can Beat a Bigger One
2026-06-01 · 16 min
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Starting Up #10 - Why Your TAM Is a Lie: How to Find Your Real Market Size
2026-05-25 · 19 min
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Starting Up #9 - Why Great Ideas Fail: The Secret to Perfect Market Timing
2026-05-18 · 18 min
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Starting Up #8 - Your Idea Doesn't Need to Change the World
2026-05-11 · 11 min
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Starting Up #7 - The Rejection That Changed My Life Path
2026-05-04 · 13 min