Spilling the Magic Beans · 2022-10-14 · 24 min
Whenever people talk about social media, it’s always about how to build engagement. It’s almost always about how to drive new traffic to your channels. And while that is super important - nobody talks about the factor that is equally, and if not more important. Managing the engagement that your brand is already getting. It’s the art of managing inbound engagement. Converting a follower into a loyal customer. How do you do that? All of that more to come in today’s episode where we spoke to Rachel Moore, who’s the Senior Director of Marketing at Hubilo. ___ About us: Rocketium helps growth teams test and refine ad and app campaigns at 10x the speed of today's manual processes. Our product replaces disconnected tools (Asana, Drive, Photoshop, Sheets) with an all-in-one workspace for visual content creation, collaboration, publishing, and analytics. More details on our website . Follow Rachel on Linkedin
Ep #42: How Tata CLiQ stays true to their core guidelines while evolving as a brand63 / 100Ep #41: Here's Wavemaker's secret to designing campaigns on ecommerce platformsEp #40: How Digitas builds their creatives to boost engagementEp #38: How Epigamia created the perfect brand strategy Ep #37: How Wego created brand presence by leveraging their target persona