SEOLeverage · 2025-05-19 · 48 min
In this episode of the SEOLeverage Podcast, Gert Mellak sits down with Joseph Armstrong, founder of 90 Day Korean, to dive into a story every digital entrepreneur dreads: losing 70% of website traffic overnight . Joseph shares the raw reality of what happened during a devastating Google core update in 2019, how it put his entire business at risk, and how the SEO Leverage team helped turn things around - fast. Within just three weeks, the site had fully recovered, and from there, it doubled its traffic and increased conversions . But this episode is more than just a recovery story.
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