SaaS Marketing Weekly · 2026-06-23 · 25 min
Episode 100. We're marking the milestone by doing something a little different. Ryan takes a step back to reflect on what building a weekly B2B SaaS marketing podcast from scratch actually looks like - the numbers, the lessons, the content strategy behind it, and why it's become one of the best business decisions Rocket SaaS has made. Ryan breaks down the top episodes by downloads and what the data tells you about what SaaS founders actually care about, the biggest marketing lessons distilled from 100 episodes of conversations, what's changed in the SaaS marketing landscape since episode one, and why a consistent content engine - built around a sub-brand - is one of the highest ROI moves any SaaS business can make. Whether you've been here since episode one or you're just discovering the pod, this is a good one.
#101: AI search uncovered: how to get your SaaS brand cited by ChatGPT, Claude and Gemini49 / 100#99: How Rocket SaaS flew from $5M to $7M ARR in 90 days#98: Broke freelancer to multi-million $ business. Personal brand and why fundamentals beat AI hacks#97: Content audit revealed: what we're changing at Rocket SaaS#96: 10 ways to find out what your ICP actually wants