
Roofing Success · 2026-06-09 · 1h 9m
Building a successful roofing company isn't just about selling more roofs. It's about creating a business that gives you freedom, predictable profits, and a team that loves coming to work. In this episode, Jim Ahlin sits down with Kody Landals, founder of Reimagine Roofing and Reimagine Your Sales, to discuss the lessons he learned building, scaling, and exiting a roofing company. In this conversation, you'll learn: • How Kody built and scaled Reimagine Roofing into a private-equity-backed company • Why virtual roofing sales can increase efficiency without sacrificing close rates • The key financial and marketing metrics every roofing owner should track • How to improve margins, build accountability, and create a business you actually enjoy running