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HUMAN Security’s Stu Solomon: Inside the Agentic Internet and the 1300% Surge in AI Traffic

Retailgentic · 2025-11-25 · 52 min

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Topics in this episode

agenticretailecommerceoptimizationtrends

Episode notes

In this episode of the Retailgentic Podcast, Scot talks with Stu Solomon, CEO of HUMAN Security, the company analyzing 20+ trillion digital interactions every week to detect bots, fraud, and now agentic AI behavior. Stu breaks down: Why bots now exceed human traffic The 1300% growth in agentic activity How HUMAN identifies good vs. bad bots The rise of agentic logins, navigation, and even checkouts Why spoofing of ChatGPT and Perplexity traffic is exploding What retailers need to know about letting AI agents crawl their sites The coming world of agent-to-agent commerce If you’re preparing for the future of retail, ad tech, AI commerce, or online security, this is essential listening.

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