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Turning awards into a marketing strategy with Heather Marano

Marketing Espresso · 2025-09-22 · 27 min

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Episode notes

Send us Fan Mail So many business owners see awards as nothing more than a shiny trophy or a pat on the back. But what if entering awards could actually be one of the smartest marketing moves you make this year? In this episode, I sit down with Heather Marano, who knows the awards space inside out. She explains why awards are far more than vanity metrics and how they can become a fast track to building credibility, visibility, and trust with your audience. We talk about how awards can open doors to PR opportunities, strengthen your brand story, and even help you

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