Market Proof Marketing · 2026-06-04 · 1h 2m
Kevin is joined by Julie and Beth to talk about what marketers can learn from Disney, why a successful event deserves a lot more than most teams give it, and why "leads are up" might be the most dangerous sentence in your dashboard. They also dig into the CoStar acquisition of Zonda and what it could mean for new home listings, why Google is quietly retiring standalone display campaigns, and a friendly debate over whether Meta’s upcoming subscription tiers are worth a single dollar of anyone’s monthly budget. Story Time: Beth - A magical marketing lesson Julie - Take the win, no matter how you got it Kevin - The doorman fallacy Announcements: Online Sales and Marketing Summit - Austin, Texas - October 1-2, 2026 - Over 50% of tickets are gone, secure your spot today. Google Adds AI Mode To Search Box: 3 Things You Need To Know - Virtual Event - June 16, 2026 - Registration required, limited spots available. In the News: CoStar nears $800 million deal to buy Zonda in housing data push, sources say Google Is Retiring Standalone Display Campaigns In Favor Of Demand Gen Meta launches Instagram, Facebook, and WhatsApp subscriptions, with more to come, including AI plans
Ep 447: 20 Years, Zero Regrets71 / 100
Ep 446: Stay in Your Lane
Ep 445: You Don't Have an Awareness Problem
Ep 444: Making Home the Happiest Place in the World
Ep 443: The Marketing-Online Sales Connection