Life in Digital · 2026-06-01 · 39 min
In this episode of Life in Digital, host Ed Steer is joined by Ryan Kangisser, Chief Strategy Officer at mediasense, for a discussion on the future of talent in an AI-driven marketing landscape. The conversation centres around mediasense's upcoming Humans, Machines and Marketing survey and the questions it aims to explore across brands, agencies, and technology providers. Ryan shares his perspective on how talent requirements are evolving, whether AI is widening or narrowing skills gaps, and the characteristics that will define high-performing teams in the years ahead. Ed and Ryan also examine how agency models are adapting to changing client expectations, the common pitfalls organisations face when building talent strategies, and what the industry should be paying attention to as Cannes 2026 approaches. Tune in for an insightful conversation on how AI is reshaping the ever evolving relationship between people, technology, and marketing
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