
Leaders of B2B Podcast · 2025-04-21 · 18 min
Utilization isn’t just a metric - it’s the key to unlocking profitability, clarity and accountability across your entire team. In this episode, Michael Daoud , Founder and CEO of Visus LLC , sits down with us to share how transparency in utilization can transform operational efficiency in professional services firms. He highlights the value of role-based utilization targets and the importance of weekly over monthly KPI tracking for agility. Key Takeaways: (00:54) Making utilization transparent directly impacts revenue and profitability. (01:44) Custom data pipelines using PSA platforms offer richer insights than native reports. (03:27) Daily time entries are essential for real-time visibility. (05:44) Color-coded bar charts inspire self-correction without management pressure. (09:46) Transparency prevents idle bench time and promotes strategic internal initiatives. (12:17) Weekly tracking allows earlier course correction than monthly reviews. (14:24) Teams can start with spreadsheets before building advanced data warehouses. (16:09) Team members can access their utilization data anytime without waiting for reports.