Milliseconds Makes Millions: Slow Page Speed is Burning Your Ad Budget

Episode notes

- AI data analyst to build dashboard and get insights In this episode, I chat with Lukas from The Nice Agency, a Shopify site speed optimization expert. They discuss why page speed optimization is one of the most overlooked yet impactful factors in improving return on ad spend (ROAS) and conversion rates for e-commerce businesses. Lukas shares insights from his agency’s experience, debunks common myths about automated page speed tools, and reveals the best technology stack for high-performance Shopify stores. Key Topics Covered: Why page speed optimization is a game changer for your e-commerce business. How bloated app stacks slow down your site and kill conversion rates. The biggest scams in the Shopify site speed industry and how to avoid them. The impact of page speed on SEO, paid ads, and overall user experience. A breakdown of the best tools and apps to use for a high-speed e-commerce store.