ai seo crash course: pick one keyword and build brand mentions
In the Pit with Cody Schneider | Marketing | Growth | Startups · 2025-07-28 · 49 min
Episode notes
- AI data analyst to build dashboard and get insights This AI SEO deep‑dive gets tactical. I sit down with Ilias Ismanalijev (aka @illyism ) to map the real discovery journey happening inside AI search—what users actually prompt from problem‑aware to buyer‑ready—and how to influence results across models (GPT, O3, Claude, Perplexity). You’ll learn how to surface the right phrases (not just keywords), make your pages AI‑readable , and win off‑page placements on the listicles and directories LLMs love to cite. What you’ll learn The 4 levels of AI search (no‑search → deep research) and how strategy changes at each. Prompt‑level intent mapping: info, comparison, executive/delegation, problem‑solving. How to spot AI‑generated queries in Google Search Console and build your tracking sheet. On‑page for LLMs: crawlability, structured content/markdown, alt text, and avoiding blockers (robots.txt, Next.js assets). Off‑page that moves rankings: listicle outreach, affiliate offers, directories (G2, Product Hunt), and Reddit/“parasite” opportunities. Why AI traffic is often more buyer‑ready —and how to target bottom‑of‑funnel prompts (e.g., “X vs Y,” “best X for Y,” pricing specifics).