The B2B Podcast Index
HR Problem Solver

The Power of HR Technology Platforms

HR Problem Solver · 2026-03-03 · 43 min

Substance score

39 / 100

Five dimensions, 20 points each

Insight Density8 / 20
Originality7 / 20
Guest Caliber9 / 20
Specificity & Evidence9 / 20
Conversational Craft6 / 20

What our scoring noted

Our reviewer’s read on each dimension, with quotes from the episode.

Insight Density

8 / 20

There is some actionable guidance - the 50-100 employee threshold, the who/what/how evaluation framework, and the warning about disjointed modules - but a large share of the runtime is consumed by biographical backstory, social rapport-building, and repetitive affirmations, leaving the insight-per-minute rate low.

a feature list is a dead end, and it's gonna be a dead end every time
I have a couple of magic numbers. There's 50 and then there's a hundred and then there's a hundred and above

Originality

7 / 20

The 'feature list is a dead end' framing and the roof-purchase analogy are mildly contrarian, but the core advice - focus on top pain points, check references, involve all stakeholders - is standard B2B software buying guidance that circulates widely; nothing here challenges conventional thinking in the HR tech market.

I compare purchasing an HRIS or an HCM platform to purchasing a roof
a feature list is a dead end, and it's gonna be a dead end every time. A feature list is just that, it's a feature list

Guest Caliber

9 / 20

Ashley Martin has genuine, tenure-backed experience on the vendor and partnership side of mid-market HR tech, which is directly relevant, but she is primarily a regional sales and BD professional - not a scaled operator, CHRO, or buyer-side executive - limiting the depth of perspective she can offer a B2B operator audience.

I started with Exponent back in 2010, pretty fresh out of college
I've had the privilege um uh since I've been here of also wearing a lot of different hats in a family-owned uh mid-sized business

Specificity & Evidence

9 / 20

There are useful concrete anchors - specific employee count thresholds, named state compliance examples, and a handful of anonymized client vignettes - but no hard dollar figures, vendor names, ROI data, or cited research, keeping the episode in the illustrative-anecdote tier rather than data-driven territory.

a 50-person company that's highly distributed across 13 different states with a bunch of job costing
I've had a group that evaluated us, uh, this was a couple months ago, that was us uh on the, there were about 35-ish employees

Conversational Craft

6 / 20

The host asks broad, open-ended questions that invite long monologues and consistently praises responses with effusive affirmations, never pushing back on vendor-side framing, never probing the guest's conflict of interest, and devoting the final third of the episode to career-advice and personal questions irrelevant to a B2B operator.

That's so fascinating that you brought that up.
So what are, you know, so when you think about from and being in this world for a number of years, how what are some of the important things that, you know, I don't I don't want to say a selling proposition, but just the value proposition

Conversation analysis

Computed from the transcript - who did the talking, and the verbal tics along the way.

Filler words

so116uh113um56you know44like39kind of26right19actually10I mean8honestly1obviously1

Episode notes

Great HR technology makes a real difference for organizations. Every company needs people, processes, and technology to work well. As an organization grows it needs more than a payroll system. A good HRIS (Human Resources Information System) can store employee files, do payroll, support the hiring process, store employee reviews and track vacation time all in one system. Our discussion will give you a great overview of what you need to think about when moving to a comprehensive HR system for your company that can truly support the company, its managers and employees. My guest for this podcast is Ashley Martin, Enterprise Solutions Director with Exponent HR. Ashley is a results-driven Director of Sales with extensive experience in the SaaS technology sector, specializing in building and nurturing executive relationships to drive revenue growth. Experience developing strategic initiatives and collaborating with C-suite executives to align sales strategies with company objectives. Adept at identifying market opportunities, cultivating partnerships, and delivering tailored solutions to meet complex client needs. A dynamic leader committed to fostering a culture of excellence.

Full transcript

43 min

Transcribed and scored by The B2B Podcast Index.

1 00:00:04,480 - > 00:00:07,040 SPEAKER_00: My name is Mark Mitford with HR Catalyst. 2 00:00:07,120 - > 00:00:09,839 And today I have the pleasure of talking to Ashley Martin. 3 00:00:10,000 - > 00:00:14,160 Ashley is with Exponent HR and she is the Enterprise Solutions 4 00:00:14,160 - > 00:00:14,640 Director. 5 00:00:14,880 - > 00:00:17,120 So with that, Ashley, how are you doing today? 6 00:00:17,359 - > 00:00:18,239 SPEAKER_02: Thank you, Mark. 7 00:00:18,640 - > 00:00:18,960 SPEAKER_00: Great. 8 00:00:19,039 - > 00:00:21,440 Well, I'm looking forward to the conversation we're going to have 9 00:00:21,440 - > 00:00:22,879 with Ashley today. 10 00:00:23,760 - > 00:00:28,000 Why don't you first of all tell me a little bit about your 11 00:00:28,000 - > 00:00:31,359 business and when did you actually start with Exponent? 12 00:00:32,000 - > 00:00:32,479 SPEAKER_02: Oh, wow. 13 00:00:32,640 - > 00:00:33,359 That goes way back. 14 00:00:33,439 - > 00:00:34,640 How much time do we have? 15 00:00:35,359 - > 00:00:38,560 I uh I I'm what they call a boomerang employee. 16 00:00:38,640 - > 00:00:42,640 So I started with Exponent back in 2010, pretty fresh out of 17 00:00:42,640 - > 00:00:42,960 college. 18 00:00:43,119 - > 00:00:46,880 Now I'm dating myself and worked here for five years. 19 00:00:47,039 - > 00:00:50,640 And then I left for another opportunity, something I wanted 20 00:00:50,640 - > 00:00:54,240 to go try, um, that lasted uh less than a year. 21 00:00:54,399 - > 00:00:57,200 And then I went to another company to work in more of like 22 00:00:57,200 - > 00:01:00,240 a project management type role, only to find out about two and a 23 00:01:00,240 - > 00:01:03,600 half years later that um there was an opportunity opening up at 24 00:01:03,600 - > 00:01:04,319 Exponent. 25 00:01:04,480 - > 00:01:07,439 And so we I got back together with the leadership team here 26 00:01:07,599 - > 00:01:12,719 and came back here in 2019 or maybe 2018. 27 00:01:13,120 - > 00:01:15,040 Um and I've been here since. 28 00:01:15,200 - > 00:01:17,840 So almost a total of 12 years at Exponent. 29 00:01:18,000 - > 00:01:19,760 I've worn a lot of different hats. 30 00:01:19,920 - > 00:01:23,760 Uh 15 years ago, my role was more of business development 31 00:01:23,840 - > 00:01:28,000 events, events coordination, uh, learning how to move uh a 32 00:01:28,000 - > 00:01:30,079 prospective client through the sales cycle. 33 00:01:30,319 - > 00:01:33,599 And then um fast forward to today, and I've had the 34 00:01:33,599 - > 00:01:37,439 privilege um uh since I've been here of also wearing a lot of 35 00:01:37,439 - > 00:01:41,439 different hats in a family-owned uh mid-sized business where I do 36 00:01:41,519 - > 00:01:45,680 uh I do serve in a leadership role on the team as well as uh 37 00:01:45,680 - > 00:01:50,319 managing all of our partnerships uh with other firms that service 38 00:01:50,319 - > 00:01:52,400 clients that are similar sizes to ours. 39 00:01:52,480 - > 00:01:54,239 Uh, and then also a little bit of sales. 40 00:01:54,400 - > 00:01:56,879 So I um there's there's not a lot that I haven't done here, 41 00:01:56,959 - > 00:01:59,680 but that's what keeps it exciting and keeps it fun and 42 00:01:59,680 - > 00:02:02,560 keeps it interesting and keeps me learning, quite frankly, and 43 00:02:02,560 - > 00:02:03,200 on my toes. 44 00:02:03,280 - > 00:02:06,480 And uh every meeting I have with a new potential customer, I get 45 00:02:06,480 - > 00:02:09,120 to learn something new about their industry and uh it just 46 00:02:09,120 - > 00:02:11,759 keeps it very engaging, keeps the world very engaging. 47 00:02:12,000 - > 00:02:12,479 That's great. 48 00:02:12,639 - > 00:02:14,960 SPEAKER_00: No, and then and Ashley and I have known each 49 00:02:14,960 - > 00:02:16,400 other for quite a few years. 50 00:02:16,719 - > 00:02:20,080 So my actual ongoing joke is that I've known Ashley since she 51 00:02:20,080 - > 00:02:20,639 was single. 52 00:02:20,719 - > 00:02:23,759 So it's a we've known each other for a couple of years because I 53 00:02:23,759 - > 00:02:25,120 know that you've got two kids now. 54 00:02:25,199 - > 00:02:27,840 So congratulations and happily married and two kids. 55 00:02:27,919 - > 00:02:29,439 So that's congratulations on that. 56 00:02:29,680 - > 00:02:30,960 SPEAKER_02: So yeah, that's true. 57 00:02:31,120 - > 00:02:34,800 I forget people know me as Ashley McMaster and not Ashley 58 00:02:34,879 - > 00:02:35,199 Martin. 59 00:02:35,439 - > 00:02:36,479 SPEAKER_00: I'm I'm one of them. 60 00:02:36,560 - > 00:02:41,680 So it's uh so what was just out of curiosity, so and we'll dive 61 00:02:41,680 - > 00:02:44,960 into uh in just a couple of minutes the HR system side and 62 00:02:44,960 - > 00:02:48,080 the and and really kind of the the heartbeat of what H Exponent 63 00:02:48,159 - > 00:02:51,919 uh Exponent HR does, but what's what was kind of the intrigue or 64 00:02:51,919 - > 00:02:55,439 the driving force behind uh joining Exponent when you did? 65 00:02:56,080 - > 00:02:59,840 SPEAKER_02: Well, in 2010, uh the world was in it, well, the 66 00:02:59,840 - > 00:03:02,400 world, the US was in an interesting economic place. 67 00:03:02,479 - > 00:03:05,599 Uh, there was not a lot of job opportunity when I graduated 68 00:03:05,599 - > 00:03:07,439 from LSU in 2009. 69 00:03:07,759 - > 00:03:10,879 So I ended up working at a small state farm agency in my hometown 70 00:03:10,879 - > 00:03:12,639 of Shreeport, Louisiana. 71 00:03:12,960 - > 00:03:17,039 And uh about a year later, I was contacted by a friend of mine 72 00:03:17,039 - > 00:03:20,159 who worked in the service group here who told me that she'd be 73 00:03:20,159 - > 00:03:23,439 happy to send my resume over to the marketing and sales side. 74 00:03:23,599 - > 00:03:25,759 And that's what kicked off the interview process. 75 00:03:25,840 - > 00:03:28,879 And I got in a car as fast as I could and drove from Shreeport 76 00:03:28,960 - > 00:03:32,479 to Dallas for the interview that day and was able to secure the 77 00:03:32,479 - > 00:03:33,599 entry-level job here. 78 00:03:33,680 - > 00:03:38,479 And I was really looking for an opportunity to learn and for 79 00:03:38,479 - > 00:03:40,400 someone to give me an opportunity to learn. 80 00:03:40,560 - > 00:03:44,000 And I was very fortunate in that uh I came in and had an amazing 81 00:03:44,000 - > 00:03:47,039 leader and mentor that uh I still give credit to today for 82 00:03:47,039 - > 00:03:49,199 everything that I know and everything that he taught me. 83 00:03:49,439 - > 00:03:53,599 And then uh after being here for five years and leaving, I only 84 00:03:53,599 - > 00:03:55,840 left because I wanted to try some other things. 85 00:03:56,080 - > 00:03:58,639 Exponent was all I've ever known. 86 00:03:58,879 - > 00:04:01,599 And what was really interesting is not only did I go other 87 00:04:01,599 - > 00:04:04,800 places and learn about their industries, but I learned a lot 88 00:04:04,800 - > 00:04:07,120 about myself and how much I enjoyed working in a 89 00:04:07,120 - > 00:04:10,719 family-owned, privately held company where it was middle 90 00:04:10,800 - > 00:04:13,199 market-based and we wear a lot of different hats. 91 00:04:13,360 - > 00:04:18,240 And I'm able to uh have a daily impact on the customers and the 92 00:04:18,240 - > 00:04:21,040 clients and the prospective clients and the partners. 93 00:04:21,120 - > 00:04:24,879 Uh, it's a it's just it's a very enjoyable for me, anyways. 94 00:04:24,959 - > 00:04:28,000 It's what drives me, the ability to have that immediate impact 95 00:04:28,160 - > 00:04:30,879 versus one of the companies I worked for in the middle was a 96 00:04:30,879 - > 00:04:34,399 company uh that had like 6,000 employees, and it was just and 97 00:04:34,399 - > 00:04:34,959 it was big. 98 00:04:35,040 - > 00:04:37,920 And um the the big companies need people too, but I just I 99 00:04:37,920 - > 00:04:40,399 really enjoy this size company and the atmosphere and the 100 00:04:40,399 - > 00:04:41,120 culture here. 101 00:04:41,439 - > 00:04:41,680 SPEAKER_00: Right. 102 00:04:41,839 - > 00:04:42,720 And that's so great. 103 00:04:42,800 - > 00:04:45,439 It's it's it's such a true point, what you just said too, 104 00:04:45,519 - > 00:04:48,800 because you could um what you mentioned there a couple of 105 00:04:48,800 - > 00:04:51,439 times, Ashley, which is interesting, is that you can 106 00:04:51,439 - > 00:04:52,560 actually make a difference. 107 00:04:53,439 - > 00:04:57,040 And within a large company, and I spent a lot of years in larger 108 00:04:57,040 - > 00:04:59,839 companies all the way up to Fortune 50. 109 00:05:00,399 - > 00:05:03,279 Um, you know, and and it's just hard to move the needle there. 110 00:05:03,519 - > 00:05:06,639 Yeah, just because you're you're trying to you're trying to move 111 00:05:06,720 - > 00:05:09,920 a you're you're trying to stare and change direction with a 112 00:05:09,920 - > 00:05:10,560 super tanker. 113 00:05:10,720 - > 00:05:13,519 So it's kind of interesting that you're that's kind of the 114 00:05:13,519 - > 00:05:16,720 driving force, a little bit of that North Star for you is being 115 00:05:16,720 - > 00:05:18,480 with a a business where you could actually make a 116 00:05:18,480 - > 00:05:18,800 difference. 117 00:05:18,879 - > 00:05:19,600 So good for you. 118 00:05:20,560 - > 00:05:26,000 Um so we're actually here today to talk about HR systems and the 119 00:05:26,000 - > 00:05:27,600 importance of what they are in the business. 120 00:05:27,759 - > 00:05:30,800 So just a level set, Ashley, because this is a world you've 121 00:05:30,800 - > 00:05:32,079 been in for a number of years. 122 00:05:32,319 - > 00:05:35,680 Why don't you just give, if you could give our audience just a 123 00:05:35,680 - > 00:05:41,120 basic definition of what a what an HR system is, uh by your 124 00:05:41,120 - > 00:05:41,759 definition? 125 00:05:43,839 - > 00:05:44,399 SPEAKER_02: Sure. 126 00:05:44,800 - > 00:05:48,079 Uh an HR platform, it can be many different things. 127 00:05:48,160 - > 00:05:49,839 Um they're all going to have different features and 128 00:05:49,839 - > 00:05:50,399 functionality. 129 00:05:50,560 - > 00:05:52,399 They're all going to be meant for different sized 130 00:05:52,399 - > 00:05:52,959 organizations. 131 00:05:53,040 - > 00:05:55,839 They're all gonna, they're all going to solve for different 132 00:05:55,839 - > 00:05:56,319 problems. 133 00:05:56,480 - > 00:05:59,680 But in a nutshell, if I needed to give you a textbook answer to 134 00:05:59,680 - > 00:06:03,519 that, I would say that an HR platform should absolutely 135 00:06:03,519 - > 00:06:07,199 support all of your uh HR functions, uh, in addition to 136 00:06:07,199 - > 00:06:09,519 all of your payroll functions and your benefits 137 00:06:09,519 - > 00:06:10,079 administration. 138 00:06:10,160 - > 00:06:11,199 That's kind of core. 139 00:06:11,360 - > 00:06:14,399 You have to have those three functions to operate as a 140 00:06:14,399 - > 00:06:14,800 business. 141 00:06:15,040 - > 00:06:18,079 And then as you grow and expand and need more functionality, 142 00:06:18,240 - > 00:06:22,240 you're gonna see systems that also add in applicant tracking 143 00:06:22,240 - > 00:06:25,519 and onboarding and employee self-service and manager 144 00:06:25,519 - > 00:06:27,839 self-service and time and attendance, along with cost 145 00:06:27,839 - > 00:06:28,959 allocation and scheduling. 146 00:06:29,040 - > 00:06:32,079 And there, I could name 20 other features that can come along 147 00:06:32,079 - > 00:06:33,600 with an HR platform. 148 00:06:33,759 - > 00:06:38,160 But in general, the definition of an HR platform should be 149 00:06:38,160 - > 00:06:40,399 something that's gonna be in place that's gonna help you 150 00:06:40,399 - > 00:06:44,399 automate a lot of what otherwise would be manual processes on the 151 00:06:44,399 - > 00:06:47,360 payroll side, on the HR side, and on the benefits side. 152 00:06:47,519 - > 00:06:50,959 If it's not helping you automate anything, then I wouldn't really 153 00:06:50,959 - > 00:06:53,199 call it an HRIS, so to speak. 154 00:06:53,360 - > 00:06:56,319 Um, and I know we'll talk about this in just a little bit, but 155 00:06:56,319 - > 00:07:00,000 the there are great very simple payroll only tools that fit a 156 00:07:00,000 - > 00:07:02,319 certain company, but at a certain point, when you get to a 157 00:07:02,319 - > 00:07:04,800 certain size of employee, you really need to consider having 158 00:07:04,800 - > 00:07:06,079 an HRS in place. 159 00:07:07,680 - > 00:07:09,920 SPEAKER_00: Yeah, so actually that just that segues really 160 00:07:09,920 - > 00:07:13,680 nicely into our next question, which is because I know that um 161 00:07:13,920 - > 00:07:16,480 you know I'm a small business owner, so we use QuickBooks. 162 00:07:16,959 - > 00:07:19,920 We use QuickBooks, but we don't have to do a lot of work on so 163 00:07:20,000 - > 00:07:25,839 when so from a business owner perspective or the CFO or 164 00:07:25,839 - > 00:07:30,079 controller perspective, when do they need to start thinking 165 00:07:30,079 - > 00:07:34,879 about actually getting a what I would consider a real HR system? 166 00:07:35,120 - > 00:07:38,639 You know, is there is it employee size, company revenue? 167 00:07:38,879 - > 00:07:43,680 What what when you're talking to um organizations that are that 168 00:07:43,680 - > 00:07:47,439 are that are reaching out to you, uh what are what what kind 169 00:07:47,439 - > 00:07:49,680 of things do you mention to them there or try to find out and 170 00:07:49,680 - > 00:07:52,959 didn't maybe in a discovery call regarding whether they're ready 171 00:07:52,959 - > 00:07:56,079 for a full a full uh full-blown HR system? 172 00:07:56,399 - > 00:07:59,680 SPEAKER_02: Yeah, uh that's a great uh good question and 173 00:07:59,680 - > 00:08:00,959 always a good consideration. 174 00:08:01,120 - > 00:08:03,040 So I have a couple of magic numbers. 175 00:08:03,120 - > 00:08:05,519 There's 50 and then there's a hundred and then there's a 176 00:08:05,519 - > 00:08:08,160 hundred and above, kind of all the way up to 2000. 177 00:08:08,319 - > 00:08:11,920 There are some really great products out there, HR platforms 178 00:08:11,920 - > 00:08:14,879 with self-service that have great mobile functionality for 179 00:08:14,879 - > 00:08:17,439 groups that are about 50 employees and below. 180 00:08:17,759 - > 00:08:22,480 And um, what I've seen for what we do specifically is that when 181 00:08:22,480 - > 00:08:26,879 someone hits between 50 and 100 employees, they really are ready 182 00:08:26,879 - > 00:08:31,040 at a certain point to let's call it level up and bring on, you 183 00:08:31,040 - > 00:08:34,000 know, bring about more automation in their workflows. 184 00:08:34,320 - > 00:08:38,159 So employee count is part of it, but also complexity. 185 00:08:38,320 - > 00:08:42,080 So a 50-person company that's highly distributed across 13 186 00:08:42,080 - > 00:08:46,000 different states with a bunch of job costing and different 187 00:08:46,000 - > 00:08:49,279 activity that they're doing that we're trying to track versus a 188 00:08:49,279 - > 00:08:52,799 company that's the same size that's all in the state of Texas 189 00:08:52,879 - > 00:08:55,519 and they're all in the exact same building doing the exact 190 00:08:55,519 - > 00:08:58,240 same activity for a flat pay rate. 191 00:08:58,399 - > 00:09:01,279 One of those companies may need a system sooner than the other 192 00:09:01,279 - > 00:09:02,000 one does, right? 193 00:09:02,080 - > 00:09:03,200 The one that's more complex. 194 00:09:03,360 - > 00:09:06,080 And so there's definitely some different factors to look at. 195 00:09:06,240 - > 00:09:08,399 Um, I think that scalability is a huge thing. 196 00:09:08,559 - > 00:09:10,879 I think that's what the numbers have to do with is up to about 197 00:09:10,879 - > 00:09:13,440 50 employees, you can usually kind of have one person handle 198 00:09:13,440 - > 00:09:13,840 it all. 199 00:09:14,000 - > 00:09:17,279 But when you get above 50 employees, you really have a 200 00:09:17,279 - > 00:09:21,120 choice to make, or in that, in that number, that range, you're 201 00:09:21,120 - > 00:09:24,320 either going to have to hire somebody else, another person to 202 00:09:24,320 - > 00:09:27,519 come in and keep up with all the work from an HR payroll and 203 00:09:27,519 - > 00:09:31,679 benefit standpoint, or it's time to evaluate technology and get a 204 00:09:31,679 - > 00:09:32,639 good system in place. 205 00:09:32,799 - > 00:09:36,159 I've had a group, uh, I had a group that evaluated us, uh, 206 00:09:36,639 - > 00:09:39,679 this was a couple months ago, that was us uh on the, there 207 00:09:39,679 - > 00:09:42,720 were about 35-ish employees, and we demoed them and we showed 208 00:09:42,720 - > 00:09:44,639 them our proposal and everything we could do for them. 209 00:09:44,799 - > 00:09:46,240 But quite frankly, it was too much. 210 00:09:46,399 - > 00:09:49,200 And I that it was too much from a cost and value standpoint 211 00:09:49,279 - > 00:09:51,200 because they weren't going to use everything that we had to 212 00:09:51,200 - > 00:09:51,519 offer. 213 00:09:51,679 - > 00:09:54,399 So they ended up going with a partner of ours that really 214 00:09:54,399 - > 00:09:56,399 helped meet them where they needed to be from a budget 215 00:09:56,399 - > 00:09:58,559 standpoint and for what functionality they were going to 216 00:09:58,559 - > 00:09:59,200 be using. 217 00:09:59,440 - > 00:10:02,559 But I've also had a group that was 60-ish employees, and this 218 00:10:02,559 - > 00:10:03,039 was last year. 219 00:10:03,120 - > 00:10:06,720 They're now a client of ours on one of those platforms that they 220 00:10:06,720 - > 00:10:08,799 started on when they were 10 employees and they were still on 221 00:10:08,799 - > 00:10:09,919 it and they had just outgrown it. 222 00:10:10,000 - > 00:10:11,200 And it was time for something new. 223 00:10:11,279 - > 00:10:14,159 And while they had great things to say about that platform, they 224 00:10:14,159 - > 00:10:17,840 still needed more functionality, more support to support some of 225 00:10:17,840 - > 00:10:21,039 the complexities that they had going on as a business and for 226 00:10:21,039 - > 00:10:22,080 how fast they were growing. 227 00:10:22,159 - > 00:10:24,559 And they really were setting up or they are setting up for 228 00:10:24,559 - > 00:10:25,200 future growth. 229 00:10:25,279 - > 00:10:29,200 So I would say somewhere between 50 and 100, uh, it's really time 230 00:10:29,200 - > 00:10:31,759 to start looking for a more sophisticated system. 231 00:10:31,919 - > 00:10:33,840 Again, depends on complexity as well. 232 00:10:34,000 - > 00:10:35,919 But those are the two things that I would focus on when 233 00:10:35,919 - > 00:10:38,240 you're thinking about whether or not you're ready for an HR 234 00:10:38,240 - > 00:10:38,879 platform. 235 00:10:39,840 - > 00:10:42,399 SPEAKER_00: So what are, you know, so when you think about 236 00:10:42,879 - > 00:10:47,360 from and being in this world for a number of years, how what are 237 00:10:47,360 - > 00:10:50,960 some of the important things that, you know, I don't I don't 238 00:10:50,960 - > 00:10:54,799 want to say a selling proposition, but just the value 239 00:10:54,799 - > 00:11:00,080 proposition for an organization that has, let's say, 75 or 80 240 00:11:00,080 - > 00:11:00,799 employees. 241 00:11:01,200 - > 00:11:05,200 What are some of the key things that you would say the rationale 242 00:11:05,200 - > 00:11:07,120 for why they need a good HR system? 243 00:11:08,159 - > 00:11:09,919 SPEAKER_02: Uh well, one of them I kind of already mentioned 244 00:11:10,000 - > 00:11:11,440 that, and then that's scalability. 245 00:11:11,519 - > 00:11:14,480 Because as soon as you hire a second person to come in and 246 00:11:14,480 - > 00:11:17,759 take over those tasks, you're not just paying them a salary. 247 00:11:17,840 - > 00:11:20,480 It's salary and burden and all the payroll taxes and the 248 00:11:20,480 - > 00:11:21,679 benefits you're going to be offering. 249 00:11:21,759 - > 00:11:24,799 And I think that sometimes that's overlooked, the people 250 00:11:24,799 - > 00:11:25,919 aspect of it. 251 00:11:26,159 - > 00:11:28,639 So you want to make sure that that you can scale your 252 00:11:28,639 - > 00:11:32,240 organization if you're truly trying to build out uh to grow 253 00:11:32,240 - > 00:11:32,799 your business. 254 00:11:32,960 - > 00:11:34,559 So scalability would be the first one. 255 00:11:34,639 - > 00:11:38,080 But the second one, kind of going back to my previous 256 00:11:38,080 - > 00:11:39,440 comment, is compliance. 257 00:11:39,600 - > 00:11:42,320 So think about that company that's in that's 60 employees, 258 00:11:42,399 - > 00:11:44,000 but they're in 13 different states. 259 00:11:44,159 - > 00:11:45,759 Well, what states are they in? 260 00:11:45,919 - > 00:11:49,600 And what's going on in those states from an overtime and tax 261 00:11:49,600 - > 00:11:50,080 standpoint? 262 00:11:50,159 - > 00:11:54,080 And is someone paying attention if they're using maybe something 263 00:11:54,080 - > 00:11:56,960 as simple as a QuickBooks, is QuickBooks going to be able to 264 00:11:56,960 - > 00:12:00,879 keep up with the different tax regulations and over, you know, 265 00:12:01,039 - > 00:12:04,399 the tax calculations in uh California and keeping up with 266 00:12:04,399 - > 00:12:07,519 the tax and reciprocity rules between New Jersey and New York 267 00:12:07,519 - > 00:12:09,600 and Ohio and some of those more complex states. 268 00:12:09,759 - > 00:12:12,159 So you've you've got to make sure again that you're looking 269 00:12:12,159 - > 00:12:14,960 at your workforce and that you're um you're ready to be 270 00:12:14,960 - > 00:12:17,840 compliant in whatever states you decide to do business in. 271 00:12:18,000 - > 00:12:21,039 Uh, the third reason that I believe companies at that size 272 00:12:21,039 - > 00:12:25,759 should start looking at uh NHRIS is because is really for data. 273 00:12:26,000 - > 00:12:29,600 Because if you don't have, you know, a lot of people think it's 274 00:12:29,600 - > 00:12:31,679 all about self-service and how the system looks and the 275 00:12:31,679 - > 00:12:32,399 employee experience. 276 00:12:32,480 - > 00:12:33,679 And yes, all that's important. 277 00:12:33,840 - > 00:12:37,759 But at the end of the day, if that CEO or that CFO doesn't 278 00:12:37,759 - > 00:12:40,639 have the dashboards and the reporting to show them, hey, 279 00:12:40,720 - > 00:12:42,000 what does our labor cost look like? 280 00:12:42,159 - > 00:12:44,480 What does our labor cost look like by department? 281 00:12:44,639 - > 00:12:46,000 What does it look like by division? 282 00:12:46,159 - > 00:12:48,799 Why is it that in this department, where Bob's the 283 00:12:48,799 - > 00:12:51,679 manager, overtime is twice as much as it is everybody 284 00:12:51,919 - > 00:12:52,559 everywhere else? 285 00:12:52,720 - > 00:12:56,159 Is it because Bob needs to hire another employee or is it 286 00:12:56,159 - > 00:12:59,600 because Bob is giving all the overtime to Mark, who's been 287 00:12:59,600 - > 00:13:02,320 there the longest, who has the highest rate of pay because 288 00:13:02,320 - > 00:13:04,000 Mark's trying to put two kids through college? 289 00:13:04,720 - > 00:13:07,919 The data will take you, it'll show you things that you would 290 00:13:07,919 - > 00:13:09,279 have never known otherwise. 291 00:13:09,440 - > 00:13:13,279 If you don't have a system in place, you're not gonna know 292 00:13:13,279 - > 00:13:14,879 what's going on in your business. 293 00:13:14,960 - > 00:13:18,240 And so when you get between that 50 and 100 employees, it can be 294 00:13:18,480 - > 00:13:21,759 extremely valuable beyond what you're gonna be paying for the 295 00:13:21,759 - > 00:13:23,840 platform because it's an investment and you're gonna pay 296 00:13:23,840 - > 00:13:26,159 to implement and and have a platform in place. 297 00:13:26,240 - > 00:13:28,879 But the data that it gives you, making sure it's meaningful to 298 00:13:28,879 - > 00:13:31,919 you and that you're utilizing it is gonna take your business a 299 00:13:31,919 - > 00:13:32,559 long ways. 300 00:13:33,840 - > 00:13:36,559 SPEAKER_00: That's interesting, you know, and it's uh that I 301 00:13:36,559 - > 00:13:40,639 didn't even think of just some of those nuances and and for uh 302 00:13:40,639 - > 00:13:43,759 people that are listening to just those the extreme 303 00:13:43,759 - > 00:13:47,039 differences in state law and regulatory law and state some 304 00:13:47,039 - > 00:13:50,799 states have income tax, all these things that you really 305 00:13:50,799 - > 00:13:54,240 need to you need to check, you know, you need to make sure that 306 00:13:54,240 - > 00:13:56,480 your T's are crossed and your I's are dotted there. 307 00:13:56,559 - > 00:13:58,639 So that's really fascinating that you brought that up. 308 00:13:58,879 - > 00:14:00,639 SPEAKER_02: Well, and that's not going, I mean, it's only gonna 309 00:14:00,639 - > 00:14:01,919 get it's not going away. 310 00:14:02,159 - > 00:14:04,080 It's not gonna get any easier, right? 311 00:14:04,320 - > 00:14:05,759 SPEAKER_00: Yeah, no, it's not. 312 00:14:06,000 - > 00:14:06,240 Yeah. 313 00:14:06,399 - > 00:14:08,639 SPEAKER_02: Well, and post-pandemic, a lot of people 314 00:14:08,639 - > 00:14:09,120 moved. 315 00:14:09,200 - > 00:14:11,519 You know, a lot of people went 100% remote. 316 00:14:11,600 - > 00:14:13,759 Now they went to live in the mountains or they went, you 317 00:14:13,759 - > 00:14:17,279 know, of Colorado, where there's different uh uh paid leave 318 00:14:17,279 - > 00:14:17,759 requirements. 319 00:14:17,840 - > 00:14:19,279 I mean, it's it's all across the board. 320 00:14:19,360 - > 00:14:22,480 There's a there's a lot of things to think about from an HR 321 00:14:22,480 - > 00:14:23,679 and compliance standpoint. 322 00:14:23,919 - > 00:14:25,440 So that's important. 323 00:14:26,000 - > 00:14:26,320 SPEAKER_00: Right. 324 00:14:26,480 - > 00:14:29,919 I know, and then sometimes even in in my world on the HR 325 00:14:29,919 - > 00:14:32,720 consulting side, I always think, you know, you got to remember 326 00:14:32,720 - > 00:14:35,840 where they reside, where their where their state of residence 327 00:14:35,840 - > 00:14:39,759 is really gonna trump where their job is, quote unquote, 328 00:14:39,840 - > 00:14:42,960 because so many people, like you said, they're in a hybrid or 329 00:14:42,960 - > 00:14:44,960 remote situation, so that's fascinating. 330 00:14:45,120 - > 00:14:48,240 So um with that, Ashley, we'll take a short break, and for our 331 00:14:48,240 - > 00:14:50,879 audience, we'll take a short break, and we will be back in 332 00:14:50,879 - > 00:14:51,919 just a just a minute. 333 00:14:52,240 - > 00:14:52,879 Thanks so much. 334 00:14:54,720 - > 00:14:57,360 SPEAKER_01: You want to grow your business, but people issues 335 00:14:57,360 - > 00:14:58,399 are getting in the way. 336 00:14:58,720 - > 00:15:02,480 Managing the people side of your business is complex and can feel 337 00:15:02,480 - > 00:15:03,200 overwhelming. 338 00:15:03,679 - > 00:15:04,799 Does this sound familiar? 339 00:15:05,200 - > 00:15:08,799 At HR Catalyst, People Strategy is our business. 340 00:15:09,120 - > 00:15:12,639 We create and implement a people strategy with you so you can 341 00:15:12,639 - > 00:15:14,320 give back to growing your business. 342 00:15:14,879 - > 00:15:19,120 HR Catalyst was founded in 2013 with the goal of bringing the 343 00:15:19,120 - > 00:15:22,559 best-in-class HR practices to small and middle market 344 00:15:22,559 - > 00:15:23,120 companies. 345 00:15:23,519 - > 00:15:26,399 We are your outsourced strategic people experts. 346 00:15:26,720 - > 00:15:29,519 We help you solve the people issues in your business that are 347 00:15:29,519 - > 00:15:30,320 slowing you down. 348 00:15:30,799 - > 00:15:34,480 If you have HR concerns, you can schedule a complimentary call on 349 00:15:34,480 - > 00:15:37,600 our website at HR Catalystconsulting.com. 350 00:15:39,759 - > 00:15:42,639 SPEAKER_00: Thanks everybody for uh for joining us again. 351 00:15:42,720 - > 00:15:44,720 And now we're just uh we're still talking we're talking to 352 00:15:44,720 - > 00:15:46,960 Ashley Martin right now and having a great conversation 353 00:15:46,960 - > 00:15:52,000 regarding HR systems and the whole system side of the human 354 00:15:52,000 - > 00:15:55,360 resource platform and all the solutions that are out there. 355 00:15:55,519 - > 00:15:58,080 So um so Ashley, let's see. 356 00:15:58,159 - > 00:16:00,720 I was gonna ask you a couple of more questions here. 357 00:16:00,960 - > 00:16:05,759 So uh so once a company decides or they think they need an HRAS 358 00:16:05,759 - > 00:16:08,559 system, which is and let me just clarify too, I'm using this 359 00:16:08,559 - > 00:16:09,200 acronym. 360 00:16:09,519 - > 00:16:12,879 So HR information system, so HRAS system. 361 00:16:13,519 - > 00:16:17,440 Um you know, what are some things they should be looking 362 00:16:17,440 - > 00:16:20,960 for to make sure they're they're making the right decisions for 363 00:16:20,960 - > 00:16:23,039 the systems because they have a lot of choices. 364 00:16:23,120 - > 00:16:26,879 So what are from your expertise, what are some things they need 365 00:16:26,879 - > 00:16:29,679 to be thinking about to make sure they're actually getting 366 00:16:29,679 - > 00:16:32,159 the the system that should actually work for them the best? 367 00:16:36,720 - > 00:16:39,440 SPEAKER_02: Yeah, so I I compare this, and I have this 368 00:16:39,440 - > 00:16:40,559 conversation all the time. 369 00:16:40,799 - > 00:16:46,240 I compare purchasing an HRIS or an HCM platform to purchasing a 370 00:16:46,240 - > 00:16:46,559 roof. 371 00:16:46,639 - > 00:16:48,639 So how often do you purchase a roof, Mark? 372 00:16:49,600 - > 00:16:50,639 SPEAKER_00: Hopefully not that often. 373 00:16:50,879 - > 00:16:53,759 Once every 10 years, let's say probably, let's say on Avalon, 374 00:16:54,159 - > 00:16:56,080 let's say let's say 15 years. 375 00:16:56,320 - > 00:16:58,399 So let's say every 15 years, maybe seven years. 376 00:16:58,720 - > 00:16:59,440 SPEAKER_02: Every 15 years. 377 00:16:59,759 - > 00:17:00,000 SPEAKER_00: Yeah. 378 00:17:00,320 - > 00:17:02,080 SPEAKER_02: Every 15, yeah. 379 00:17:02,320 - > 00:17:05,200 Every 15 years, you're not going to remember what questions to 380 00:17:05,200 - > 00:17:05,519 ask. 381 00:17:05,680 - > 00:17:08,400 And the industry's probably changed, and the relationship 382 00:17:08,400 - > 00:17:10,640 with insurance providers has probably changed. 383 00:17:10,880 - > 00:17:12,319 So I see this a lot. 384 00:17:12,480 - > 00:17:15,519 People are like, I know I'm in pain, but I don't really know 385 00:17:15,519 - > 00:17:16,240 where to start. 386 00:17:16,319 - > 00:17:18,000 And somebody told me to call you. 387 00:17:18,079 - > 00:17:20,799 And that's kind of the type of referral that we typically get. 388 00:17:20,960 - > 00:17:23,759 And so my conversation is usually a little bit less about 389 00:17:23,759 - > 00:17:27,039 an exponent and more about, okay, well, let's let's talk 390 00:17:27,039 - > 00:17:27,599 about you. 391 00:17:27,680 - > 00:17:30,160 Um, and I'll start, you know, peppering with discovery 392 00:17:30,160 - > 00:17:31,839 questions and trying to extract some pain. 393 00:17:32,000 - > 00:17:34,240 And then in a minute, I'll tell you kind of what I really hone 394 00:17:34,240 - > 00:17:35,279 in for hone in on. 395 00:17:35,440 - > 00:17:38,400 But what I recommend to people typically is hey, if you're 396 00:17:38,400 - > 00:17:40,480 going to go through an evaluation process, let's keep 397 00:17:40,480 - > 00:17:40,960 it simple. 398 00:17:41,119 - > 00:17:43,759 Let's say, you know, the who, the what, and the how. 399 00:17:44,319 - > 00:17:46,319 Most people skip over the who. 400 00:17:46,559 - > 00:17:48,160 Who are you doing business with? 401 00:17:48,319 - > 00:17:52,319 And they gravitate towards any sales rep that's called on them 402 00:17:52,319 - > 00:17:55,279 recently, knocked on their door, brought them a pie over 403 00:17:55,279 - > 00:17:58,000 Thanksgiving, sent them a gift, sent them a LinkedIn message, 404 00:17:58,079 - > 00:17:59,119 whatever it may be. 405 00:17:59,279 - > 00:18:00,960 And it's because that's who's in front of them. 406 00:18:01,039 - > 00:18:02,319 And that's why sales works. 407 00:18:02,400 - > 00:18:04,480 That's why outbound sales works, is it's because they're saying, 408 00:18:04,559 - > 00:18:06,480 oh, well, this person says they have a solution. 409 00:18:06,720 - > 00:18:08,960 Now, you could get to know that person and get to know their 410 00:18:08,960 - > 00:18:10,960 company, and they may have a fabulous solution. 411 00:18:11,200 - > 00:18:15,359 But really dig in behind that salesperson and say, who's the 412 00:18:15,359 - > 00:18:16,880 leadership at this company? 413 00:18:17,359 - > 00:18:20,960 Uh, who is the uh what type, you know, what's the company 414 00:18:21,119 - > 00:18:21,680 structure? 415 00:18:21,839 - > 00:18:23,279 Uh, is it privately held? 416 00:18:23,440 - > 00:18:24,880 Is it a public company? 417 00:18:25,200 - > 00:18:27,599 Do I know the employees that I'll be working with? 418 00:18:27,759 - > 00:18:30,319 Or do I know uh the size of the companies? 419 00:18:30,400 - > 00:18:31,440 And is that important to me? 420 00:18:31,519 - > 00:18:34,400 Because it also may not be important to you, but a lot of 421 00:18:34,400 - > 00:18:37,039 times because of marketing and advertising and the way the 422 00:18:37,039 - > 00:18:40,400 outbound sales is, people gravitate towards some of these 423 00:18:40,400 - > 00:18:43,920 big names, um, which all have fabulous platforms. 424 00:18:44,000 - > 00:18:47,119 And, you know, again, we're all good fits for different types of 425 00:18:47,119 - > 00:18:47,680 companies. 426 00:18:47,759 - > 00:18:51,119 Um, but I just think it's really important to ask that who 427 00:18:51,359 - > 00:18:52,799 question, who am I doing business with? 428 00:18:52,880 - > 00:18:54,880 Because we're about to be processing payroll through this 429 00:18:54,880 - > 00:18:55,119 company. 430 00:18:55,200 - > 00:18:57,759 So the who is kind of first and foremost. 431 00:18:57,920 - > 00:19:01,279 Uh, I had a client one time, and this has been several years ago, 432 00:19:01,359 - > 00:19:04,400 but I maybe I heard this through our service team that uh 433 00:19:04,640 - > 00:19:07,599 something had happened and they had changed banks and someone 434 00:19:07,599 - > 00:19:08,799 forgot to notify us. 435 00:19:08,960 - > 00:19:11,359 So we went to draw their payroll and it just bounced. 436 00:19:11,680 - > 00:19:15,200 And um, the good news was that before it bounced, they had 437 00:19:15,200 - > 00:19:16,319 called us to let us know. 438 00:19:16,480 - > 00:19:18,960 Hey, look, we switched banks, we forgot about it. 439 00:19:19,119 - > 00:19:20,559 Here's direct wire information. 440 00:19:20,640 - > 00:19:21,359 We've got your pair. 441 00:19:21,519 - > 00:19:23,920 So we have that working relationship with our clients 442 00:19:24,000 - > 00:19:26,400 that they know that if they call, they can get somebody. 443 00:19:26,480 - > 00:19:29,200 We've got that partnership and they know who they're doing 444 00:19:29,200 - > 00:19:31,519 business with and that they have access to us and that they can 445 00:19:31,519 - > 00:19:31,839 call us. 446 00:19:31,920 - > 00:19:34,160 And I'll talk about customer service here in just a little 447 00:19:34,160 - > 00:19:34,319 bit. 448 00:19:34,400 - > 00:19:36,160 But I think the who is really important. 449 00:19:36,319 - > 00:19:40,480 Now, the what is I think what people get most hung up on 450 00:19:40,640 - > 00:19:45,279 because what they think is I need an RFP, I need a feature 451 00:19:45,279 - > 00:19:48,960 list, I need 300 features listed to make sure it can do 452 00:19:48,960 - > 00:19:49,519 everything. 453 00:19:49,759 - > 00:19:53,599 But I'll I'll say this again: a feature list is a dead end, and 454 00:19:53,599 - > 00:19:55,200 it's gonna be a dead end every time. 455 00:19:55,359 - > 00:19:58,160 A feature list is just that, it's a feature list. 456 00:19:58,319 - > 00:20:01,599 And if all you're doing is sending out a feature list or 457 00:20:01,599 - > 00:20:05,839 you're checking boxes, at the end of the evaluation, you're 458 00:20:05,839 - > 00:20:08,079 just gonna have a whole bunch of feature lists that have 459 00:20:08,079 - > 00:20:10,640 different boxes checked, and you're not really gonna know 460 00:20:10,640 - > 00:20:11,759 where to go from there. 461 00:20:11,920 - > 00:20:14,000 So, this is my recommendation on the what. 462 00:20:14,079 - > 00:20:17,599 Before you decide to go out and evaluate, sit down with your 463 00:20:17,599 - > 00:20:21,279 finance leaders, your CFO, sit down with your operations 464 00:20:21,279 - > 00:20:23,440 leaders, your COO, ask the questions. 465 00:20:23,519 - > 00:20:26,640 Hey, we're gonna go to market, we're gonna look for a human 466 00:20:26,640 - > 00:20:28,079 capital management platform. 467 00:20:28,319 - > 00:20:30,079 Where are we hurting in the business? 468 00:20:30,240 - > 00:20:32,720 Let's come up with our three to five, keep it simple. 469 00:20:32,960 - > 00:20:35,119 Three to five biggest pain points. 470 00:20:35,279 - > 00:20:36,720 What do we need to solve for? 471 00:20:36,799 - > 00:20:38,799 And what's going on in the business? 472 00:20:39,039 - > 00:20:42,240 And it might be that your COO says, oh my gosh, the time 473 00:20:42,240 - > 00:20:43,039 clocks are terrible. 474 00:20:43,119 - > 00:20:46,079 We're having to do job costing on the backside because the time 475 00:20:46,079 - > 00:20:47,200 clocks don't work. 476 00:20:47,359 - > 00:20:49,359 And that might be something that you need to consider. 477 00:20:49,440 - > 00:20:51,759 It's impacting the business and impacting his or her team. 478 00:20:51,839 - > 00:20:54,480 It might be that the CFO says, Well, I don't really like the 479 00:20:54,480 - > 00:20:55,359 pricing model, right? 480 00:20:55,519 - > 00:20:57,759 I don't know how to predict what our costs are gonna be because 481 00:20:57,759 - > 00:20:59,440 we're getting nickel and dimed for this and that. 482 00:20:59,519 - > 00:21:01,440 And maybe that's one of the things that we want to solve 483 00:21:01,440 - > 00:21:01,599 for. 484 00:21:01,759 - > 00:21:04,480 And then, of course, with HR benefits and payroll, you're 485 00:21:04,480 - > 00:21:07,440 gonna have maybe even a longer list of three to five, but try 486 00:21:07,440 - > 00:21:10,000 really hard to narrow it down because if you don't narrow it 487 00:21:10,000 - > 00:21:13,279 down to what's most important, what's gonna happen is you're 488 00:21:13,279 - > 00:21:16,160 gonna get into a sales process with a bunch of salespeople, and 489 00:21:16,160 - > 00:21:18,400 I'm gonna pick on them because I'm one of them, and we're gonna 490 00:21:18,400 - > 00:21:21,039 woo you and we're gonna come in and get you excited about our 491 00:21:21,039 - > 00:21:24,799 product, and we're going to uh, you know, send you a gift and 492 00:21:24,799 - > 00:21:25,519 get to know your family. 493 00:21:25,599 - > 00:21:27,759 I mean, it's you know, we're building relationships, we're 494 00:21:27,759 - > 00:21:30,640 building trust, it's what we're doing, but you have to stand 495 00:21:30,640 - > 00:21:34,000 true to hey, these are the three to five things that we have to 496 00:21:34,000 - > 00:21:36,720 solve for because this is what's most important to our business, 497 00:21:36,880 - > 00:21:39,200 because there's not one salesperson that's gonna have 498 00:21:39,200 - > 00:21:41,759 one system that solves uh for everything. 499 00:21:42,079 - > 00:21:44,640 And so you've got to make sure you hone in on those three to 500 00:21:44,640 - > 00:21:45,039 five things. 501 00:21:45,119 - > 00:21:46,000 So that that's the what. 502 00:21:46,079 - > 00:21:49,119 That's that's my uh that's my kind of two cents on the what. 503 00:21:49,279 - > 00:21:51,440 The how is all about the experience. 504 00:21:51,680 - > 00:21:55,200 So once you have the what down, hey, this this company can meet 505 00:21:55,200 - > 00:21:57,599 our five needs, five top needs and pain points. 506 00:21:57,839 - > 00:21:59,440 What's my experience gonna be like? 507 00:21:59,519 - > 00:22:02,720 It's one Thing to say, well, I need a payroll system, but if 508 00:22:02,720 - > 00:22:04,960 you look at three or four different payroll systems and 509 00:22:04,960 - > 00:22:07,839 you talk to three or four different references, you're 510 00:22:07,839 - > 00:22:09,920 probably going to hear about three or four different 511 00:22:09,920 - > 00:22:10,720 experiences. 512 00:22:10,880 - > 00:22:13,599 And one payroll system might do things completely different in 513 00:22:13,599 - > 00:22:14,559 another payroll system. 514 00:22:14,640 - > 00:22:18,319 So you've got to dig into what is my experience going to be 515 00:22:18,319 - > 00:22:19,839 like using this system? 516 00:22:20,079 - > 00:22:22,799 What is my experience going to be like with their customer 517 00:22:22,799 - > 00:22:23,359 service? 518 00:22:23,599 - > 00:22:25,599 Uh, you know, how are they going to support the product? 519 00:22:25,680 - > 00:22:27,039 And then how are they going to implement? 520 00:22:27,200 - > 00:22:29,920 What is my experience going to look like from an implementation 521 00:22:29,920 - > 00:22:30,640 standpoint? 522 00:22:30,880 - > 00:22:34,319 And the only thing you can do to really do your due diligence on 523 00:22:34,319 - > 00:22:36,400 that is to just make sure you talk to references. 524 00:22:36,640 - > 00:22:38,319 I'm really big on references. 525 00:22:38,480 - > 00:22:40,960 When we have a client that's going through an evaluation or a 526 00:22:40,960 - > 00:22:44,720 prospective client, I will introduce references via email 527 00:22:44,720 - > 00:22:47,920 and really force people to talk because they need to be able to 528 00:22:47,920 - > 00:22:51,039 have a conversation with another human being to say, here's what 529 00:22:51,039 - > 00:22:53,519 we went through, here's because there's no such thing as a 530 00:22:53,519 - > 00:22:56,000 perfect implementation, you're going to have a blip in the 531 00:22:56,000 - > 00:22:56,640 road, right? 532 00:22:56,799 - > 00:22:59,759 Here's what happened, here's how we overcame it, here's how we 533 00:22:59,759 - > 00:23:03,519 work together, or hey, here's what we went through and it was 534 00:23:03,519 - > 00:23:05,359 terrible and we don't recommend this. 535 00:23:05,440 - > 00:23:06,880 And you hear that sometimes too. 536 00:23:07,039 - > 00:23:10,240 So um it's just really important that you check references, 537 00:23:10,400 - > 00:23:12,319 figure out what that experience is gonna look like. 538 00:23:12,400 - > 00:23:16,400 But to recap who you're doing business with, um, what's the 539 00:23:16,400 - > 00:23:19,200 product and does it meet your top three to five business 540 00:23:19,200 - > 00:23:19,519 needs? 541 00:23:19,680 - > 00:23:20,400 And then how? 542 00:23:20,480 - > 00:23:21,920 How are they gonna deliver the product? 543 00:23:22,000 - > 00:23:24,640 What's that experience gonna look like from an implementation 544 00:23:24,720 - > 00:23:27,200 and then customer service and partnership standpoint long 545 00:23:27,279 - > 00:23:27,519 term? 546 00:23:28,160 - > 00:23:28,720 SPEAKER_00: Wow. 547 00:23:29,519 - > 00:23:30,880 That was a great explanation. 548 00:23:31,039 - > 00:23:33,759 So that was very that was very helpful. 549 00:23:33,920 - > 00:23:40,880 So it's um so on a some it's a similar type of um question, but 550 00:23:40,880 - > 00:23:42,480 of course just a little bit different here. 551 00:23:42,559 - > 00:23:46,400 So if a company, so they they currently have a system, whoever 552 00:23:46,400 - > 00:23:50,799 that's whoever their their their their HCM or you know HR system 553 00:23:50,960 - > 00:23:55,440 is currently, and they're just finding that this system it's 554 00:23:55,440 - > 00:23:58,799 becoming a really frustrating, whatever the criteria is for 555 00:23:58,799 - > 00:24:02,160 their frustration or there's a lot of pain with a system. 556 00:24:02,720 - > 00:24:06,000 What are some drivers they should really they should 557 00:24:06,000 - > 00:24:08,559 seriously consider actually moving to another system? 558 00:24:10,720 - > 00:24:14,000 SPEAKER_02: So, you know, there's a lot of different ways 559 00:24:14,000 - > 00:24:18,079 to look at this, but I would say this HR platforms have a lot of 560 00:24:18,079 - > 00:24:18,880 functionality. 561 00:24:19,440 - > 00:24:23,359 If the basics aren't working, go evaluate. 562 00:24:23,519 - > 00:24:27,599 And by the basics, I mean your payroll and your taxation needs 563 00:24:27,599 - > 00:24:30,240 to be accurate, and you shouldn't be putting out payroll 564 00:24:30,240 - > 00:24:31,920 and tax fires every day. 565 00:24:32,079 - > 00:24:34,720 It's not uh it's not a good use of anybody's time. 566 00:24:34,880 - > 00:24:37,599 And it creates a terrible experience for employees, for 567 00:24:37,599 - > 00:24:38,079 end users. 568 00:24:38,240 - > 00:24:40,559 They're not paid correctly, they're not being taxed 569 00:24:40,559 - > 00:24:41,119 correctly. 570 00:24:41,279 - > 00:24:44,319 So if you have anything uh when it comes to just the basic 571 00:24:44,319 - > 00:24:48,480 blocking and tackling of payroll taxation, none of the other 572 00:24:48,480 - > 00:24:51,119 feature sets matter until payroll and taxes are correct. 573 00:24:51,200 - > 00:24:53,200 So, number one for sure, payroll and taxation. 574 00:24:53,279 - > 00:24:55,920 If you're having pain points with that, it's probably time to 575 00:24:55,920 - > 00:24:56,559 move on. 576 00:24:56,720 - > 00:24:59,440 Uh, in a similar realm, if you're having pain with that and 577 00:24:59,440 - > 00:25:03,200 you can't get a hold of anybody at your uh at your vendors in 578 00:25:03,200 - > 00:25:06,319 your vendor's customer service group, uh, you should start 579 00:25:06,319 - > 00:25:07,440 looking for another vendor. 580 00:25:07,599 - > 00:25:10,079 There are really great technology platforms out there 581 00:25:10,079 - > 00:25:11,279 with good service groups. 582 00:25:11,440 - > 00:25:13,440 And when you call, a human being answers. 583 00:25:13,519 - > 00:25:16,079 I know everybody's trying moving towards AI and looking at how to 584 00:25:16,079 - > 00:25:17,680 use AI better and AI bots. 585 00:25:17,839 - > 00:25:21,920 And not that any of those things are bad, but it's at the end, 586 00:25:22,000 - > 00:25:26,559 this is such a um, this industry is, I'm trying to think about 587 00:25:26,559 - > 00:25:27,200 the right word. 588 00:25:27,279 - > 00:25:28,880 There's so many nuances to it. 589 00:25:28,960 - > 00:25:31,279 And you've got to be able to, like, especially with payroll 590 00:25:31,359 - > 00:25:32,799 because of how time sensitive it is. 591 00:25:32,960 - > 00:25:35,519 Hey, I'm trying to calculate an overtime adjustment for this 592 00:25:35,519 - > 00:25:38,000 employee before I click process on payroll. 593 00:25:38,079 - > 00:25:39,440 Um, can you help me do that? 594 00:25:39,519 - > 00:25:42,559 That has to be solved for right then at 4:30 on a Tuesday. 595 00:25:42,640 - > 00:25:45,119 There's no extra time to wait for that, and there's no two 596 00:25:45,119 - > 00:25:47,039 business days to wait for a response on that. 597 00:25:47,200 - > 00:25:50,160 So, customer service, uh, there's always room to look for 598 00:25:50,160 - > 00:25:52,400 better customer service providers in HR Tech. 599 00:25:52,640 - > 00:25:54,880 And then also I would say, and I'm I'm giving these 600 00:25:54,880 - > 00:25:57,440 recommendations because this is what I hear a lot of times from 601 00:25:57,440 - > 00:25:58,400 prospective clients. 602 00:25:58,480 - > 00:26:01,119 And it's interesting, just over the last couple of weeks and a 603 00:26:01,119 - > 00:26:04,559 couple of the new ones I've met with, a lot of it's been about 604 00:26:04,559 - > 00:26:06,480 just disjointed modules. 605 00:26:06,799 - > 00:26:10,559 And I think that's pretty common in this industry where, hey, I 606 00:26:10,559 - > 00:26:13,440 have to go set up a new earnings code and I have to go set it up 607 00:26:13,440 - > 00:26:16,720 in four different places, and it takes me three hours to do it, 608 00:26:16,799 - > 00:26:19,359 and then I get stuck and have to call service and wait for them 609 00:26:19,359 - > 00:26:20,480 to get back with me two days. 610 00:26:20,559 - > 00:26:24,160 And the experience is just really poor because it's because 611 00:26:24,160 - > 00:26:28,079 the systems are more modular than they are truly one system, 612 00:26:28,160 - > 00:26:30,880 one data set, uh, you know, one application that they're 613 00:26:30,880 - > 00:26:31,839 operating in. 614 00:26:32,079 - > 00:26:35,519 So I would say if you've got different modules that aren't 615 00:26:35,519 - > 00:26:38,720 speaking to each other, there are better solutions out there 616 00:26:38,799 - > 00:26:42,960 uh than systems that are uh modular and disconnected. 617 00:26:44,079 - > 00:26:45,359 SPEAKER_00: No, that's so fascinating. 618 00:26:45,440 - > 00:26:49,039 And I know I've I I've seen systems like you mentioned where 619 00:26:49,039 - > 00:26:50,480 they're just not that integrated. 620 00:26:51,599 - > 00:26:55,039 So even though they're they they have all the bells and whistles, 621 00:26:55,680 - > 00:26:58,319 in several cases, you know, you've got to you've got to 622 00:26:58,319 - > 00:27:00,160 enter into multiple fields. 623 00:27:00,799 - > 00:27:05,119 And I would say from a just a user experience, the end user, 624 00:27:05,200 - > 00:27:07,839 it's very frustrating because it's taking you so long. 625 00:27:07,920 - > 00:27:10,799 And of course, a lot of times it's like, oh yeah, no, we're 626 00:27:10,799 - > 00:27:11,519 fully integrated. 627 00:27:11,599 - > 00:27:14,880 Well, fully integrated could be unfortunately could mean a lot 628 00:27:14,880 - > 00:27:16,400 of different things to a lot of different people. 629 00:27:16,480 - > 00:27:19,519 SPEAKER_02: So yeah, integration's a big word. 630 00:27:19,920 - > 00:27:24,640 We say I had I had a had a a a wise mentor when words have 631 00:27:24,640 - > 00:27:25,599 meaning, right? 632 00:27:25,759 - > 00:27:28,640 What is the word what does the word integration mean? 633 00:27:29,279 - > 00:27:30,079 Is it real time? 634 00:27:30,240 - > 00:27:33,119 Do I have to wait till tomorrow to make sure the data sets are 635 00:27:33,119 - > 00:27:33,519 syncing? 636 00:27:33,680 - > 00:27:35,839 I mean, it's uh, and those are all the questions, right? 637 00:27:35,920 - > 00:27:38,640 You mentioned the evaluation, how do you go about it that you 638 00:27:38,640 - > 00:27:40,640 may not know to ask because you haven't done it in 10 years or 639 00:27:40,720 - > 00:27:42,000 you haven't done it in 15 years. 640 00:27:42,079 - > 00:27:44,000 So it's important to ask questions like that. 641 00:27:44,160 - > 00:27:46,160 Okay, you say it's fully integrated, but what does that 642 00:27:46,160 - > 00:27:46,400 mean? 643 00:27:46,559 - > 00:27:49,440 And then of course follow up and verify by speaking to references 644 00:27:49,440 - > 00:27:51,039 to make sure the experience is a good one. 645 00:27:51,279 - > 00:27:51,680 SPEAKER_00: Right. 646 00:27:52,079 - > 00:27:53,279 That's so great. 647 00:27:53,519 - > 00:27:58,799 Um so if there are some business owners or you know, your your 648 00:27:58,799 - > 00:28:03,440 natural target audience of business owners, uh CFO, 649 00:28:03,680 - > 00:28:09,279 controllers, head of HR, um, and they're thinking about this is 650 00:28:09,519 - > 00:28:12,720 kind of like a this will be a thought-provoking or thought 651 00:28:12,880 - > 00:28:14,160 starter for them. 652 00:28:14,640 - > 00:28:17,759 What are some reasons they need to be starting to think about 653 00:28:17,759 - > 00:28:18,880 this project now? 654 00:28:19,119 - > 00:28:22,880 If they are starting to either look they're they're brand new 655 00:28:22,880 - > 00:28:27,519 to having a sophisticated HR system, or they're they found 656 00:28:27,519 - > 00:28:29,839 that they're done with the current system, they have the 657 00:28:29,839 - > 00:28:30,480 incumbent. 658 00:28:30,799 - > 00:28:33,599 What are some reasons they need to start doing this, uh working 659 00:28:33,599 - > 00:28:34,880 on this project now? 660 00:28:36,480 - > 00:28:38,000 SPEAKER_02: I've I've mentioned a few of them. 661 00:28:38,079 - > 00:28:40,079 I think one for sure is scalability. 662 00:28:40,160 - > 00:28:44,160 If they have plans for growth, it is going to pay off big time. 663 00:28:44,480 - > 00:28:45,920 Get a good system in place. 664 00:28:46,000 - > 00:28:55,599 Uh, get your, you know, you work on some of the projects around, 665 00:28:55,680 - > 00:28:57,759 you know, get everything in place day one. 666 00:28:57,839 - > 00:29:00,559 I I had a client one time that came to me, they had three 667 00:29:00,559 - > 00:29:03,119 employees, and we have some minimum pricing in place. 668 00:29:03,200 - > 00:29:05,039 So it was gonna be a little expensive on the front end, but 669 00:29:05,039 - > 00:29:06,400 they were on the acquisition trail. 670 00:29:06,559 - > 00:29:10,559 But this particular CEO uh knew, hey, we're gonna get the system 671 00:29:10,559 - > 00:29:12,160 in place, we're gonna make the investment, we're gonna 672 00:29:12,160 - > 00:29:13,519 implement it, we're gonna implement it well. 673 00:29:13,680 - > 00:29:15,599 And that way when we start bringing employees on board, 674 00:29:15,680 - > 00:29:17,839 everything's set up and we're ready to rock and roll. 675 00:29:18,000 - > 00:29:20,640 So um, I would say that's the first one is just making sure 676 00:29:20,640 - > 00:29:22,799 you're setting up to scale if you're planning to grow. 677 00:29:22,880 - > 00:29:25,759 Uh, be thinking about getting a system in place in advance, as 678 00:29:25,759 - > 00:29:28,000 opposed to, hey, let's just see how long we can make it buy on 679 00:29:28,000 - > 00:29:28,640 QuickBooks. 680 00:29:28,880 - > 00:29:32,960 And maybe in 60, you know, not 60 days, but maybe in six months 681 00:29:33,039 - > 00:29:34,480 or so, we'll then look at converting. 682 00:29:34,559 - > 00:29:36,240 Well, then you're talking about data conversion. 683 00:29:36,319 - > 00:29:38,640 So again, just depends on how fast they plan on growing. 684 00:29:38,799 - > 00:29:41,440 We've talked about compliance, really important. 685 00:29:41,519 - > 00:29:44,319 Again, if you're going to grow and have a distributed workforce 686 00:29:44,319 - > 00:29:48,240 from, you know, the Department of Labor and the IRS and and and 687 00:29:48,240 - > 00:29:49,839 paying employees in different states. 688 00:29:49,920 - > 00:29:53,119 There's a lot in that that if you're on something as simple as 689 00:29:53,119 - > 00:29:56,079 a QuickBooks or if you're on a platform that's not welcome 690 00:29:56,240 - > 00:29:59,119 working well for you or keeping you in compliance, it's time to 691 00:29:59,119 - > 00:30:00,160 start thinking about that. 692 00:30:00,319 - > 00:30:03,440 And then the last one we talked about as well is uh is really 693 00:30:03,440 - > 00:30:04,720 just access to data. 694 00:30:04,960 - > 00:30:07,519 You should know what your labor costs look like. 695 00:30:07,680 - > 00:30:11,279 You should know why are people leaving my company to go work 696 00:30:11,279 - > 00:30:12,000 someplace else? 697 00:30:12,160 - > 00:30:15,279 And are they leaving because they are finding better 698 00:30:15,279 - > 00:30:17,119 opportunities from a pay standpoint? 699 00:30:17,279 - > 00:30:21,200 Or are they leaving because um maybe all the employees that are 700 00:30:21,200 - > 00:30:24,400 leaving came from a very specific recruiting source that 701 00:30:24,400 - > 00:30:26,559 maybe isn't productive for us and we're spending a whole bunch 702 00:30:26,559 - > 00:30:29,200 of money on and we shouldn't be because internal referrals are 703 00:30:29,200 - > 00:30:31,839 bringing us better candidates and we can save money by just 704 00:30:31,839 - > 00:30:33,039 doing internal referrals. 705 00:30:33,119 - > 00:30:35,759 So there's a lot of really great business decisions you can make 706 00:30:35,759 - > 00:30:37,279 when you have data in front of you. 707 00:30:37,359 - > 00:30:40,720 And the longer you put off having a system in front of you, 708 00:30:41,039 - > 00:30:45,279 you just you're you're you're kind of flying blind in a way as 709 00:30:45,279 - > 00:30:46,079 a business owner. 710 00:30:46,400 - > 00:30:47,039 SPEAKER_00: That's so true. 711 00:30:47,200 - > 00:30:51,599 And it's a and and then some of the clients that that that I 712 00:30:51,599 - > 00:30:54,880 work with and then HR catalysts, it's amazing that so many there 713 00:30:54,880 - > 00:30:58,079 are they're not small organizations and they still 714 00:30:58,079 - > 00:30:59,839 have paper employee files. 715 00:31:00,319 - > 00:31:04,400 And sometimes they have 75, 100 people and they have here's all 716 00:31:04,400 - > 00:31:07,599 the active files, here's the terminated files, and I'm like, 717 00:31:07,680 - > 00:31:08,559 oh my gosh. 718 00:31:08,799 - > 00:31:12,319 And they actually kind of cringe because I'm like, oh, I'm sure 719 00:31:12,319 - > 00:31:15,599 there's some very interesting things that are in the personnel 720 00:31:15,599 - > 00:31:16,880 file that there should be. 721 00:31:17,039 - > 00:31:17,519 SPEAKER_04: Oh yeah. 722 00:31:17,759 - > 00:31:20,160 SPEAKER_00: Versus having it all uploaded and stored in a 723 00:31:20,160 - > 00:31:23,519 beautiful system that should have a pretty high, high level 724 00:31:23,519 - > 00:31:25,359 of security versus a paper file. 725 00:31:25,680 - > 00:31:27,200 SPEAKER_02: Well, and I I probably wouldn't have said this 726 00:31:27,200 - > 00:31:30,319 10 years ago, but I would also say just if it's if I'm a 727 00:31:30,319 - > 00:31:33,759 business owner and I'm looking to grow a business, in the world 728 00:31:33,759 - > 00:31:36,480 that we live in today with cell phones, everything's at our 729 00:31:36,480 - > 00:31:39,279 fingertip, employees are expecting a level of 730 00:31:39,279 - > 00:31:40,160 self-service. 731 00:31:40,559 - > 00:31:44,799 So if an employee, uh, let's call it somebody young, you 732 00:31:44,799 - > 00:31:48,319 know, gener Z and the upcoming, right? 733 00:31:48,480 - > 00:31:50,559 They're expecting to pull up their phone and be able to look 734 00:31:50,559 - > 00:31:53,119 at a pay stub and see their PTO balance. 735 00:31:53,279 - > 00:31:56,799 And if you don't have a system in place that's gonna support 736 00:31:56,799 - > 00:32:01,599 that um natural just expectation of that employee, you're not 737 00:32:01,599 - > 00:32:04,079 gonna be able to keep good talent and develop good talent. 738 00:32:04,160 - > 00:32:06,640 And so a lot of it has to do just with the retention of 739 00:32:06,640 - > 00:32:07,279 people as well. 740 00:32:07,359 - > 00:32:08,240 It's it's expected. 741 00:32:08,319 - > 00:32:11,599 When I started exponent 15 years ago, it wasn't necessarily the 742 00:32:11,599 - > 00:32:12,160 expectation. 743 00:32:12,240 - > 00:32:14,799 It was like, wow, look at that PTO, it's online. 744 00:32:15,200 - > 00:32:17,119 Um, but now it's expected. 745 00:32:17,440 - > 00:32:18,160 SPEAKER_00: Right, sure. 746 00:32:19,839 - > 00:32:20,640 That's so true. 747 00:32:20,799 - > 00:32:25,279 So, but um any any final thoughts, Ashley, that you 748 00:32:25,279 - > 00:32:27,519 wanted to share with the audience before I ask you a 749 00:32:27,519 - > 00:32:29,440 couple of couple of things about you. 750 00:32:31,680 - > 00:32:32,640 SPEAKER_02: Oh gosh. 751 00:32:32,960 - > 00:32:39,119 Um I don't I I I think for me, I I will share this one final 752 00:32:39,119 - > 00:32:39,599 thought. 753 00:32:40,160 - > 00:32:42,880 I would, and I've seen this so for whatever reason, 754 00:32:43,119 - > 00:32:45,519 post-pandemic, I've seen so much more of this. 755 00:32:45,759 - > 00:32:46,799 Work as a team. 756 00:32:47,119 - > 00:32:51,119 I understand that a lot of times payroll will roll up underneath 757 00:32:51,119 - > 00:32:54,720 HR, or HR and finance will work closely together, but operations 758 00:32:54,720 - > 00:32:55,440 is kind of separate. 759 00:32:55,519 - > 00:32:58,400 When you go through an evaluation, just don't leave 760 00:32:58,400 - > 00:33:02,000 anybody out of the discussion and hold fast what you guys 761 00:33:02,000 - > 00:33:04,079 decide as a team that you need. 762 00:33:04,319 - > 00:33:06,559 And I think that's going to get you the best result. 763 00:33:07,039 - > 00:33:09,119 A lot of times I'll see companies go through an 764 00:33:09,119 - > 00:33:11,920 evaluation and we're only talking to HR and not finance, 765 00:33:12,000 - > 00:33:14,319 or we're only talking to finance and not HR. 766 00:33:14,480 - > 00:33:17,599 And it's not addressing the needs and benefiting the 767 00:33:18,079 - > 00:33:19,359 organization as a whole. 768 00:33:19,519 - > 00:33:22,319 And if people inside their organizations would work 769 00:33:22,319 - > 00:33:25,039 together as a team and collaborate through this 770 00:33:25,039 - > 00:33:28,720 evaluation, I think that there would be optimal results for 771 00:33:28,720 - > 00:33:29,599 everyone involved. 772 00:33:29,680 - > 00:33:33,440 And so I would just encourage to not make it uh to kind of think 773 00:33:33,440 - > 00:33:36,559 outside of yourself, so to speak, in your role and what 774 00:33:36,559 - > 00:33:39,279 you're trying to accomplish and make sure you're involving 775 00:33:39,279 - > 00:33:42,319 everybody that could uh, you know, touch the system or be 776 00:33:42,319 - > 00:33:45,200 impacted by the system or its data that it's generating for 777 00:33:45,200 - > 00:33:45,440 you. 778 00:33:45,759 - > 00:33:46,000 SPEAKER_00: Right. 779 00:33:46,160 - > 00:33:47,200 Okay, that's great. 780 00:33:47,359 - > 00:33:50,559 So um a couple of other just kind of fun things. 781 00:33:50,720 - > 00:33:58,400 So um books, podcasts, any place you get good information 782 00:33:58,400 - > 00:34:01,759 regarding your, you know, anything that have been helpful. 783 00:34:01,839 - > 00:34:04,000 You even mentioned something earlier about mentoring. 784 00:34:04,079 - > 00:34:07,519 What are some things you've done just to stay kind of stay 785 00:34:07,519 - > 00:34:11,199 current and just to continue to grow and develop in your career? 786 00:34:11,519 - > 00:34:14,159 SPEAKER_02: Yeah, um, thank you for giving me all the options. 787 00:34:14,480 - > 00:34:17,440 Uh I am not much of a reader or a podcaster, and I'll tell you 788 00:34:17,440 - > 00:34:17,599 why. 789 00:34:17,760 - > 00:34:19,760 I'm not sure I have the patience for books. 790 00:34:19,920 - > 00:34:22,079 Uh, I have I have I've worked on that. 791 00:34:22,239 - > 00:34:26,079 Uh podcasts I listen to off and on, but I also don't have a long 792 00:34:26,079 - > 00:34:26,639 commute. 793 00:34:26,719 - > 00:34:30,000 I've lived since I moved to Dallas in 2010 to start with 794 00:34:30,159 - > 00:34:33,039 Exponent, I've lived within 10 minutes of this building in 795 00:34:33,039 - > 00:34:33,599 Addison. 796 00:34:34,079 - > 00:34:37,199 So um I have time for like one song and one phone call, and 797 00:34:37,199 - > 00:34:39,119 that's it on my way in and out of work. 798 00:34:39,360 - > 00:34:40,719 Uh here's what I've done. 799 00:34:40,800 - > 00:34:42,800 I've I've been busy raising kids for the last eight years. 800 00:34:42,880 - > 00:34:43,440 I've got two of them. 801 00:34:43,519 - > 00:34:44,559 They're eight and five. 802 00:34:44,719 - > 00:34:47,679 Uh, I've not done a lot of books, podcasts, but I will say 803 00:34:47,679 - > 00:34:52,639 this I am big on uh mentorship, meeting with uh individuals like 804 00:34:52,639 - > 00:34:52,800 you. 805 00:34:52,880 - > 00:34:55,119 Like, you know, I've known you for 15 years now. 806 00:34:55,280 - > 00:34:59,599 I've been uh I've been, it's been a huge blessing for me to 807 00:34:59,599 - > 00:35:02,400 form a lot of the relationships I formed with business owners, 808 00:35:02,480 - > 00:35:04,960 even in my first five years at Exponent, because I still talk 809 00:35:04,960 - > 00:35:05,840 to them today. 810 00:35:06,079 - > 00:35:09,599 The other thing that I'm real big on that I think is huge, if 811 00:35:09,599 - > 00:35:12,800 you don't have time to read the books or listen to the podcast, 812 00:35:13,119 - > 00:35:17,760 if you're raising kids, um, take some time to find a career 813 00:35:17,760 - > 00:35:21,360 coach, take some time to find a mentor, take some assessments. 814 00:35:21,440 - > 00:35:23,119 Uh, you'll change over time a little bit. 815 00:35:23,199 - > 00:35:25,840 Now, some of the assessments don't change, but I will throw 816 00:35:25,840 - > 00:35:26,880 out a couple of my favorites. 817 00:35:26,960 - > 00:35:29,519 I took a Strength Finders, uh, the Gallup Strength Finders 818 00:35:29,519 - > 00:35:32,880 assessment last year, kind of rocked my world, put it back 819 00:35:32,880 - > 00:35:35,360 into perspective, what I should be spending my time on every 820 00:35:35,360 - > 00:35:35,599 day. 821 00:35:35,679 - > 00:35:38,320 I had an amazing career coach that I worked with on that. 822 00:35:38,559 - > 00:35:39,840 I still work with them today. 823 00:35:39,920 - > 00:35:42,639 I've taken culture index, I've taken predictive index. 824 00:35:42,800 - > 00:35:45,360 And every time I take one of those assessments, I learn 825 00:35:45,360 - > 00:35:46,719 something new about myself. 826 00:35:46,960 - > 00:35:50,960 And when I learn something new about myself, it helps me focus 827 00:35:50,960 - > 00:35:53,920 my daily activities on the things that fill my cup. 828 00:35:54,000 - > 00:35:56,480 And it helps me relate to others and understand. 829 00:35:56,559 - > 00:35:58,079 I like to see other people's assessments. 830 00:35:58,159 - > 00:36:00,639 It helps me be a better employee, it helps me be a 831 00:36:00,639 - > 00:36:03,679 better friend because I know, okay, that person communicates 832 00:36:03,679 - > 00:36:05,760 that way because of this, or they're asking this question 833 00:36:05,760 - > 00:36:06,559 because of that. 834 00:36:06,719 - > 00:36:10,400 Uh, that's been a huge growth point for me in the last several 835 00:36:10,400 - > 00:36:10,960 years. 836 00:36:11,280 - > 00:36:14,239 And um primarily that's what I've done. 837 00:36:14,320 - > 00:36:17,039 If I had to pour a book out there, um, there's a book 838 00:36:17,039 - > 00:36:19,840 called, I think it's the five dysfunctions of a team that's 839 00:36:19,840 - > 00:36:20,239 really good. 840 00:36:20,320 - > 00:36:23,199 I did listen to that one, uh, an audio book. 841 00:36:23,280 - > 00:36:25,760 Uh, and then I listened to a leadership podcast, it's been a 842 00:36:25,760 - > 00:36:28,800 couple of years, but I'm real big on leadership and just in 843 00:36:28,800 - > 00:36:31,599 servant leadership and how do we serve others and you know, 844 00:36:31,920 - > 00:36:34,000 circling all the way back to the very beginning of our 845 00:36:34,000 - > 00:36:34,639 conversation. 846 00:36:34,880 - > 00:36:37,760 If I don't wake up every day and have the ability to positively 847 00:36:37,840 - > 00:36:41,519 and positively impact the life of someone else, because that's 848 00:36:41,519 - > 00:36:43,199 what I we should be doing, right? 849 00:36:43,280 - > 00:36:43,679 Every day. 850 00:36:43,840 - > 00:36:45,599 That's that's our calling, that's what we should we should 851 00:36:45,599 - > 00:36:45,920 be doing. 852 00:36:46,079 - > 00:36:49,360 And I mean, I just yesterday, or maybe it was this morning, I 853 00:36:49,360 - > 00:36:53,119 sent a resume over for someone that um hadn't had a job in a 854 00:36:53,119 - > 00:36:56,079 while, just kind of been dealt a tough hand the last, I mean, 855 00:36:56,239 - > 00:36:56,719 year or so. 856 00:36:56,800 - > 00:37:00,880 And I sent his resume over to for an opportunity in a an HR 857 00:37:00,880 - > 00:37:01,199 role. 858 00:37:01,280 - > 00:37:04,159 And and it's like, okay, even if he doesn't get the job, there's 859 00:37:04,159 - > 00:37:05,440 an opportunity for him, right? 860 00:37:05,519 - > 00:37:07,920 Like I've positively impacted him in that day. 861 00:37:08,079 - > 00:37:10,559 And and um, I think that's what we're called to do. 862 00:37:10,719 - > 00:37:12,480 So that's what I spend my time on. 863 00:37:12,800 - > 00:37:13,679 SPEAKER_00: Yeah, that's awesome. 864 00:37:13,840 - > 00:37:14,159 Good for you. 865 00:37:14,320 - > 00:37:17,280 No, it's it's great because as as we mentioned a couple of 866 00:37:17,280 - > 00:37:18,800 times, we've known each other for a few years. 867 00:37:18,880 - > 00:37:22,000 So it's kind of fun to watch you and honestly kind of watch you 868 00:37:22,000 - > 00:37:24,239 and kind of grow and develop in your career. 869 00:37:24,320 - > 00:37:25,119 So good for you. 870 00:37:25,280 - > 00:37:27,840 So um last question. 871 00:37:28,000 - > 00:37:32,400 So, what advice now that you're you're much more wise, so what 872 00:37:32,400 - > 00:37:36,239 advice would you give your 16 with your 16-year-old self? 873 00:37:36,480 - > 00:37:40,880 SPEAKER_02: Oh man, uh I'd give myself a lot of advice. 874 00:37:41,039 - > 00:37:43,199 I'll start with it. 875 00:37:43,360 - > 00:37:46,320 It is so easy to be short-sighted as a teenager. 876 00:37:46,480 - > 00:37:50,239 My 16-year-old self, I think back to just being 16 and and 877 00:37:50,239 - > 00:37:54,639 how hard it is, and you know, being not concerned about the 878 00:37:54,639 - > 00:37:56,719 future, but not sure about the future, but you're also not 879 00:37:56,719 - > 00:37:58,480 really thinking about the future, you're thinking about 880 00:37:58,480 - > 00:37:59,119 today. 881 00:37:59,360 - > 00:38:02,800 I I you know just think long-term, right? 882 00:38:02,960 - > 00:38:05,119 As much as you can in long-term decisions. 883 00:38:05,199 - > 00:38:07,840 And some of that has to do with, I mean, something really simple. 884 00:38:08,000 - > 00:38:10,880 I know it sounds silly, but set up a LinkedIn profile. 885 00:38:11,039 - > 00:38:15,519 I came to interview for this job when I was 23, and um, Fidel 886 00:38:15,679 - > 00:38:17,840 Baca, chief marketing officer, he said, Do you have a LinkedIn 887 00:38:17,920 - > 00:38:18,159 profile? 888 00:38:18,239 - > 00:38:19,280 And I said, What's LinkedIn? 889 00:38:19,679 - > 00:38:23,360 And he's 23, and like, you know, that's so just the little 890 00:38:23,360 - > 00:38:26,320 things, you know, step toward that career, set up a LinkedIn 891 00:38:26,400 - > 00:38:29,519 profile, start connecting with your friends' parents who have 892 00:38:29,519 - > 00:38:30,239 jobs. 893 00:38:30,480 - > 00:38:34,239 Um, uh, I will also say, I know 16 is young, but if I could say 894 00:38:34,239 - > 00:38:40,320 something to my 16-year-old self, uh uh value learning and 895 00:38:40,320 - > 00:38:42,719 be curious, ask lots of questions. 896 00:38:42,880 - > 00:38:45,840 I think about the babysitting I used to do when I was young. 897 00:38:46,000 - > 00:38:49,119 I kind of think back and wish, man, if I had just like asked 898 00:38:49,119 - > 00:38:51,599 the mom or the dad, like, what do you do for a living? 899 00:38:51,760 - > 00:38:53,039 Uh oh, what does that mean? 900 00:38:53,199 - > 00:38:55,760 I probably could have learned some things at a younger age. 901 00:38:55,920 - > 00:38:58,639 Just be curious about business if that's what you're interested 902 00:38:58,639 - > 00:38:59,280 in getting into. 903 00:38:59,440 - > 00:39:00,800 Ask questions, connect. 904 00:39:00,880 - > 00:39:02,079 You're never too young to learn. 905 00:39:02,239 - > 00:39:05,679 And uh coming, trust me, coming from someone who's been having 906 00:39:05,679 - > 00:39:08,719 kiddos for the last eight years, you you're not gonna be as sharp 907 00:39:08,719 - > 00:39:10,239 at 40 as you are at 16. 908 00:39:10,320 - > 00:39:14,239 So as much information as you can take in at that young age 909 00:39:14,320 - > 00:39:18,480 when you have the energy and the brain capacity, uh, it's it's 910 00:39:18,480 - > 00:39:18,880 huge. 911 00:39:19,119 - > 00:39:23,679 So um the the the last thing I would mention, this is probably 912 00:39:23,679 - > 00:39:26,079 less for a 16-year-old and more for a 22-year-old. 913 00:39:26,320 - > 00:39:29,360 Uh when you're looking for a job, do not look for money. 914 00:39:29,519 - > 00:39:33,360 You have to look for a person, a mentor, a leader that's gonna 915 00:39:33,360 - > 00:39:36,960 pour into you and teach you and mentor you uh in your 20s. 916 00:39:37,039 - > 00:39:38,239 And I think that's huge. 917 00:39:38,320 - > 00:39:42,159 Uh obviously you've got to pay bills, yes, but in your first or 918 00:39:42,239 - > 00:39:46,000 you know, first job, second job out of college, do the best you 919 00:39:46,000 - > 00:39:48,800 can to get on a team with somebody that's truly gonna help 920 00:39:48,800 - > 00:39:49,199 you grow. 921 00:39:49,280 - > 00:39:52,639 And I think that is really in for me personally, is has been 922 00:39:52,639 - > 00:39:54,800 what has set me up for success in my life. 923 00:39:55,119 - > 00:39:56,960 Is is starting here at Exponent. 924 00:39:57,199 - > 00:39:57,440 Yeah. 925 00:39:58,000 - > 00:39:58,480 SPEAKER_00: That's great. 926 00:39:58,559 - > 00:39:59,039 Good for you. 927 00:39:59,119 - > 00:40:01,679 That's that was that was a great response. 928 00:40:01,760 - > 00:40:04,239 I'm just saying this just just because of hearing this. 929 00:40:04,320 - > 00:40:08,159 And you know, it is because it's a you know, when you start your 930 00:40:08,159 - > 00:40:11,840 career or when you're 16 or what have you, whatever age, when 931 00:40:11,840 - > 00:40:14,559 you're you when you're younger to whatever level and just 932 00:40:14,559 - > 00:40:20,079 really starting uh a career, I think just a lot of a lot of 933 00:40:20,079 - > 00:40:23,679 people are um just a little bit disillusioned. 934 00:40:24,559 - > 00:40:28,079 And they are they're chasing the dollar and the big buck and this 935 00:40:28,079 - > 00:40:32,559 and that, and they're really in a situation to where they you 936 00:40:32,559 - > 00:40:34,159 know, within a year or two, they're miserable. 937 00:40:34,719 - > 00:40:34,960 SPEAKER_04: Yeah. 938 00:40:35,280 - > 00:40:37,199 SPEAKER_00: Or for whatever reason, or within, you know, 939 00:40:37,280 - > 00:40:39,760 two, three, four years down the road, they're like, I changed 940 00:40:39,760 - > 00:40:41,119 jobs, I hated my job. 941 00:40:42,320 - > 00:40:45,599 So, like you said, just finding a place where you can learn, 942 00:40:45,840 - > 00:40:48,159 yeah, you know, be curious, I think is huge. 943 00:40:48,320 - > 00:40:51,280 And and the ability to learn is a gift. 944 00:40:51,760 - > 00:40:52,000 SPEAKER_04: Yeah. 945 00:40:52,320 - > 00:40:54,480 SPEAKER_00: And also just finding, you know, whether it's 946 00:40:54,480 - > 00:40:57,039 in your side your company ideally, but also outside, 947 00:40:57,199 - > 00:41:01,280 finding a good mentor, a good coach, a good person you can 948 00:41:01,280 - > 00:41:05,119 bounce ideas off of and not not be worried about if the 949 00:41:05,119 - > 00:41:08,320 question's silly or if it's gonna make you feel like, oh, 950 00:41:08,480 - > 00:41:09,360 well, that's a dumb question. 951 00:41:09,440 - > 00:41:11,760 I'm like, well, there's always there's no such thing as a dumb 952 00:41:11,760 - > 00:41:12,079 question. 953 00:41:12,159 - > 00:41:13,360 SPEAKER_02: So yeah, yeah. 954 00:41:13,599 - > 00:41:16,079 Well, and I know I'm gonna sound like an old soul when I say 955 00:41:16,079 - > 00:41:21,360 this, but um I also big time believer in I'm all about a 956 00:41:21,360 - > 00:41:24,880 hybrid work environment, but these full-time remote jobs for 957 00:41:24,880 - > 00:41:28,000 young people, find an office to go to, just learning through 958 00:41:28,000 - > 00:41:30,159 osmosis and the people that you're gonna be around. 959 00:41:30,239 - > 00:41:33,519 Uh, I I think since pandemic, we've swung back into the office 960 00:41:33,519 - > 00:41:36,079 a little bit more, uh, which means we're working as teams 961 00:41:36,079 - > 00:41:38,159 together and we're able to impact, you know, the younger 962 00:41:38,159 - > 00:41:38,719 workforce. 963 00:41:38,960 - > 00:41:41,920 But uh when it comes time to find that first job 964 00:41:41,920 - > 00:41:43,599 post-college, be well networked. 965 00:41:43,760 - > 00:41:46,960 Look for somebody who's gonna be a teacher and help you grow. 966 00:41:47,199 - > 00:41:48,320 SPEAKER_00: Yeah, that's awesome. 967 00:41:48,480 - > 00:41:52,239 So uh so how can people find you, Ashley, if they'd like to 968 00:41:52,239 - > 00:41:55,599 talk to you about uh, you know, like to find out a little bit 969 00:41:55,599 - > 00:41:57,599 more about you, find out a little bit more about your 970 00:41:57,599 - > 00:42:01,519 organization and payroll systems, how and HRIS systems. 971 00:42:01,920 - > 00:42:03,840 How can they how can they find you online? 972 00:42:04,960 - > 00:42:07,440 SPEAKER_02: Uh online on uh LinkedIn. 973 00:42:07,599 - > 00:42:10,480 I uh um you should be able to find me under Exponent HR, 974 00:42:10,559 - > 00:42:11,360 Ashley Martin. 975 00:42:11,440 - > 00:42:14,239 Uh could be if sometimes it's easier if you type in my maiden 976 00:42:14,239 - > 00:42:16,239 name too, Ashley McMaster Martin. 977 00:42:16,320 - > 00:42:17,679 Uh online is fine. 978 00:42:17,760 - > 00:42:20,239 I also believe I'm on the Exponent website. 979 00:42:20,480 - > 00:42:23,599 I'm not sure if my contact information is there or not, but 980 00:42:23,599 - > 00:42:26,239 if anyone has questions or just wants some bounce some ideas off 981 00:42:26,239 - > 00:42:29,440 of me about maybe going through an evaluation, um, I've I've 982 00:42:29,440 - > 00:42:30,960 helped a lot of clients do that. 983 00:42:31,199 - > 00:42:34,639 And um yeah, just feel free to reach out. 984 00:42:34,719 - > 00:42:36,159 I'm always open to connecting. 985 00:42:36,559 - > 00:42:36,960 SPEAKER_00: Great. 986 00:42:37,119 - > 00:42:37,440 Okay. 987 00:42:37,519 - > 00:42:39,280 Well, thanks a lot for your time, Ashley. 988 00:42:39,360 - > 00:42:40,639 This has been really insightful. 989 00:42:41,840 - > 00:42:42,559 SPEAKER_02: Thank you, Mark. 990 00:42:42,639 - > 00:42:43,599 I appreciate the opportunity. 991 00:42:44,239 - > 00:42:44,800 SPEAKER_00: You're welcome. 992 00:42:44,880 - > 00:42:45,119 Thanks. 993 00:42:45,199 - > 00:42:45,599 Take care. 994 00:42:45,679 - > 00:42:46,239 Bye bye. 995 00:42:46,880 - > 00:42:47,199 SPEAKER_02: Take care. 996 00:42:47,360 - > 00:42:47,679 Bye bye.

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