The Trades Business Owners Are Wasting Time on AI Without Strategy with Julian Scadden
AI for Business Owners · 2026-03-04 · 37 min
Episode notes
In this episode of AI for Business Owners, Jeff Torello sits down with Julian Scadden , President & CEO of Nexstar Network , to connect two powerful themes: the resurgence of skilled trades and the rise of AI in business. Julian shares his journey from plumber to consultant for over 1,000 home service companies, while Jeff breaks down what AI actually is, and isn't. Together, they challenge the hype, discuss the risks of bolt-on AI solutions, and explain why strategy must come before tools. Whether you run a service business or are just curious about AI in action, learn how to use AI effectively while keeping strategy at the center of business decisions. Key Takeaways: Trades Are Resurging: Market forces and workforce shortages are bringing renewed value to skilled labor. Craftsmanship Builds Leaders: Discipline, repetition, and pride in work translate directly into better business decisions. AI is Probability Software: It predicts outcomes, it doesn't guarantee them. Strategy Before Technology: Identify pain points and goals before investing in AI tools. Avoid Version One Mistakes: Most AI products are still early-stage software; integration matters more than excitement.
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