How I Grew This: Real Stories of Digital Growth · 2023-10-26 · 16 min
Ashish Bajaj is the Head of Marketing at MediBuddy, which joined forces with DocsApp in 2020 to become India’s largest digital healthcare platform. Previously, he held roles as the Head of Media and Brand Alliance at Ola and as a Channel Marketing Manager with Microsoft. In this episode, Ashish fondly shares warm anecdotes from his current and past work experience to highlight the positive impact those projects have had on the lives of their customers. Ashish believes that the impact their campaigns leave and the value they contribute to their customers’ lives provide a much greater high for marketers. Ashish opens up about his outdoor sales experience working for his family in the Indian state of Uttar Pradesh and how that contributed to his growth story. Finally, Ashish also shares potent advice for new startups who often get distracted by the hypergrowth of other startups in a race to achieve “unicorn” status.
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