Moving Beyond Pain: Tackling MSK Conditions with Micro-Wellness

Speaker A: Hello everyone, and welcome back to another episode of Springbok's Activate Partner podcast. I'm Brittany Hardaway, Director of Strategic partnerships here at Springbuck, where I spend most of my time matching employer health needs with the best solutions in the industry. Today we've got a fantastic conversation lined up.

Speaker B: Hi. And I'm Rachel Baumgartner, Director of marketing at Springbug. I. I love these episodes because we get to introduce our audience to the innovative partners helping employers build healthier, more productive workplaces.

Speaker A: Joining us, uh, is Stretch It CEO and co founder Natasha Nikolaeva, a leader who has built a movement driven, science based approach to flexibility, mobility and overall well being. Natasha, welcome. We're so glad you could join us.

Speaker C: Thank you, thank you. Thank you so much for having me here.

Speaker A: Of course. So we're going to jump right into some topics that our employer community cares about deeply. With your background, we know you've seen firsthand how movement can change daily life. So let's explore what that means across entire workforces.

Speaker B: All right, to kick us off, let's zoom out for a minute. Musculoskeletal conditions have been a top cost driver for years and employers are feeling the strain, not just financially, but in lost productivity. So my question for you, Natasha, MSK conditions continue to be one of the top cost drivers for employers. What trends are you seeing in MSK related claims and productivity loss across today's workforce?

Speaker C: Absolutely, absolutely. And you're right, MSK conditions, they continue to represent the largest, one of the, I would say one of the top two, three drivers of healthcare costs. And there was a report that came out a couple of months ago from UnitedHealthcare where they said that nearly 40% of US adults live with an MSK condition. And uh, in terms of costs, and now we are talking just about healthcare costs. So it's claims roughly over $40 per member per month in healthcare costs is what employers have to pay now, just in claims. And it doesn't take into account productivity, absenteeism, presentism, because let's be honest, we all know that most people with MSK conditions, they don't even file claims, right? So most of us experience a dull, let's say lower back pain, right? But unfortunately we wait to get injured to actually see a therapist, physical therapist or a doctor. So in reality there are so much more losses for employers from people who are just feel uncomfortable at work and people who don't even know. I was one of those people. Actually, just a few words about my background before creating Stretch it. I was, I'M a former corporate M and A attorney. I worked in big law for 10 years and I was in my 20s and I remember I was of course I was sitting at my desk all day stressing all day. And around 25 years old I think I started experiencing lower back pain. And I thought that was just normal. Part of me, me getting older. Right. Everybody I knew experienced that. All my colleagues, we didn't have access to any wellness benefits back then. So that was just part of life. And uh, that's how. And I kept going to work, I kept trying to do my best but of course I couldn't because if there is pain in the body distract, it's, it's a great distraction for, for everybody. That's where productivity drops. That's where absenteeism, presentism happens. Right? And that goes on top of those 40 plus dollars which is a significant amount by the way because it's per member per month. So basically it's, it's per employee, right. Depending on the size of the company. Um, and then also this report from UnitedHealthcare. They also noted an increase in MSK conditions. It was a 6% increase between 2023 and 2024. So it keeps going up. Many people still work remotely, which worsens the numbers because unfortunately at home most people don't even have a nice and ergonomic conditions for work. Right. So many people see it all day. I'm one of those people. Even in industries where people move a lot, like construction, manufacturing, logistics, transportation, even when there is movement, there is a lot of body strain which contributes to MSK conditions. So I would say that among those trends not to be too negative, I've been seeing employers shifting towards prevention. Many of them try to. So I've seen ergonomic programs, digital physical therapy, utilizing mobility and stretching programs at work, early interventions before surgery. But there is still a lot of work that can be done. And that's one of the reasons why Stretch it expanded to the business space, to the employer space a few years ago. And that's because initially we launched as direct to consumer business. And so that's where we saw a possibility for us to help employers reduce those costs and to help employees live pain free life.

Speaker A: Wow, that really sets the stage, Natasha. It reminds us that the best time to intervene isn't after someone's already injured before that and leads us perfectly into the topic of prevention that you've gone on to already. So most organizations focus on treatment after an injury occurs. What does true MSK prevention look like and how can Employers shift toward earlier intervention.

Speaker C: You're absolutely right. So unfortunately, um, still more often than not, someone gets injured, they file a claim, they start physical therapy, maybe even surgery. And that's how employers and the whole healthcare system operates. True prevention starts much earlier. I would say true prevention is addressing the everyday factors that slowly build up into injuries like prolonged sitting for desk based employees, poor posture pretty much for everybody, repetitive strain for physically demanding jobs, lack of movement, or too much too stressful movement. So that's what we need to address. And ideally we should address that before any pain starts my business. So the reason I created Stretch, it was like I said before, it was to help myself because I went through those MSK issues and uh, when I moved to New York and I got access, I discovered stretching randomly. And it just helped me in so many ways. All my body pains were gone shortly after I started stretching. And then, um, it improved my quality of life because it also released physical stress, it improved my posture, improved mobility improvements. Everyday tasks became so much easier. I connected with my body so it changed my life in so many ways. And I had access to this amazing stretching instructors. So that's how I came up with the idea to create Stretch in the first place. But when I talk to people, I recommend them to start introduce movement and stretching in their lives before they even experience any pain. Of course, most of the time it's done when people start feeling stiffness or some kind of dull pain. So that's when that's also a great time to start. We are non clinical. We help people not to have to go clinical. So if the injury has occurred, it's not the prevention anymore. This is when employees need to see physical therapist or a doctor. But once they are cleared, we help them not have to go clinical again. Movement starts. And movement can start pretty much any time because it's something that our bodies were built to do and it is very important. The problem here is that research shows that there are four major barriers for physical activity for movement. And those are lack of time, lack of motivation, feeling too tired, or lack of instruction or infrastructure. So that's how from an employer perspective, we need to keep that in mind so that we make sure we address those barriers. Because nowadays more and more companies, organizations, they do provide wellness benefits. I've seen a lot of gym memberships, studio access, lots of things. But uh, unfortunately many of those benefits are underutilized and those benefits that could have helped with prevention fail to do just because they are not used by employees. Therefore, I would say on the one Hand, it's important for employers to focus on prevention and appreciate that it's going to help in the long run, but then at the same time make sure that the benefits they introduce is something that people actually use.

Speaker B: So I really love how you framed that up. It's not about it necessarily being annoyances in the body. Those are signals in the body and those are something that you need to get ahead of. And you also made it sound not too difficult to even get ahead of it. Just simply start with the baby step of moving, getting up and being able to just get around and move a little bit more. Even those simple steps are the right direction to go in to help make those life changes. So we hear constantly that employees are dealing with stiffness all day, every day, but they normalize it. So, Natasha, many employees experience daily stiffness or discomfort, but never seek formal care. How does addressing these early everyday pain signals impact long term outcomes?

Speaker C: Absolutely. Many of those happen due to lack of movement to start with. Right. And it's important to incorporate movement in the culture. It's very helpful. So what we do with our clients and what we see works really well. It's when leadership starts encouraging employees to move more and when employees get access to resources that they can incorporate while at work, that's also very important because like I said before, we can give all those benefits to employees. But if we expect them to utilize them on their free time, that's when the problem starts. Because we all have, we have kids at home, we have things we need to take care of. And after work, most people have to go and do those things or go home. And so some people go to the gym, they would move afterwards. But it's very difficult. It's. You need to have a habit of doing that to actually manage. And then if we start from the leadership and if we are able to incorporate resources that help people move in their work days, that's when utilization goes up and that's when stiffness go down. Just as an example, so many of our, many of our clients, they play our short stretching videos. For desk based employees. It's done in the beginning of a call or at the end of a call. So if you were recording video right now, I would play video and just make you two stretch with me for five minutes just to set the mood to, to improve our focus and to just add some wellness into recording a podcast. So that's what we do during our meetings. A lot our clients do that. They play our videos before shifts for manufacturing construction employees. And that's Something that helps once you do that together with team and when you see it's encouraged by the leadership, that's when, first of all, employees are reminded that they have access to the StretchIt app so that they can do that in their spare time as well. And also it shows them that the leadership cares. Right? So if, if I'm a manager and if I have my team meeting on Zoom and I play a stretched video, that sends a signal that, uh, movement is as important as the meeting itself. And of course, by addressing those early signals of stiffness through movement, that's how we help ourselves to not have to go to physical therapy or a doctor or going through a surgery because we get injured later on.

Speaker A: Wow, that's really a great reminder of stretching. I was literally just telling Rachel earlier m that I needed to get up because just my head and my neck was just so tense I couldn't even speak straight. It's definitely impactful to do those short bouts of stretching. So with that being said, there's a lot of buzz around micro wellness and frankly, it's a term that we love because it's approachable. How does short, consistent movement throughout the workday compare to traditional time intensive wellness programs?

Speaker C: Yeah, Micro wellness. I'm a big fan of micro wellness myself and I've incorporated micro wellness in my life. I actually just did one minute of stretching right before the podcast because I knew I would be sitting for the whole hour. So that's. I made sure I took care of my body first before getting on the call. And the micro wellness is really, it's about feeding health into the reality of the workday. We are all Busy. On the StretchIt app, we've created a lot of content from five to 10 minutes, including sessions people can do sitting in a chair for desk workers or standing if it's a session, before and after a shift. But then even with five to ten minute sessions, we've been getting feedback that do. Can you create something even shorter? And just a, uh, couple of weeks ago we released a new feature which is actually now my favorite feature and we've already got so much great feedback on it. So it's called hourly. What's called stop. It's called movement breaks. So the idea is that every hour you get a notification to stretch up to one minute. So it's very short. You get a new video every hour. One minute goes by so fast because honestly, when I'm super busy, sometimes 10 minutes, sometimes even 5 minutes can seem like a bit too long to commit one minute though it really goes by so fast, but it incorporates movement. Like Britain. You've just mentioned neck pain, right? So what if you started doing neck stretches for one minute every hour or maybe mix them up with different body part stretches and it feels like you haven't really committed to, to anything long or difficult, right? It's just one minute. It uh, doesn't distract you from your work. You can do it anywhere. So for those stretches, we only pick those people can do sitting in a chair or standing, so they can be performed outside, at the desk, on a train. So pretty much anywhere. And that's a great way to incorporate movement into the workday. Short movement breaks, even just a minute, much, uh, easier to repeat throughout the day and even than 5 to 10 minute sessions. And consistency is so powerful because that's how we create habits. Once we get into a habit of regular movement, then we are more likely to commit to longer sessions. And we do have longer sessions on the app as well. We have 30 minute sessions and 45 minute sessions people can do at home or at the gym. But in order to even commit to the longer session, you need to have a habit of movement, right? So with this short breaks, we help people create those habits and then they are more likely to either take a longer session with us after work or go to the gym or go to the studio. So with, uh, with us, we help, we help in increase participation even in other wellness benefits that employees may have access to. So instead of sitting for hours and then trying to compensate later, we encourage employers to introduce small movements, small moments of movement that keep the body from being stiff or overloaded. Right. So over time, those small habits can make a meaningful difference in how people feel and how people function at work.

Speaker B: That's absolutely fantastic. And this consistency beats intensity or length of session every time. It just really takes just those first few steps and then people gain that confidence. And like you said, they can start with something as simple as five minutes and then work their way up and then this spills over into the rest of their lives. So this is a, uh, really important app and something to look into for a lot of different employees. So I commend you. Engagement is the buzzword and the headache. No matter how good a program is, if people don't use it, it doesn't matter. So engagement is one of the biggest challenges in workplace health initiatives. What drives real participation in based programs, especially across diverse job types?

Speaker C: I would say the biggest driver of participation is simplicity. So the more simple the solution, the easier it is for people to utilize it. If something, stop. If something takes too long or feels, uh, complicated, people won't do it, especially during the workday. So in my experience, programs work best when they're short, easy to access, and directly relevant to how employees feel. So for instance in the StretchIt app, that's why we created personalized programs. So every user on the app gets their own personalized path. It's a great, just as a starting point to exercise. So there are so many benefits and even in terms of msk, um, issues, people can have different body pains. It can be back pain, neck pain, shoulder pain, hip pain, you name it. So many different things. And everyone is different. Everybody is different, right? So on the StretchIt app, every member gets a personalized program. Depending on their issues or goals, they can create several programs at the same time. Maybe I want to stretch in the morning and then I want to stretch at the office. So I'm going to have two programs to make sure they're accommodated to the time of day, to my surroundings, to my experience level and to my issues. What, what sorts of body pains or improvements and flexibility I want to work with. So that's very important. And this gives employees a sense of sort of purpose. I am not just moving, uh, because I know it's good for me. I'm actually addressing the issues I may have. I want to improve sleep. I have a special program that would help me with very simple relaxing stretches before going to bed to release physical stress and get my body ready. Or I have lower back pain and I do stretches that would help me with that stiffness and would help me relieve that pain. Also, what's important for engagement is culture. I mentioned it a little bit before, but culture plays a big role. And that's what we've been talking about when we talked about micro wellness. How can we incorporate movement in the workday? Because again, that's where we've spent, I would say, most of our time, right? Even if it's a 40 hour week at work, that's basically five days out of seven. We spend most of the time there. So culture plays in very important roles making sure that leadership supports movement employees and not even tells employees. But leadership shows with the action that it's important. We also, what we really like to do when we work with employers is join wellness events or just corporate events. It can be virtual live sessions or it can be offline. Even. So when we come in and during a wellness event or whatever event, our trainers come in and do a short stretch sessions. Depending again on the setup, it can Be something done sitting in a chair, for example, for maybe just five to 10 minutes, maybe 20, 30 minutes if it's a specific wellness event. And we do that so that employees who are present again, they're reminded about the benefit they have access to, they're reminded about the, uh, movement that's so important. And they are shown by their leadership that leadership. That leadership. That leadership cares. Yeah, that leadership cares. And then also when looking into solutions that you utilize, right, it's always important to look into the engagement tools those solutions provide, especially in the digital world. So in the app business, we are lucky to have a lot of, we are lucky to have an ability to actually include a lot of engagement tools in the app itself so that the app works by itself to help people stay consistent. So on the StretchIt app, one of my favorite features is stretching competitions. And we do global competitions for all users. On the StretchIt app, companies can create their own team competitions just for their employees. And then, uh, once a competition is created, so let's say it's for a specific organization, then all employees get invites for the competition. And then there is a special leaderboard on the StretchIt app, nobody else can join or see it other than the specific team. And then you see yourself, you see the leaderboard, you see the leaders, you see how many points you get, you use the app, get more points, climb the leaderboard. They can be prizes, they can be just, just uh, a general sense of a lot of teams are competitive, so it works really well. And so competitions help increase engagement significantly. I would say on average our active users complete around three sessions per week. With the competition, we increased that number to almost 10 sessions a week, meaning on average people complete more than one session a day, which is a great result. So that's what we are trying to achieve. And those numbers were before we introduce the hourly breaks, those short one minute sessions people can do every hour. So I'm sure with this new feature these numbers will significantly increase. Right, because it's easier to incorporate several 1 minute stretches, but that helps increase engagement a lot. Challenges that we have on the app as well, new content that we release weekly, uh, just even simple reminders, we send people reminders on the app reminding them to stretch. That helps a lot. So engagement is something that's very important to keep track of. On our business side, HR has access to all these dashboards where they can easily access and see how the benefit is utilized. And we do performance review use. We look at the numbers, we see if we are in line with what we are trying to achieve here. Or if we need to do some extra effort, maybe live virtual session, maybe an extra email reminder or something like that. Or even create a competition to make sure that the engagement is there that's so important.

Speaker A: The engagement keeping them engaged regardless of their job type. And of course a company can have a variety of diverse job types. One of the questions employers often ask us, like, will this work for our frontline employers? Will it work for our warehouse employers? How does stretching and mobility program support both desk based and frontline teams without disrupting productivity?

Speaker C: Stretching is, I'm a big fan of stretching. I'm definitely biased here, but stretching is really so great because it helps with so many different issues. And uh, yeah, stretches should be different depending on the goal you are trying to achieve. But there is basically, I would say there is a stretch for everything. And as I mentioned before, because we have those personalized programs on the app that helps uh, each employee target their issues and their goals. If it's a desk based employee, they uh, can create a personalized program they can do at the office, sitting in a desk, wearing their business clothing, maybe sitting in an open space and having people around. So that's something that's very accessible. You can do pretty much anywhere using a chair, sitting in the chair, or maybe standing next to a chair. And the stretches are going to target those muscles that get stressed through sitting, right? So it's going to be hip flexors, back, shoulders, hamstrings. So for those tight areas that we all experience because we sit all day, for frontline employees, you, uh, can see, yeah, they move all day. We've been talking about the importance of movement here. And there are people who do move all day, but their job is so physically demanding. So the positions they have to put themselves in terms of their body, they're difficult. They're so physically demanding. So those employees, they need to first warm up before shifts and then they need stretches to help them recover afterwards. So even though they move all day, they have issues with their bodies. Those issues are going to be different from people who sit all day, but they'll be experiencing this stress. For them, they'll need more of recovery programs, programs that would help them release that stress, programs that will help them relax and recover afterwards. And when we as we encourage our clients to not just give people access to the app, but also do some activities together, the team. Like I mentioned before, for a desk based employees, I would always recommend playing videos during video calls to make sure people participate. And if it's frontline employees. It's a really great practice and there is so much research on that that pre shift stretching helps significantly reduce MSK costs in, uh, the long term because it helps avoid injuries. A lot of clients, they, they, they play short again, it can be just 5 to 10 minute videos of some stretches employees can do before their shift, before they go to work, and then of course encouraging them to take care of themselves afterwards.

Speaker B: So you just mentioned MSK costs. There's a, ah, growing amount of evidence that proactive movement programs generate real cost savings. But employers want to understand the data behind it. More structured workplace stretching has been associated with meaningful cost savings. What does the data say about the financial impact of uh, proactive movement support?

Speaker C: Yeah, so the financial impact usually comes from two areas. First there is the potential reduction in injuries and um, MSK claims. When employees maintain better mobility and address discomfort early, there is a lower likelihood that small issues turn into large medical problems. Right. So that's where we save on physical therapy costs, on doctor visits, on surgeries. So I would say that's where we save on clinical care. Right. And research shows that this can be quite significant. So for, for an engaged member, this can, the savings can go over $1,000 a year, uh, for, for a participating member. And that only takes into account injuries that required clinical care and the second part, and often it can be even more significant. Honestly, it's just more difficult to evaluate and put a number to it. But it's very significant, it's productivity. So employees who are less stiff, less fatigued and less distracted by pain tend to work more comfortably and efficiently. This is hard to measure, I agree. But even on our personal experiences, if we don't feel well physically, we can never be as productive as we are when we are completely healthy. So when employers invest in proactive movement support, they're not only addressing medical costs, they're also supporting everyday performance and wellbeing. And that always pays off in the long term. In the long run, for sure, it pays off.

Speaker A: Thanks, Natasha. So while cost is important, we know that employers shouldn't evaluate success on claims data alone, as they typically are lagging indicators. Right. How should employers think about measuring the success of an MSK prevention initiative beyond just those claims data?

Speaker C: Yeah, so claims data is important, but it's also a, uh, lagging indicator because by the time a claim appears, the problem has usually been developing for a while. So I would say employers should also look at earlier indicators like employee participate. Stop. Employers should also look at early indicators like employee participation, engagement with the program Self reported discomfort levels. It helps a lot if you have a sort of evaluation tool like when even people assign numbers to their pain levels. Right. So in the beginning of the program we ask them, okay, so how does your body feel? Specifically your lower back pain? Do you have any pain? And if you do, how severe is it? And if it was five and then two months later it's two or one, that's, that's an indicator that the program is working right. Then also self reported fatigue, mobility improvements, and like I said, even productivity measures such as absentism or presentism. Presentism is difficult to measure. But again, even from self reported feedback from, from employers, it can be a great indicator. Just to see on, um, in general how people feel, how they, how excited are they about their work, how healthy they feel, how productive they feel, because usually that's what actually happens in the organization. And when you combine all those data points, then you get a much clearer, uh, picture of how the program is influencing both health and performance.

Speaker B: With so many solutions in the digital wellness space, engagement spikes and then disappear. Employers want something that actually sticks. In a world of digital health solutions, what differentiates sustainable behavior change from short term engagement spikes?

Speaker C: Yeah, so sustainable behavior change usually comes down to habit formation. And in an app, um, business, and specifically in a wellness app, um, business, we've been focusing on habit formation from the start because especially with stretching, once your body used to stretching, it's gonna crave it. But how do we create those habits? Right. Again, when it comes to, uh, having access to something very short and simple. And that's the reason we created all those short and simple stretches on the app. Because when we launched in 2016 initially we launched directly to consumers and our first audience was. And stop. Initially we launched in 2016 directly to consumers. And our initial program was more kind of hardcore flex flexibility training. So we were focusing on splits and backbends and our initial users were dancers and gymnasts and cheerleaders, martial artists. So all those athletes who needed extreme flexibility just for extreme flexibility or for other things they were doing. And then during COVID we started getting so, so many requests from people saying that we want to stretch, but we don't want to work on our splits. Can you please create something short and simple for us? So that's when we created so much content just for health purposes, for people to be able to move. And now we have way more users who use the app for health versus those who use the app for extreme flexibility. We do still have splits and back buts on the app. Just saying if you want to work on those. But to create a habit, yeah we need something short, simple, accessible. And our new feature with movement breaks is going to definitely help. And already from the feedback I'm getting from the market is already helping people create those habits. So if a program is too demanding or too time consuming, engagement may spike initially when the program is announced. But it will, it's very likely to quickly drop off. So our goal on the app is to always make sure the short accessible content is always there, is always available, is always pushed on users so that they know it's there and they're encouraged to use it. And then the programs that last are the ones that are easy to repeat. So if it's small actions that employee can do, realistically if those actions they can incorporate in their day. And now we are talking about stretching. But I would expand this to any wellness activity we want. It goes for stretching and then it goes to, I would say any habit formation. So we don't create habits with, okay, let me start doing that an hour a day. That's not how, if I want to start running, shouldn't try to run a marathon right on day one. I should just start with very short but consistent training sessions. So this is the same with stretching, of course. And so when people build a routine around small achievable actions, those habits can stick for months or years instead of weeks. And that's what we should be focusing on and help people focus on.

Speaker A: Wow, that is so true that consistency is key. I cannot emphasize that enough. If an employer wants to take a more proactive approach to MSK risk and productivity, where should they start?

Speaker C: The best place to start is understanding where the biggest risks exist in the organization. And that should be, I think more or less obvious because for some organizations it's going to be prolonged sitting in the office roles. Right. For others, repetitive physical tasks in operational roles. Maybe it's, maybe it's. Sorry, I forgot the word. Maybe it's work from home employees. Those I would say are affected even more than those employees who come to the office just because of the workplace arrangements. Maybe it's just simply lack of movement throughout the day. So once you understand where the biggest risks exist, then you can see how you can target those. From there, employers can introduce simple preventative strategies, uh, encouraging regular movement, improving ergonomics and providing structured mobility stretching programs that employees can easily follow. That's where the Stretch it app comes in. Being non clinical, we are way more affordable than clinical solutions and we actually help save on um, Clinical solutions on clinical care. Even on digital physical therapy, we are accessible to employees because we don't require appointments, long waits, one hour sessions. Available on all devices in multiple languages. So basically whatever device one has, they can use the app from there. And uh, many organizations start with a pilot program. We are very flexible with pilot programs. We are scalable so we can start small and then um, increase participations throughout the organization. We can even discuss performance guarantees to make sure clients money are well spent. We are there every step of the way. So our goal is never to sign a contract, give access to the app and walk away. We are there every step of the way because our goal is engagement and retention. It's been our main goal from day one in direct to consumer business as well. So we're always there making sure employees know the benefit is available. Employees is using this benefit and yeah, so it's important for employers to of course measure participation, uh, track outcomes, see how proactive movement support can influence both employee well being and workplace productivity over time. It's, yeah, it's, I would say step one is just understand where the issue comes from. Step two is find the proper program or programs like with stretch it since we are non clinical and we are purposely staying non clinical just to make it very affordable and accessible and scalable. But of course there's, employers should have something for clinical care as well, which most of them do now. So I would say the issue is with preclinical support, clinical is more or less covered these days, but again clinical is so much more expensive. So if we can just prevent issues from happening, we can save a lot on clinical care. Right, but we need to make sure, employers need to make sure there is a preventative support that's available then that's clinical care is available and then it's step two. Right. And then step three. Step three is how do we measure results? Very important. I understand that HR leaders have to report that to their colleagues to make sure their investments there is ROI they receive right from their investments. That's important and we're there always to help with that as well through just dashboards that are available and even through studies. And we can do evaluations for specific clients just to make sure we have these numbers and we show through numbers, uh, through performance guarantees that this is working, the problem is being solved and organizations actually save money with this prevention.

Speaker B: All right, Natasha, this has been such a refreshing and insightful conversation. Thank you for sharing your expertise and for the work that you're doing to make movement much more accessible. To everybody.

Speaker A: We're thrilled to welcome Stretch it to the Activate Marketplace. Employers now have another powerful, science backed, uh, tool to support healthier, more resilient teams. To our listeners, thank you for joining us. Be sure to subscribe to catch future Activate partner spotlights. Until next time, stay well and keep moving.

Speaker C: Thank you so much for having me here and happy stretching everyone.