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Index/Marketing/Growth Activated
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Your First 90 Days as CMO: How to Align, Unite, and Win Fast

Growth Activated · 2025-08-12 · 18 min

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Topics in this episode

Marketing leadershipfirst 90 days as CMOCMO onboardingmarketing leadership tipsnew CMO role

Episode notes

#27 - The first 90 days in a new marketing leadership role can make or break your long-term success. You’re learning a new company, navigating personalities and politics, absorbing new systems - and all eyes are on you to make an impact fast. In this solo episode of Growth Activated , Mandy Walker is sharing the 3 priorities she focuses on in every new CMO role - priorities that help her align with the business, unite her team, and deliver quick wins without burning out.

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