Fuel Your Marketing Podcast · 2025-10-09 · 39 min
In this episode of Fuel Your Marketing, Arti Sharma sits down with Sophie Buonassisi, SVP of Marketing at GTMfund & GTMnow, to unpack what it really takes to scale a modern go-to-market strategy in 2025 and beyond. What you'll learn: -Why community is a GTM superpower -How to turn media into a distribution moat (not a cost center) -The 4 pillars of community value that accelerate product-market fit -Why AI helps you scale - but can't replace human creativity -Why narrative-driven marketing is your biggest blind spot -Advice for SaaS founders & marketers on channel focus, experimentation, and growth Sophie brings a rare blend of VC strategy, marketing ops, content systems, and community design. If you want to grow faster and smarter, this one is unmissable. Don't forget to subscribe for more GTM strategy, leadership, and marketing growth content! Important Links and Resources: Book a strategy call: . Meet the team: Free Revenue Readiness Assessment - How to Rank Instagram Content on Google? A 2025 SEO Guide: #GTMstrategy #CommunityLedGrowth #FuelYourMarketing #MarketingPodcast #Investors #BusinessStrategy #BusinessPodcast
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