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#361Four Fs Podcast68.6 / 100Get badge
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Startups & Founders▲1216 this period

Four Fs Podcast

Hosted by Jeff Cluff

Listed under Business › Careers

Raw, unfiltered conversations with Special Forces operators, billion-dollar founders, fighter pilots turned coaches, and career changers who burned it all down to build something real. Hosted by Jeff Cluff.

47 episodes · publishes weekly · latest 2026-07-31 · ~96 min/episode

Rank

#361

Substance

68.6

/ 100

Breakdown

Scored 2026-08
Updated monthly

Startups & Founders rank

#35 of 66

Best B2B Startups & Founders Podcasts →

Across the index

#361 of 1062

Substance

Top 34%

outscores 66% of the index

Why it scores where it does

Four Fs Podcast ranks #361 on The B2B Podcast Index with a substance score of 68.6 out of 100, scored across 5 recent episodes. It scores highest on guest caliber and specificity & evidence. Hadnagy is a genuinely accomplished practitioner: 597 cases handed to law enforcement, 16 years in social engineering, founded Social Engineer LLC and Innocent Lives Foundation, co-authored multiple books, runs large-scale testing operations (2,500 vishing calls/month, 21M phishing emails), and has worked at scale with major orgs and law enforcement. This is authentic operator credibility, not a career podcast guest. The scope and specificity of his work - penetration testing banks, coordinating with DHS, training teams - place him in the top tier of practitioner-guests.

The five-dimension breakdown

Averaged across 5 recently scored episodes, with cited evidence.

Insight Density

13.0 / 20

The episode contains valuable information about social engineering, OSINT, and child safety, but is heavily padded with personal anecdotes and repetitive conversational fillers. While there are substantive moments (597 cases, the framework behind social engineering, AI threats), they are interspersed with lengthy origin stories and soft-focus lifestyle details that dilute insight density. A B2B operator seeking actionable learning would find genuine gems scattered among considerable throat-clearing.

“Case for, uh, us isn't one person. It could be a sexting ring, it could be a trafficking ring, it could be a child pornography studio. We're up to 597 cases handed into law enforcement.”

“I bought every book I can find on, uh, neuroscience, brain chemistry, non verbals, body language, influence, persuasion, manipulation, anything that I can find.”

Originality

13.2 / 20

Hadnagy's framework connecting neuroscience (Cialdini, Ekman) to social engineering attacks is moderately original, as is the ILF's approach to predator identification with legal OSINT. However, the core insights - psychology drives security failures, phishing works because of authority exploitation - are well-established in infosec. The parenting advice (code words, monitoring, relationship-building) is sound but not novel. The AI threat discussion is generic. The originality lies more in execution and scale than in fresh thinking.

“why aren't we testing this? He's like, I don't know, why would it work?... There are no words like phishing, vishing. There's none of that.”

“the attack surface is massive. What we don't have is the ability to detect and defend... my company is working on some of these things because again, like I said, we have such a m. Massive data set from all the attacks”

Guest Caliber

16.2 / 20

Hadnagy is a genuinely accomplished practitioner: 597 cases handed to law enforcement, 16 years in social engineering, founded Social Engineer LLC and Innocent Lives Foundation, co-authored multiple books, runs large-scale testing operations (2,500 vishing calls/month, 21M phishing emails), and has worked at scale with major orgs and law enforcement. This is authentic operator credibility, not a career podcast guest. The scope and specificity of his work - penetration testing banks, coordinating with DHS, training teams - place him in the top tier of practitioner-guests.

“We're up to 597 cases handed into law enforcement.”

“I've sent. Spent over 21 million phishing emails in my career. Right. We're talking. The level of, of data that I have done for this industry is, is unsurpassed.”

Specificity & Evidence

14.6 / 20

The episode has strong specific examples (Jamaica bank breach, AR-15 security incident, 597 cases, 76% malware reduction, 23hrs 40min cert exam, $1,800/year Fraud-GPT, Black Basta $104M earnings, 8-year-old porn exposure stat, 4,000 sextortion cases in one day). However, many claims lack supporting detail or source attribution (e.g., 'researcher did the count' on Black Basta, unclear origin of 8-year-old statistic, limited data on the 76% reduction case). Names, dollar figures, and percentages are sprinkled throughout, but contextual depth and methodological rigor are sometimes missing.

“In three years, they noticed a 76% reduction in malware on their network, actual malware, because people were now reporting the phish as opposed to clicking on it.”

“I think a researcher, uh, I don't want to misquote But I think it was black Basta. I think that a researcher did the count on what they were paid, and I think it was 104 million last year.”

Conversational Craft

11.6 / 20

The host asks reasonable setup questions and shows genuine curiosity (e.g., 'what is vishing?', OSINT clarification, QR phishing mechanics), but rarely pushes back or challenges claims. Follow-ups are mostly clarifying rather than probing - e.g., 'Did I see you wrote a version two?' or 'Have you ever broken in and no one caught you?' The host validates frequently ('I like that,' 'That's neat,' 'That makes sense') and allows Hadnagy to dominate airtime with long, uninterrupted monologues. There's little genuine tension, disagreement, or sharp questioning that would test the guest's reasoning or expose assumptions. The 102-minute runtime suggests sparse follow-ups.

“You know something I was looking at as I was researching. Did I see that you wrote a version two of that book recently?”

“So something I was thinking about is about the, uh, you know, back to your books for a minute.”

Standout episodes

  • How a Social Engineer Catches Predators | 600 Cases Handed to Law Enforcement

    2026-07-04

    82
  • World's Leading Safe AI Expert: Superintelligence Will Change Everything & It's Closer Than You Think! - Dr. Craig A. Kaplan

    2026-06-05

    74
  • How to Break Any Habit For Good - Will Armstrong

    2026-07-31

    66

Rank over time

3 periods tracked.

Episodes

5 scored on substance · 47 tracked in total.

  • How to Break Any Habit For Good - Will Armstrong

    2026-07-31 · 1h 32m

    66 / 100
  • How a Social Engineer Catches Predators | 600 Cases Handed to Law Enforcement

    2026-07-04 · 1h 42m

    82 / 100
  • 5 Reasons Your Product Is Invisible (And What To Do Now)

    2026-06-20 · 1h 33m

    65 / 100
  • 5 Things Female Founders Must Do to Get Funded in the Age of AI

    2026-06-11 · 1h 27m

    56 / 100
  • World's Leading Safe AI Expert: Superintelligence Will Change Everything & It's Closer Than You Think! - Dr. Craig A. Kaplan

    2026-06-05 · 1h 44m

    74 / 100

Frequently asked

What is Four Fs Podcast's substance score?
Four Fs Podcast scores 68.6 out of 100 for substance and ranks #361 on The B2B Podcast Index. That puts it ahead of 66% of the B2B podcasts we rank and #35 of 66 in Startups & Founders. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is Four Fs Podcast worth listening to?
Yes - Four Fs Podcast outscores 66% of the B2B startups & founders podcasts and shows we rank on substance, so a startups & founders operator is likely to come away with something useful.
Who hosts Four Fs Podcast?
Four Fs Podcast is hosted by Jeff Cluff.
How often does Four Fs Podcast publish?
Four Fs Podcast publishes weekly, has 47 episodes, released its most recent episode on 2026-07-31.
Which Four Fs Podcast episode should I start with?
Our highest-scoring recent episode is "How a Social Engineer Catches Predators | 600 Cases Handed to Law Enforcement" (82/100) - a good place to start.

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Frequently discusses

Companies, products and tools that come up most across this show's episodes.

UC Santa BarbaraCostcoBarenaked GranolaSWATKrogerBill's BusQ'sTajikistanAustriaQueensCarnegie MellonUC Santa CruzPhillips Exeter AcademyFacebookDeepMindNvidia

Guests who've appeared

Will ArmstrongChris HadnagyLianaDr. Craig A. Kaplan

Topics this show covers

The themes that come up most across this show's episodes.

The Ivy (London restaurant)Private members bars for ultra-high-net-worth individualsCognitive behavioral approaches to habit changeIdentity work and self-discoverySubstance abuse coaching programsHyper-focus and all-or-nothing mentalitySocial anxiety and avoidance behaviorsHospitality industry managementCocaine and alcohol abuse recoveryMotivation timing and consequence-driven changeVishing (voice phishing)Social Engineer LLCInnocent Lives FoundationSocial Engineering: The Art of Human HackingRobert Cialdini's InfluenceOffensive SecurityBacktrack penetration testingDr. Paul Ekman non-verbal communication research

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