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22 episodes · publishes monthly · latest 2026-07-01 · ~51 min/episode
Rank
#1943
Substance
67.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#1943 of 6182
Substance
Top 31%
outscores 69% of the index
Everything is Fintech ranks #1943 on The B2B Podcast Index with a substance score of 67.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and specificity & evidence. Nathan Marion is a genuine practitioner at one of the world's most consequential fintechs and demonstrates real product and go-to-market ownership, but the conversation stays largely at the product-explainer level rather than surfacing hard-won operational or strategic depth you'd hope for from a head of B2B.
Averaged across 1 recently scored episode, with cited evidence.
The episode contains a few genuinely interesting mechanics - transaction-specific closed-loop credit, extended 36-installment BNPL, and the bank-on-file tokenization angle - but these are interspersed with heavy repetition, the host restating points back, and generic Latam fintech commentary that adds little value per minute.
“standard installments range in Brazil it's like 1 to 12x. For new pay we can get up to 36”
“we're authenticating that transaction. There's no chart which, whereas if they had credit and would pay with card, it's always the risk”
The most genuinely fresh angle is the inversion of the standard BNPL model - NewPay is explicitly not a customer-acquisition tool because 60% of the adult population is already a client - but most other points (Pix innovation, credit access in Latam, open finance) are well-worn narratives in fintech circles.
“as a new bank user you don't need to enable new pay, you just pay with new bank...if you're not a new bank user, there's no flow on new pay for you to become one”
“the very concept of BNPL exists for a while in Brazil, but you need to have credit for that”
Nathan Marion is a genuine practitioner at one of the world's most consequential fintechs and demonstrates real product and go-to-market ownership, but the conversation stays largely at the product-explainer level rather than surfacing hard-won operational or strategic depth you'd hope for from a head of B2B.
“I don't have our own data, but there's a researcher in Brazil called Gematos, uh, recently released a data that we liked”
“I have a sales, a commercial team that is talking to merchants. Negotiating, uh, with them”
A handful of concrete data points land well - 36x installments, the Uber 30-vs-20 reais micro-example, the Gematos stat on 60% of e-commerce having BNPL - but there are no internal NewPay metrics, no conversion lift figures, no MDR ranges, and several figures are acknowledged as approximate or third-party.
“standard installments range in Brazil it's like 1 to 12x. For new pay we can get up to 36”
“BNPL which was a small portion few years ago, it's now I think more than 60% of all E commerce websites”
The host does occasionally reframe answers usefully and asks one decent risk question, but repeatedly restates the guest's points rather than probing deeper, loses track of his own questions mid-interview, and lets vague forward-looking claims pass without follow-up challenge.
“What was my first question? What did I ask you?”
“I mean instead of a. It's not a customer acquisition. If anything it's more much an acquisition.”
First period on the Index - history builds from here.
1 scored on substance · 22 tracked in total.
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