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53. What Successful E-Com Innovation Looks Like with Sneha Narahalli, VP Head of Product at Sephora

E-Commerce with Coffee?! · 2023-05-01 · 40 min

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Episode notes

Sneha Narahalli , VP Head of Product at Sephora, joins E-Commerce with Coffee?! host Nate Svoboda to talk about what successful technology transformations look like. Sneha artfully outlines answers to each question that are each mini-systems in and of themselves. How does a brand avoid acquiring too much overlapping technology? She has a system for that. What does personalization in e-commerce require? She has a system for that, too. Sneha’s expertise covers the biggest pain points that brands look to technology to solve: customer acquisition and client experience. She’s also extraordinarily insightful in how to apply technology to business goals in a meaningful way. Listen to the full interview to hear everything she has to say! What to listen for: As usual, Nate opens with a question about coffee. To his delight, it turns out that Sneha’s mother grows coffee in the richest coffee region of India, and Sneha gets ground coffee from her mom exclusively! Sneha then walks us through her professional trajectory. She started working for the technology department of Sears, and then later moved to Walmart and Walmart Labs. After that, she moved to Sephora.

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