#335 - Affiliate Marketing 2.0: Trends, Tools, and Tactics for E-commerce Success

Episode notes

Noah Tucker is the founder of Social Snowball, an automated affiliate and referral marketing platform for e-commerce that drives significant revenue for over 2,000 brands, including Solawave, Obvi, and Javy Coffee. In this episode of the DTC POD, Noah shares powerful strategies for brands to supercharge their affiliate programs and drive significant revenue growth. He covers how to find and choose the right influencers, why it’s important to keep the activation process as smooth as possible, what brands can do to keep affiliates engaged, and how to measure the success of an affiliate program. Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack . On this episode of DTC Pod, we cover: 1. The Evolution of Affiliate Marketing 2. Affiliate Marketing Challenges Faced by Brands 3. Affiliate Discovery, Activation, and Engagement 4. Affiliate Program Commissions 5. Attribution in Affiliate Marketing 6.

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