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Index/Sales/DTC POD
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#318 - The CMO Behind Feastables Reveals How to Build Viral Brands

DTC POD · 2024-04-11 · 42 min

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Topics in this episode

Creator partnershipstalent managementBrand IntegrationInfluencer partnershipshygiene products

Episode notes

Join us as Ben Acott uncovers intriguing tactics that make Feastables stand out in the crowded direct-to-consumer landscape. In our conversation, Ben expounded on the synergistic relationship between Feastables and the ultra-popular Mr. Beast, highlighting how leveraging the latter’s extensive distribution network offers a unique advantage. This strategic alignment not only turbocharges product reach but also taps into an existing, engaged audience ripe for conversion. The way Ben's ventures harness such audience networks is a testament to the power of influencer marketing and shows the value of cultivating smart partnerships in building strong brands. Episode

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

  • How to Build a 9-Figure Performance Creative Team | Joanna WallaceScalability School · on Creator partnerships86 / 100
  • Why B2B brands should be doing influencer marketing with Ishveen JollyThe Dave Gerhardt Show · on Brand Integration83 / 100
  • The Missing Link: Strategic HR and the Power of Skills Taxonomy: Gary LeeThe HR Impact Show · on talent management82 / 100
  • From Task Automation to Talent Evolution: Multi-Agent Systems in HR (Kris Saling)What’s the BUZZ? - AI in Business · on talent management81 / 100
  • How Partnerships are Reshaping Product Discovery with Seth Hagerty, Senior Director of Performance Marketing at Best BuyThe Partnership Economy · on Creator partnerships76 / 100
  • 274 - The Influencer Playbook: 3 Simple Wins for Independent HoteliersHotel Marketing Podcast · on Creator partnerships76 / 100

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