
Brands for a Better World · 2026-06-03 · 1h 9m
This conversation explores the critical issues surrounding seed sovereignty, the threats posed by UPOV, and the collaborative efforts to promote food integrity and indigenous seed saving through the 'Free the Seed' campaign. Megan Westgate of Non-GMO Project and Lauren Cardeli of A Growing Culture talk about how they came to work together on this issue and share insights on the importance of biodiversity, community-led seed libraries, and the power of storytelling in transforming the food system. They then share how you can get involved in the campaign and join their learning journey.