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141. Modern Buyers Changed. Has Your Sales Team? w/ Michael Aronowitz

B2B Sales Trends · 2026-07-03 · 37 min

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Episode notes

B2B Sales Training isn't broken because sellers lack knowledge. It's broken because today's buyers demand a completely different way of selling. In this episode of the B2B Sales Trends Podcast, Harry sits down with Michael Aronowitz, SVP of Revenue Growth at VXI Global Solutions, to discuss why modern sales organizations need to rethink hiring, coaching, leadership, and seller development. Michael explains why buyers research sellers before replying, why preparation beats activity, and why coaching, not PowerPoint, creates high performing sales teams. Explore more insights: Download the whitepaper "You're Entering the Deal Too Late": Try the Revenue Accelerator: ⏱️ Timestamps: 00:00 Why modern B2B Sales Training isn't keeping up with today's buyers 02:20 Sales Prospecting is harder than ever.

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