B2B Marketing Pint · 2025-07-08 · 39 min
In this kickoff episode of " B2B Marketing Pint" , Brian and Brendan crack open a zero-proof brew with veteran tech marketer John Blackmore to explore his "three-talent triangle" for modern marketing: the storyteller, the mathematician, and the psychologist. You’ll hear how great marketers blend narrative, data, and human insight - and why most fall short. From web heatmaps to cognitive dissonance, John unpacks practical examples and valuable 'A Ha' moments. Expect a sharp pour of stories, wit, and ideas for B2B tech pros who want something new for their next meeting - and the market.
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