Above The Business · 2026-06-26 · 9 min
In this Friday solo episode, Bradley Hamner uses a tool everyone already trusts to make a point about direction. Every time you open Google Maps, it needs two coordinates: where you are right now and where you are trying to go. Bradley argues your business requires the exact same two points, a clear point A and a clear point B. He walks through what happens when obstacles appear between those two points. Maps reroute without ever touching the destination, yet business owners often do the reverse, pulling the vision back the moment things get hard. Bradley explains why a three-year vision should function as a fixed destination, why you keep an old vision as an artifact even when your thinking changes, and how 90-day priorities, one-year objectives, and a long-term picture work together as a roadmap. This episode moves past the metaphor and into how you actually navigate. Do you have a clear picture of where your business sits today across revenue, profit, team, marketing, and systems? Do you know where you want it to go over the next 90 days, 12 months, and three years? And do you have a plan you follow when you get off course?