Above The Business · 2026-06-15 · 48 min
In this episode, Bradley sits down with Kyle Willis from BELAY, a fractional remote staffing company that places experienced executive assistants with small business owners. Kyle shares how the fractional model works, who it's right for, and what separates business owners who build lasting EA partnerships from those who plateau early. They cover how to build your delegation list before you hire, what BELAY's matching and onboarding process includes, how mismatches get handled, and specific workflows that show what a high-functioning EA relationship looks like in practice. This conversation goes beyond hiring tactics. What is the real cost of doing work that only your EA should handle? How do you turn delegation from a task dump into a growth investment? And what does it take to build a true strategic partner who grows with your business over time? If you are a business owner running out of capacity and wondering whether a fractional EA is the right move, this conversation is for you. Download BELAY's free Freedom Framework: text ABOVE to 55123 Visit to register for the upcoming Above The Business workshop.
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