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Win-loss analysis

A guide to the best B2B podcast coverage of Win-loss analysis - the shows and 16 episodes that go deepest, ranked by substance, not downloads.

Win-loss analysis goes beyond celebrating victories - your wins might be misleading you about what actually drives deals. These episodes explore how to extract real buyer insights from sales outcomes, why cross-functional alignment between sales and marketing matters for accurate analysis, and how to use those findings to multiply revenue performance at scale.

Best shows on Win-loss analysis

Best episodes on Win-loss analysis

  1. Are you the Sales B*tch or the trusted PMM? w/ Drew Giovannoli

    We're Not Marketers · 2025-12-04

    86 / 100
  2. How B2B Brands Use AI for Dynamic Pricing

    The Growth Operator with Fexingo · 2026-06-29

    85 / 100

    Some companies pull competitor pricing data from third-party sources or from win-loss analysis.

  3. Episode 26, Part 2 - Fullcast & SBR: Win-Loss Truths and Why ICP Discipline Matters

    The Growth Workshop Podcast · 2026-03-09

    81 / 100

    Jonny Adams: So, chapter two, win-loss analysis.

  4. Ep. 190 - The SaaS Founder Bottleneck: Why Founder-Led Sales Stops Scaling

    SaaS Backwards · 2026-03-06

    80 / 100
  5. Episode 218: Bare-Knuckle B2B: Are agencies still worth it? Sage’s Harry Davies on the truth

    B2B Marketing Podcast · 2026-06-11

    75 / 100
  6. 60-Minute B2B Blitz: 9 Marketers Share Their Best Plays from 2026 (So Far)

    The Dave Gerhardt Show · 2026-07-02

    75 / 100
  7. The Value of Product Marketing with Rory Woodbridge (Pleo, ex-Google, YouTube)

    byProduct Live · 2024-06-19

    71 / 100
  8. 275 - AI Made Writing Cheap, Listening Just Got More Valuable (Maitri Sheth, Hubspot)

    Building With Buyers · 2026-06-17

    64 / 100
  9. How to Turn Your Sales Kick Off into a Revenue & Performance Multiplier with Richard Ellis

    Sales Transformation Lab · 2026-01-07

    62 / 100
  10. Troubleshooting Enablement with Ciara Byrne | Interview

    The State of Sales Enablement · 2025-05-07

    60 / 100
  11. Why Sales Leaders Should Put Marketing in the Room

    B2B Marketing: How to Stand Out · 2026-04-24

    59 / 100
  12. 66: The Power of Feedback Loops with Jennifer Moore of Clozd

    SaaS(ramp) Podcast · 2023-05-16

    59 / 100
  13. So What? Why? Who Cares? Why messaging matters in product management

    Lessons In Product Management · 2026-06-17

    57 / 100
  14. Buyer Insight: Your Wins Are Lying To You

    Impact Pricing · 2026-06-26

    54 / 100
  15. Episode 34: Building a Better Customer Feedback Engine with Brannon Santos (Founder & CEO at ChatGems)

    The Founder's Formula Podcast · 2023-09-12

    54 / 100
  16. Marketing and sales alignment: insights from experts at Palo Alto Networks, Cabro SpA and Digital Science

    B2B Marketing Leaders Podcast · 2026-03-12