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net promoter score

A guide to the best B2B podcast coverage of net promoter score - the shows and 22 episodes that go deepest, ranked by substance, not downloads.

Net Promoter Score appears across multiple dimensions of B2B operations in these episodes - from using customer advisory boards to close enterprise deals, to measuring training impact and ROI, to revamping digital measurement for actionable insights. Episodes featuring Jonathan Maharaj on human-centered growth, Ben Yurchak on maximizing measurement actionability, and discussions of alignment between people, systems, and strategies suggest NPS functions as both a diagnostic tool for organizational health and a mechanism for driving referral-based growth. The topic spans customer experience optimization, employee advocacy, and the metrics that reveal whether growth initiatives are actually improving profitability.

Best shows on net promoter score

Best episodes on net promoter score

  1. How B2B Marketers Use Customer Advisory Boards to Close Enterprise Deals

    B2B Marketing with Fexingo · 2026-07-01

    82 / 100

    …What should they measure? Lucas: A few things: Net Promoter Score among CAB members - it should be higher than your overall customer base.…

  2. Purpose, Products & Persistence: Building Mission-Driven Brands That Last

    Logistics with Purpose · 2026-03-26

    78 / 100

    …So that's a really powerful business engine as well because the, the loyalty that we have and the net promoter score that the brand has is, is pretty remarkably high.…

  3. Revamping Digital Measurement to Maximize Actionability with Ben Yurchak \\ Marketing Roundtable

    Marketing Roundtable · 2026-04-09

    75 / 100

    …So instead of an NPS type question, Net promoter score type question, when someone, shortly after they arrive, we ask them, oh, you left that video pretty quickly.…

  4. Prioritize Customer Dignity, Listen to First-hand Accounts, and Turn One-time Customers into Loyal Regulars

    The Chief Customer Officer Human Duct Tape Show · 2023-02-24

    75 / 100

    …So our team um, roughly has had a net promoter score in the mid-70s for a few, you know, number of, number of years now.…

  5. CU 2.0 Podcast Episode 411 Travis Credit Union CEO Kevin Miller on Why Bankers Make Good CU CEOs

    The CU2.0 Podcast · 2026-07-01

    74 / 100

    …Our net promoter score is at a company record high.…

  6. #523: Leaders in Customer Loyalty: Brand Stories | How SharkNinja Drives Customer Loyalty through Customer Engagement

    Leaders in Customer Loyalty, Powered by Loyalty360 · 2026-04-30

    71 / 100

    …at Shark Ninja? I think it's it's moving into the new paradigm of trust, right? That's the biggest opportunity, right? Sort of moving away from the traditional metrics of customer service, like your net promoter score, right?…

  7. 283. The Growth Trap That Nearly Destroyed a $30M Business

    Productive Insights Podcast · 2026-02-16

    69 / 100

    …It's not even like nps, like, net promoter score, customer satisfaction.…

  8. The Business of Learning, Episode 97: Measuring Training Impact and ROI

    The Business of Learning · 2026-05-27

    65 / 100

    …So in a time of budget scrutiny, in a time where we really have to be a true partner to the business, we have to show value and not learning value, not net promoter scores, not star ratings, but actually business value and actually what you'll find is where you do show that true business value, you then reinvest the gain back into learning.…

  9. How a Solo Dev Hit 10K MRR With a Referral Program

    The Indie Hacker Podcast with Fexingo · 2026-06-24

    63 / 100

    …Her net promoter score was 72, which is excellent for any SaaS.…

  10. Customer Experience Superheroes - S16 E2 - CX Tech Demo Day

    Customer Experience Superheroes · 2026-02-03

    61 / 100

    …So they're there while when when their um number of cases went down by 62% and their cost to serve the customer went down very significantly, the actual uh net promoter score went up by 30%, and that was all within a 12-month period.…

  11. Episode #86: Dan Gingiss Interviews Donna Weber

    The Experience Maker Show · 2022-03-07

    59 / 100

    …And, you know, most companies are busy running net promoter scores and surveys.…

  12. Is Your Referral Process Broken?

    Breaking BizDev · 2026-04-13

    58 / 100

    …And that's like the satisfaction, you know, net promoter score, what times does that, peak in valley and those kinds of things.…

  13. #68: How to Build Effective CX Programs

    B2B Insights Podcast · 2025-09-25

    57 / 100

    …Net promoter score and customer satisfaction.…

  14. Camille White-Stern - Splash

    Demand Generation Club Podcast · 2024-08-31

    56 / 100

    …Because that's the point of having a net promoter score is would they promote your event to someone else.…

  15. Profit Through People: Jonathan Maharaj Builds Human-Centered Growth That Improves Cash Flow | Ep. 214

    Business Superfans® Advantage · 2026-07-02

    52 / 100

  16. "Alignment between our people, our systems and our strategies" - Reggie Newson of Wellpoint Care Network

    Land and Lead · 2026-05-07

    51 / 100

    …Now what was next? Reggie Newson Well, as relates specifically around culture, had our net promoter score.…

  17. The Future of Content featuring William Mellis + Eric Markgraf

    Brand Story · 2026-07-02

    45 / 100

    …You know, and then look, we add on a net promoter score.…

  18. S1E2 - Why is Tracking so Important in the Customer Experience of Retail

    The Future of Ecommerce · 2025-05-14

    44 / 100

    …Within just one year, their repeat purchase rate nearly doubled, reaching 28%, and their net promoter score skyrocketed by 21 points.…

  19. Beyond Profits: The Power of Customer Loyalty with Fred Reichheld

    Humanity At Scale: Redefining Leadership · 2025-03-20

  20. Beyond Satisfaction: The Power of Customer Delight

    Executive Edge Podcast · 2025-12-10

    …Maybe if they're a little bit more advanced, they talk about Net promoter score.…

  21. Why Your Marketing Automation Ignores Customer Feedback Data

    The Marketing Operator Podcast with Fexingo · 2026-07-26

  22. How CMOs Use Mystery Shopping to Fix the Customer Experience

    The CMO Podcast with Fexingo · 2026-07-24