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Customer Lifetime Value (CLV)

A guide to the best B2B podcast coverage of Customer Lifetime Value (CLV) - the shows and 12 episodes that go deepest, ranked by substance, not downloads.

Customer Lifetime Value forms the strategic foundation for modern customer operations, from WhatsApp marketing tactics discussed with GoKwik to identifying your highest-value segments through 80/20 analysis. Post-M&A integration, AI-driven transformation, and B2B marketing effectiveness all hinge on understanding and optimizing the long-term revenue potential of your customer base rather than chasing short-term transactional wins.

Best shows on Customer Lifetime Value (CLV)

Best episodes on Customer Lifetime Value (CLV)

  1. Understanding Your True LTV and Company Value | Prof. Daniel McCarthy

    D2C Diaries · 2026-08-18

    96 / 100

  2. From Fragmented Journeys to Exponential Growth: Designing Integrated Customer Experiences That Scale Revenue (Season 5 Enterprise CX-CRM AI Data & Architecture Masterclass, Episode 14): CX with SG

    CX with SG · 2026-01-02

    76 / 100

  3. Season 9, Episode 6: Ipsos Global Voices of Experience

    The Experience Perspective: An Ipsos Podcast · 2026-04-02

    75 / 100

  4. Integrating Customer Experience with the Value Chain: How End-to-End Alignment Drives Growth, Trust, and Operational Excellence (Season 5 Enterprise CX-CRM AI Data & Architecture Masterclass, Episode 17): CX with SG

    CX with SG · 2026-01-02

    73 / 100

  5. How to Test Your Creative for Paid Media with Alexa Kilroy

    How to Market Your DTC Brand · 2022-03-23

    71 / 100

  6. WhatsApp: Why Customer Lifetime Value is the Key Goal of WhatsApp Marketing with Abhishek Chandra, GoKwik

    Keep Optimising

    66 / 100

  7. The Comp Plan Mistakes That Push Good Reps Out

    Surviving Sales Leadership · 2026-04-09

    66 / 100

  8. Marketing - Weaponise Your Marketing

    Stay Hungry · 2025-06-15

    63 / 100

  9. The 80/20 Growth Strategy: How to Find Your Most Valuable Customers

    SaaS Stories · 2026-04-27

    53 / 100

  10. Onboard Yourself Like a Leader - The Ultimate 30-day Checklist

    Psychology of Customer Success · 2024-08-14

    53 / 100

  11. Post-M&A CX Integration: Designing a Customer Experience Blueprint That Unlocks Real Synergy (Season 5 Enterprise CX-CRM AI Data & Architecture Masterclass, Episode 21): CX with SG

    CX with SG · 2026-01-02

    51 / 100

  12. Why AI Strategy Is Enterprise Transformation: Moving Beyond Pilots to Structural Change and Long-Term Advantage (Season 5 Enterprise CX-CRM AI Data & Architecture Masterclass, Episode 23): CX with SG

    CX with SG · 2026-01-02

    35 / 100