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Customer Data Platform (CDP)

A guide to the best B2B podcast coverage of Customer Data Platform (CDP) - the shows and 15 episodes that go deepest, ranked by substance, not downloads.

Customer data platforms are becoming essential infrastructure for B2B operators looking to move beyond third-party data dependency. These episodes explore how brands like Zeta Global are converting loyalty and first-party data into actionable growth engines, while AI-powered personalization tools enable enterprise marketers to scale personalized experiences without manual segmentation. Whether you're in hospitality, tech, or broader B2B, understanding how to centralize and activate customer data directly impacts your ability to compete in a privacy-first environment.

Best shows on Customer Data Platform (CDP)

Best episodes on Customer Data Platform (CDP)

  1. Data: Digital Advertising Post-ATT with Kyle Antoian

    The Conversion Show · 2025-03-11

    87 / 100

  2. How B2B Marketers Use AI to Personalize at Scale for Enterprise

    B2B Marketing with Fexingo · 2026-06-30

    82 / 100

  3. Beyond Tiers: Redefining SaaS Pricing with Gary Bailey of FinTech Strategic Advisors

    Monetize: The Art Of Pricing · 2024-12-11

    80 / 100

  4. Guest data and direct bookings with the top 3 CRM solutions on Mews Marketplace

    Matt Talks Hospitality: Real conversations for innovative hoteliers · 2026-08-05

    79 / 100

  5. Best of LinkedIn: MarTech Insights CW 24/ 25

    Best of LinkedIn: Strategic B2B Marketing · 2026-06-26

    75 / 100

  6. Hello {{firstname}}, Meet The Execution Gap Killing Personalization

    Making Sense of Martech · 2026-04-22

    75 / 100

  7. Integrating Customer Experience with the Value Chain: How End-to-End Alignment Drives Growth, Trust, and Operational Excellence (Season 5 Enterprise CX-CRM AI Data & Architecture Masterclass, Episode 17): CX with SG

    CX with SG · 2026-01-02

    73 / 100

  8. A Fresh Perspective on Automotive AI Strategies

    Brian Pasch Podcast · 2026-05-06

    71 / 100

  9. Retail's Holy Grail: An All-in-one CDP, Customer Data Platform to Measure Online and Offline Campaigns

    Smart Chickens A B2B SaaS Demand Gen Drives Innovation & Growth Podcast · 2021-10-28

    67 / 100

  10. 3 Ways A.I. Can Help

    B2B Marketing: How to Stand Out · 2026-01-29

    63 / 100

  11. Boost e-commerce sales with Damon Didier.

    Marketing Masters: The Agency Power Show · 2024-03-18

    63 / 100

  12. The Evolution of AI in Marketing: A Discussion with Rafa Flores at Treasure AI

    Marketing B2B Technology · 2026-07-22

    60 / 100

  13. The AI booking shift: What hoteliers need to do now

    Hotel Moment · 2026-06-17

    56 / 100

  14. Scaling Your Brand With First-Party Data with Cary Lawrence

    Scaling Ecommerce with Nikita Vakhrushev

    51 / 100

  15. Zeta Global: Turning Loyalty Data into a Growth Engine (#781)

    Let's Talk Loyalty · 2026-06-18