Your Home. Your Market. Your Move. Let's Go! · 2026-05-28 · 28 min
Key moments - from our scoring
Substance score
37 / 100
Five dimensions, 20 points each
The Serratani team walks through a comprehensive staging and photography checklist for selling homes, covering everything from exterior curb appeal to bedroom styling. The hosts - including photographer Tina and stager/designer - share their real estate prep guide that prioritizes tasks when sellers have limited time, addressing decluttering, lighting consistency, appliance visibility, and depersonalization strategies. The discussion emphasizes that only 1 in 10 homes follow best practices perfectly, usually when realtors enforce standards. Key insights include using soft white light bulbs throughout (not bright white, which feels cold and institutional), hiding pet food and personal items, ensuring all light switches are on before photography, removing small rugs to showcase flooring, and staging dining tables minimally with tasteful centerpieces rather than full place settings to avoid looking artificially staged. For bathrooms, the experts recommend leaving only fixed elements visible, removing all tangible items to cabinets, and using artwork and fresh white towels to make dated tile (like 1960s pink) feel inviting rather than renovation-urgent. The hosts stress tactful communication - sometimes blaming the photographer for tough feedback - and note that inconsistent light bulb colors or burnt-out lights trigger subconscious buyer concerns about home maintenance. Realtors, stagers, and photographers looking to coordinate listing presentation will find actionable room-by-room guidance here.
Remove all tangible items like toiletries, scales, toilet paper holders, rugs, and trash cans from the bathroom floor and countertops. Leave only fixed elements (tub, toilet, vanity), add a pop of color through artwork, fresh white towels, a white soap pump, and optionally a small floral piece on the countertop.
Soft white bulbs create a warm, cozy atmosphere that feels welcoming, while bright white casts a cool tone that feels institutional (like a hospital or surgery room) and highlights imperfections in the home. Every light bulb in the house should be the same soft white temperature for consistency.
Approximately 1 out of 10 homes follow the prep list perfectly. The realtor's involvement and enforcement of standards is the primary factor determining whether homes are photography-ready.
No - leave the dining room table clear or with only a couple of tastefully placed centerpieces. Setting a full table looks overly staged and artificial, and most people don't eat at the table daily, which can feel personalizing or off-putting to diverse buyer types.
Remove or hide trash and recycling barrels, wrap up hoses neatly, remove weeds from cracks, mow the lawn, rake leaves and sticks, and ensure no cars are in the driveway (including the photographer's vehicle). Close all windows and open all blinds fully to allow natural light.
Our reviewer’s read on each dimension, with quotes from the episode.
The episode is a functional checklist walkthrough with mostly common-sense advice (remove magnets from fridge, hide trash, make beds), but contains a few genuinely useful practitioner nuggets - the 1-in-10 stat, skipping shower photography, and the pink-bathroom lean-in technique. Significant filler from affirmations ('Right,' 'Yep,' 'Yes,' 'Absolutely') dilutes the density.
I'm gonna say one out of ten houses. One out of ten. Follow this list perfectly. One out of ten.
I will sometimes not photograph showers if they're not presentable, if they're full of shampoos
Almost entirely conventional real estate staging advice reproducible from any Zillow blog post; the one genuinely counterintuitive idea - leaning into the pink tile rather than fighting it - stands out precisely because everything else recycles obvious wisdom.
I added more pink. I added a nice big pink artwork and then I used fresh white towels
I don't want my stagings to look like they're staged
Speaker B (photographer) and Speaker C (stager) are genuine practitioners who clearly do this work daily, not thought-leader types, which is a plus; but they are local small-market operators with no indication of scale, published track record, or notable credentials beyond their current roles.
when I have a date and time scheduled with a client, I will send them my real estate prep guide, which is also on my website
oftentimes after I have finished editing the photos, I'll send an email to the realtor with the link to view the gallery. But also, if there are red flags, I will say, downstairs bathroom has odor
A handful of concrete specifics elevate the episode above pure abstraction - the 1-in-10 readiness rate, the $30-40 paint cost, and the detailed pink-tile bathroom case study - but there are no ROI figures, price-impact data, or market statistics to substantiate the broader claims about getting 'top dollar.'
I'm gonna say one out of ten houses. One out of ten. Follow this list perfectly.
paying, um, 30 or $40 to paint a room
The host occasionally asks productive follow-up questions (why other photographers want fans on, the percentage-of-homes-ready question, the dining-table set-or-not debate), but the conversation is dominated by mutual validation among teammates with no pushback, no tension, and no challenging of any claim.
It's interesting because other photographers want them on. Why would they want them on?
How many people, like, if you were to, say, on a percentage when you walk into a home to photograph it
Computed from the transcript - who did the talking, and the words that came up most.
Photography & Home Staging. Your Home. Your Market. Your Move. Let's Go! In today's competitive market, presentation is everything. In this episode, LeeAnn Cerretani of The Cerretani Team sits down with her professional team to discuss how strategic home staging and high-quality photography can dramatically impact your home's first impression - and ultimately, your final sale price. From preparing your space to capturing the right angles, LeeAnn and her team share expert insights on what today's buyers are really looking for and how sellers can position their homes to stand out with confidence. If you're thinking about selling - or simply want to understand what goes on behind the scenes of a successful listing - this is an episode you won't want to miss. Hosted by LeeAnn Cerretani The Cerretani Team Phone: 508-954-2621 Email: cerretani.team@gmail.com
Transcribed and scored by The B2B Podcast Index.
LeeAnn Cerretani: Welcome to your home, your market, your move. We're the Serratani team, and this is where real estate gets real. Let's go. Hi, ladies. It's so good to see you. Um, and so today we're going to be talking about photography and staging and some tips and tricks of the trade. Yeah. Kind of how we work together to make all of that happen.
Guest: There are lots of tips and tricks.
LeeAnn Cerretani: Yes. That's great. So why don't we start with do you want to do the whole house, or would you like to do room by room?
Guest: So let me start off by saying that when I have a date and time scheduled with a client, I will send them my real estate prep guide, which is also on my website. And that's something that my realtors can pass on to their sellers. So they can also help get the home ready. So if they only have a few hours to get ready, are they going to mow their lawn or are they going to clean their mirror, for example?
LeeAnn Cerretani: Right.
Guest: So that's where this. This helps prioritize the list for sellers.
LeeAnn Cerretani: That's awesome. That's great because you can feel so overwhelmed.
Guest: Yes.
LeeAnn Cerretani: You know, that's. That will be really. That is. And I have to say that my sellers love that. Love that guide. They really. It really helps them kind of filter through. You know what to do first.
Guest: Yes. So as we talked about last episode, removing all declutter. So the home at this point should be decluttered as best as it can.
LeeAnn Cerretani: Yeah, absolutely.
Tina: And what we mean by decluttering is taking away or storing personal photographs on the walls or on the tables or anywhere. All personal belongings, meaning photographs. Um, all your jams and jellies, if you would, in your bathroom, put them in the cabinets, put them in a nice basket, then put them in a cabinet. Um, just decluttering. Like, the countertop should be free and clear of coffee machines, toasters, all our small appliances.
LeeAnn Cerretani: Yes.
Tina: And if you use them on the daily, then just put them in the cabinet, take them out when the house isn't being shown or an open house. Um, all kids toys should be put away. Meaning, like even in a big basket in the closet or a big basket with a nice pretty top on it. Um, just things like that to declutter. When you go into a bathroom, there should be nothing but a nice little plant on the vanity and a colorful, uh, artwork and white towels. Fresh. That's it. All tangible items in a bathroom should be gone. No, I don't want to see, uh, toothbrushes. Toothbrushes.
Jenna: Multiple.
Guest: With a Cord.
Tina: No, no, no, no. I don't want to see your waste paper barrel. I don't want to see your skin. I don't want to see your shoe and razors, your toilet bowl brush, and a beautiful canister that all has to go.
Guest: So let me dive in here to my list that I give all my realtors. So let's start with the exterior. So for starters, no cars in the driveway.
LeeAnn Cerretani: Right.
Guest: And that includes the realtor and the real estate photographer's car. We always park across the street or
LeeAnn Cerretani: away from the house because drone will also be done too. You know, if you've got a good photographer and realtor doing that, you should have some drone. It gives the home perspective in the neighborhood.
Guest: Yep. So upon the real estate photographer's arrival, all windows should be closed completely and all blinds should be open all the way. And that's to allow all the natural light inside the home. And also, when I'm doing drone and outside my exterior shots, there's going to be no focal point because if we have a window open, that's where the eye is going. So just have all windows closed, all shades open all the way. Get that light in. Mow the lawn.
LeeAnn Cerretani: Mow the lawn. Or do a fall cleaning.
Guest: Remove your weeds from the cracks in the concrete.
Tina: Yes.
Guest: I can virtually remove this and I do that for my realtors. But you're having an open house anyway. They're gonna remove your weeds.
LeeAnn Cerretani: Curb appeal. Right.
Guest: Remove the leaves, sticks, and branches. Hide your recycling and trash barrels.
LeeAnn Cerretani: Yes, I agree. Yep, yep.
Guest: Tidy your hoses. Have them all wrapped up. Do not have them out for me. I do edit those as well, but it's. It's so much better when they're tidy.
LeeAnn Cerretani: Totally agree.
Guest: Deck furniture needs to be tidy. And if you have a pool, make sure it's cleaned.
LeeAnn Cerretani: Yes.
Guest: Moving along to general interior. Remove all personal items. The refrigerators should have no magnets, nothing.
LeeAnn Cerretani: No photos of your children. Well, the whole house should be completely depersonalized.
Guest: Yes. But for some reason, people forget about their refrigerator.
Jenna: Yeah.
LeeAnn Cerretani: Well, you have your reminders there.
Guest: And replace burnt out light bulbs.
LeeAnn Cerretani: Um, let's stop there for a minute because let's talk about lighting a little bit, because I think lighting is a huge topic because I. Even after I have replaced light bulbs, sometimes it's just not enough lighting in the home. So I've actually brought in some of my own lamps and lights to try to light up certain corners, um, because it's really important. So what type of lighting would you recommend, Tina, as a designer? And Thinking about the space, does it depend on the colors in the home or what style it is?
Tina: I think 99.9% of all homes should be, um, soft white light bulbs.
LeeAnn Cerretani: Okay, so soft white, not bright bright.
Tina: No.
LeeAnn Cerretani: And why would you not want bright bright?
Tina: Because it cast a cool cast, if you would, over the space, and it's very cold and unwelcoming.
LeeAnn Cerretani: I also find that it makes you feel like you're in, like, a surgery room, like a hospital. Right.
Tina: Cold.
LeeAnn Cerretani: And it also will show any imperfection. Right, right. So it will. It doesn't add an ambiance of feeling comfortable, like warm white. So warm white light provides the color you need, the brightness you need, without highlighting all the imperfections that might be.
Tina: It creates, uh, a cozy cocoon, if you would.
LeeAnn Cerretani: Yeah.
Tina: And it's just warm and soft. And every light bulb in the house should be the same. Warm white.
LeeAnn Cerretani: Yes, I agree. So in a lot of homes, we see recessed lighting. Right. And so it's so funny. When we first bought our house, we had tons of recessed lighting, and they were all different colored bulbs in there between warm light, like, cooler light. It wasn't just warm. It was, like, different shades of warm and different shades. I'm like, oh, my gosh, this is driving me crazy. But the new light bulbs today for recessed lighting, they come with all of those temperatures. Yeah. So you could, before you plug it in, you can select and be consistent in all of your recessed lighting, which I think is really key and helpful.
Tina: Totally key.
LeeAnn Cerretani: Yeah.
Guest: And just look at photos on mls, because if the lights are out, notice that the real estate photographer did that intentionally, whether it was a light bulb, um, missing, or it was different colored lights. Usually all my lights are on, and I will only turn them off if I have a missing color. A missing color, a missing light, or it's just different.
Jenna: And speak to too, like, for your home. So when someone's walking your home and they're touring your home. Right. Like, if all the light bulbs are the same color, they're gonna notice that and they're gonna be like, wow, they really take care of this home. Right, right. And it's not like it's not neglected. Um, so I think that's a big key too. When we're talking, you know, we're talking about sellers or we're talking about buyers to, you know, point out the different things about that.
LeeAnn Cerretani: You do a lot of subconscious checking.
Jenna: Yeah.
Guest: Right.
LeeAnn Cerretani: So you may not say to yourself on, like, out loud, oh, they have all the same color it's just a subconscious thing.
Guest: Right.
LeeAnn Cerretani: And it makes you feel like the home is well cared for.
Tina: They're just gonna subconsciously think that, that it's well cared for and it's warm and cozy.
LeeAnn Cerretani: Yes.
Jenna: And it's not gonna be one thing on their checklist of well, I'm m gonna have to buy new light bulbs. That's already one negative thing about the home. Right. When they're going on, you're turning on lights. When you're going to show your client a certain room or a pantry or bathroom, whatever it is. So.
LeeAnn Cerretani: And if the lights don't work when you pull the switch on, is it the electrical problem or is it the light bulb? So there's your, your checklist of issues start to go off in their head. Right, right, exactly.
Guest: Trash in every room. Hide it, put it in the closet. We don't need to see trash in photos. Tidy. Remove toys, as Tina said earlier. Hide pet related items. So, so I'm constantly seeing the food. I don't know why sellers always forget to put away their cat and their dog.
LeeAnn Cerretani: Well, because they worry that they won't have access to their water.
Guest: Right.
LeeAnn Cerretani: Uh, so they want to make sure that they get to drink when they need to.
Guest: So just put it away before I arrive. That way I can spend more time getting my ankles that I need to get rather than tidying up after their animals.
LeeAnn Cerretani: Right, Right.
Guest: Turn on all of your lights. Every single light, turn it on. I will turn it off if I think it should be off, but do that ahead of my time because I'm on a scavenger hunt trying to figure out which light switches. I call it the light switch game. Um, all TVs should be off. All, uh, monitors should be off. Uh, in post editing, I add a wallpaper.
LeeAnn Cerretani: I love that, I love that you add that landscape on the TVs and the computers. And she also puts fire in the fireplace.
Guest: Yes.
LeeAnn Cerretani: Which I love.
Tina: That's a nice touch.
Guest: Ceiling fans need to be off upon my arrival. And that's, that's very important for me because sometimes it takes a full five minutes for the ceiling fan to stop.
LeeAnn Cerretani: It's interesting because other photographers want them on. Why would they want them on?
Guest: Only for videos.
LeeAnn Cerretani: Yeah, it's interesting. Maybe they're doing both at the same time.
Guest: For videos, the sink can be on.
LeeAnn Cerretani: Yes.
Guest: The ceiling fan can be on. But for still photos, off.
LeeAnn Cerretani: Right, Right.
Guest: Organize objects on all, uh, open shelves.
LeeAnn Cerretani: Yes. Right.
Guest: If you don't know how to organize it, put it in a box. I'd rather see nothing on the shelf
Tina: or a few little tastefully accessories.
Guest: Absolutely.
LeeAnn Cerretani: So let me ask you. I'm curious. Like, you have this amazing list, and, you know, you give it to your realtors. I share it with my sellers. How many people, like, if you were to, say, on a percentage when you walk into a home to photograph it.
Guest: Ah.
LeeAnn Cerretani: Um, how much time do you.
Guest: Excellent question.
LeeAnn Cerretani: Yeah. How often is it, like, pristine, you're ready to go?
Guest: I'm gonna say one out of ten houses. One out of ten. Follow this list perfectly. One out of ten.
LeeAnn Cerretani: And do you see a trend with these houses?
Guest: It's the realtor.
LeeAnn Cerretani: It is. It's the realtor that they hire. Okay.
Guest: It is, uh, it's the realtor. The realtor is on them. Um, and oftentimes it's the seller. Like Jenna had not wanting someone else in her home.
LeeAnn Cerretani: Yep. Yeah. It gets hard, you know, because all at the end of the day, you know, you own your home and you make that decision. Um, and we. We just do the best we can with our, uh, recommendations. You can take it or leave it.
Guest: Yes.
LeeAnn Cerretani: Yeah.
Guest: Rugs. Remove them. If you have beautiful floors, remove your rugs.
LeeAnn Cerretani: Oh, right.
Guest: So little small rugs. Remove them.
LeeAnn Cerretani: Yep.
Jenna: Or if they're dirty. That's disgusting.
LeeAnn Cerretani: Remove your rugs. Right.
Guest: They want to just toss it in the key.
LeeAnn Cerretani: Our little OCD Jenner over here, she's like, I need it to be clean.
Guest: What shall we do next? Kitchen, bathroom, dining room? M or bedroom?
LeeAnn Cerretani: Let's do kitchen.
Tina: Kitchen.
Guest: Okay. Clean surfaces and sink. I. I love the cleaning ladies that come in and clean because they're really. This is their job. This is how they make it.
LeeAnn Cerretani: Things are shining.
Guest: Yes, absolutely. Hide all but two appliances, and the two that you have, make sure they're clean. They're clean, and they're updated. Yeah. We don't need to see your old Crock pot from 1990. Hide. Soaps, sponges, towels, cutting board, knives, et cetera. Just bare kitchen.
Tina: Just, uh, put it in the cabinet.
LeeAnn Cerretani: Yeah. Right.
Guest: Calendars. A lot of people have calendars in their kitchen.
LeeAnn Cerretani: Yeah.
Guest: Must. That's an absolute must.
LeeAnn Cerretani: We don't want to. So I view that as depersonalizing, because I don't want buyers to come through reading somebody else's appointments schedule, because then they're not seeing themselves in the home.
Jenna: Right.
LeeAnn Cerretani: And again, it's another one of those subconscious things happen. Right.
Jenna: And I think even using the world. The word depersonalizing, instead of saying, okay, we're gonna declutter your home, because sometimes People take that to offense. They do if they don't think that their home is physically cluttered. It's just like, you know, a lot of stuff of we're gonna depersonalize your home, meaning we're gonna take some things down. So I think it depends on who your client is of the goal.
LeeAnn Cerretani: Neutralizing. Right. But when you're depersonalizing, you just want everybody to see themselves able to live here.
Jenna: Absolutely.
Tina: It just means taking out the personal to put your house on the market.
LeeAnn Cerretani: And some have more personal than others.
Guest: And we talked about having nothing on the refrigerator. But that is very important.
Tina: It is very important.
Guest: Shine those appliances.
LeeAnn Cerretani: Right.
Guest: Bedroom. Dining room.
LeeAnn Cerretani: Dining room.
Guest: Dining room. Straighten and push in your chairs. It's just, it helps me add centerpiece.
Jenna: Clean your table. Make sure your dining room table doesn't have crumbs on it. Right. So here's a question from your last night's dinner. Please clean your table.
LeeAnn Cerretani: Yes, please clean your table. But I have seen people set their dining room tables for photography.
Jenna: Do you.
LeeAnn Cerretani: How do you think that is? Setting the table or not setting the table?
Tina: I don't set the table when I'm staging. Only because people don't live that way.
LeeAnn Cerretani: Right. They're not sitting down to Thanksgiving dinner.
Tina: Right. And it looks too staged. I don't want my stagings to look like they're staged.
LeeAnn Cerretani: Right.
Tina: I just want the house to feel warm and inviting and appeal to the masses of buyers.
LeeAnn Cerretani: Right.
Tina: So I just put a couple of beautiful, tastefully placed centerpieces.
LeeAnn Cerretani: Mhm.
Tina: And call it a day.
Guest: I love that.
LeeAnn Cerretani: I think that's really important. I also think that not everybody sits at the table and has dinner.
Tina: True.
LeeAnn Cerretani: Right. So you're all. You're personalizing it by setting the table.
Jenna: Right.
Tina: Totally.
LeeAnn Cerretani: Yeah. It's. I've seen it both ways and I'm just, I was just curious like what you guys thought as professionals, uh, when you walk into them.
Tina: Most people don't live with their tables set.
LeeAnn Cerretani: Right.
Tina: 24 7. So I do know.
Jenna: I think it depends on the flow of the home as well too. Like uh, if you have a beautiful dining room that people know that you only use it for birthdays, holidays, special occasions. I think it might be quite a set. Something like that. So kind of like cap. But then again, some people don't eat dinner together as a family. Or some people might not even have children. Right. Or a family to even sit in. You know, and that could be, uh, kind of a negative or. Yeah.
LeeAnn Cerretani: A subconscious negative feeling.
Jenna: Right. So I think it Goes both ways of that, of how you view the home.
LeeAnn Cerretani: Yeah. And sometimes sellers feel pretty strongly about what's going on.
Guest: So when I see that Tina has come in and staged a home, she always does have something on the centerpiece. But if I don't have Tina, I will tell my homeowners, just leave it blank. I will always add a virtual dozen red roses or whatever I feel like doing for that space.
LeeAnn Cerretani: Great.
Guest: If there's any high chairs or boosters, remove them. Yes. And lately I've been seeing cushions on table top of kitchen chairs.
Tina: Oh, the ones that tie back on the spindles.
Guest: Yes. And they're full of patterns and dirty and disgusting. Remove those. Yes, it happens. Bathrooms, toilet paper. This is a big one because I can't tell you how many times I've gone into bathrooms and the toilet seat is up and the toilet paper roll is just the brown. Like nobody.
LeeAnn Cerretani: Toilet paper?
Guest: No, like I don't understand why somebody couldn't have put it in the trash or replaced the roll. But yes, have a brand new toilet paper roll and have it give it that little triangle. And your house cleaners will do that for you also if you tell them that you're having your house clean.
Tina: As I stated earlier, when you're staging a bathroom, the only things that should be on that bathroom floor are the fixed elements.
LeeAnn Cerretani: No rugs.
Guest: No rugs.
Tina: No rugs, no toilet. Uh, paper holder in its pretty little canister. No scales. All of that gets put into the um, cabinets and countertop. Completely clean. Something really pretty. Soap pump, little bit of color on the walls. White towels. Done.
Guest: And no trash.
LeeAnn Cerretani: No trash.
Tina: Must be white towels. And the pop of color, color comes from the little piece of artwork you put in the bathroom.
LeeAnn Cerretani: Mhm.
Tina: So again, nothing on the floor except for the fixed elements. The tub, the toilet, the vanity.
LeeAnn Cerretani: Yes, those are all really great tips. I love that. So what would be some tricks?
Tina: Well, it depends on the bathroom. We're still talking about the bathroom. I've staged a home a year ago that had the old 60s pink tile going halfway up the wall with a little black trim.
LeeAnn Cerretani: There's a lot of those here in Massachusetts.
Tina: Right. And then the floor had the little pink and cream two by two mosaics on the floor and the pink tub. So what did I do? I added more pink. I added a nice big pink artwork and then I used fresh white towels. I took all the tangible things off the floor and put it into the cabinet and just a little floral on the countertop and a white soap pump. That pink looked so Fresh and so inviting. That's what buyers look for.
LeeAnn Cerretani: And I will tell you that because I've seen it, you doing this, I couldn't believe how much that actually works.
Tina: And so when buyers walk into that bathroom, they're not going to say, it's not as shocking. They're not going to say, also, I got to renovate this bathroom. It's pink. They're going to say it's pleasing. They're going to say to themselves, I don't have to renovate this pink right away.
LeeAnn Cerretani: You can live with it for a little bit.
Tina: Exactly. And if I didn't stage it and it was left as is, with all the jams and jellies on the countertops and you know, that sort of stuff, the buyer's gonna say to themselves, I gotta renovate this right away. I can't live with this pink.
LeeAnn Cerretani: And I have to say, if you comb, which we all do, right. Even all consumers do too, they're always on Zillow or realtor.com or some other site and they're looking through the pictures and it blows me away. Like they don't even clear off their vanities.
Guest: Right. And you know, your neighbors are going to be looking, you know, that's a seller.
LeeAnn Cerretani: Like before I was a realtor, like I, I mean, I usually keep my bathroom clean. But as a consumer, like, you don't necessarily think that way. That's not your specialty. So if you don't have your realtor or your stager or your photographer telling you this is really helpful. They may not, it's not always obvious to people, you know, it's not fair to judge them for that.
Tina: We're not judging. We're just trying to sell that bathroom. And also a fresh shower curtain. If it's not a shower glass, uh, door.
LeeAnn Cerretani: I think sometimes realtors are uncomfortable. They don't want to hurt people's feelings, so they don't want to say anything.
Tina: But the way we present it, we're tasteful, we're tactful, and we're helping the seller. And they appreciate it, they really do, in the way that we deliver what we're saying.
LeeAnn Cerretani: I agree.
Tina: And we do it with, with caring, understanding, and we want you to get
LeeAnn Cerretani: the most money for your house. Like, that's why you're hiring us.
Guest: And ah, oftentimes after I have finished editing the photos, I'll send an email to the realtor with the link to view the gallery. But also, if there are red flags, I will say, downstairs bathroom has odor.
Jenna: Right? Yeah.
Guest: Remove, replace Shower curtain. Those valances need to go.
LeeAnn Cerretani: Right.
Guest: I will give.
LeeAnn Cerretani: I will give headphones, which is so you're just.
Guest: So that way you can say, hey, my photographer said yeah, and blame you. Go right ahead. Absolutely.
LeeAnn Cerretani: If you don't have the guts to do it, you can always blame the photographer.
Guest: Make sure your mirrors are clean in the bathroom.
Jenna: Oh, yes.
Guest: And you asked for tips too. I will sometimes not photograph showers if they're not presentable, if they're full of shampoos and, uh, they're older people know what old showers look like. I'm only going to. I'm only going to take a picture of a shower if it is luxurious, if it's beautiful and there's no product in there.
LeeAnn Cerretani: Right, right. I agree with you. I think it's. You're not gonna. You don't want to show something. You're marketing the home in the positive pieces. We don't need to highlight the negative stuff. They're gonna see that on their own.
Guest: Right. Moving along to bedroom. So make your beds neatly.
Tina: Mm.
Guest: I've had to make beds before.
LeeAnn Cerretani: Yeah, Yep. Yeah, absolutely. And you know, it's unfortunate. Hopefully the realtor's there with you to
Guest: help you make that bed sometimes, sometimes not.
LeeAnn Cerretani: Yeah, I know. It's. It does depend.
Guest: So beds need to be neatly made and preferably with a neutral color bedspread. I always use white. Yes.
Tina: With a pop of color at the blanket at the end of the bed.
Guest: Yes.
Tina: And the pop of color depends on the fixed elements that are in the room.
Jenna: Room.
Guest: Right.
Tina: And then, um, little color at the beginning of the bed with pillows. And balance is key. But we'll get into that later.
Guest: Yes.
LeeAnn Cerretani: Balance.
Tina: Balance.
LeeAnn Cerretani: Yep.
Guest: All clothing and shoes should be put away and even under the bed. If I can see it.
LeeAnn Cerretani: Like if you have a bed skirt that is hiding something, you should really
Guest: try to remove it.
LeeAnn Cerretani: Right, yes, absolutely.
Guest: Clear surfaces of clutter. Old alarm clocks. It's a giveaway to buyers that you have an update. Updated. So get rid of your alarm clock.
LeeAnn Cerretani: It doesn't matter if you haven't updated. But again, that's a personal touch. Mhm. Right. Like you want.
Guest: People are judging.
LeeAnn Cerretani: Right. And they. You want to say, oh, well, subconsciously, oh, this is an older home. Yes, that's what it says.
Guest: Or an older person lives here. Maybe they haven't updated other things as well. Nightstands. I'm okay with having a lamp on the nightstand. Maybe a magazine. Um, several books just stacked beautifully. Maybe a plant. That's it.
LeeAnn Cerretani: It should be pretty, pretty clean.
Guest: Yes.
LeeAnn Cerretani: Just like your kitchen counters, right?
Guest: Yes.
LeeAnn Cerretani: Really, all flat surfaces in general should be pretty wiped clean.
Guest: Yes.
LeeAnn Cerretani: As much as possible.
Guest: And that's it. We have now gone through all of my.
LeeAnn Cerretani: So any tricks to. Any tricks that would help m with your photography like that they could do, I think the light bulbs you talked about. Um, anything else in terms of a trick that might be less is more. Yes. That's good.
Guest: Absolutely. Less is m. More I can virtually stage if needed. I can do everything.
LeeAnn Cerretani: Right.
Guest: It's amazing what less is more helped us with.
LeeAnn Cerretani: Right.
Guest: Clean. Get the cleaning crew and let me take care of the rest and depersonalize.
Jenna: Yes.
Guest: Yes.
LeeAnn Cerretani: One thing that I often think about too, is a lot of homes have extra spaces, like an extra living room or a den or a library. And, you know, that space could be used maybe for a bedroom. Um, depending, you maybe are using it as a bedroom. So I think when we think about when you're getting your home ready to sell, if it doesn't have a designated purpose, you really need to create a purpose for that room. Like, what is the function of this room? Um, sometimes they're really tiny. So I think the staging and then the photography angles are really important to say this room does have a function. And you have to give buyers an understanding of what it could be instead
Tina: of letting them guess what it could be because they might not know.
LeeAnn Cerretani: Right. And also space. If there's nothing in it, it's hard to know what can you do with it.
Tina: Exactly. It looks too small. I can't put anything in it. Why? So we need to take that guess out of that for the buyer by
Guest: staging it and photographing it. Well, I run into that all the time for my floor plans because every room has a label. So sometimes it's called a bonus room. Sometimes it's a billiard room, recreation room, sitting room, sun room. There's so many different options. So when Tina comes in and says, nope, this is a sitting room, we listen to Tina and we do it that way.
LeeAnn Cerretani: That's right. That's right. And you know, all of these things that you've mentioned here today, they don't cost anything. Right, Right. These are things that you can do to get top dollar for your home without spending a dime. Right. So it's all about pre planning. If you can. Not everyone has that luxury. Um, but if you can, and then if you don't have a lot of time, then hire the right people. Right. To get in there and do it for you.
Jenna: And I think it's our job Too. It's really important when you have a listing appointment, you go in there with a need versus a preference. Right. So somebody could say, you know, like, I had a listing appointment yesterday, and we were looking at the kitchen floors, and they were in perfect condition. They were just a little bit older. So it's not a need, it's just a preference. Right. So how do you bring in elements or, you know, staging of, uh, a certain color to almost, like, enhance that flooring? You can. And the color of it and maybe just, like, add a little bit of paint on the wall to really enhance that. And they're not going to be spending thousands of dollars to have a floor replaced when they could be painting, you know, paying, um, 30 or $40 to paint a room.
Tina: There's two ways you can enhance something like that. If it's the floor that has a, uh, color to it, there's two ways to enhance it. If it's not a very good color, like I said prior, you could add more of that color and sprinkle it throughout the room so it camouflages or whatever that color flooring is. We can go opposite on the color wheel to accessorize, so that way they're playing off each other nicely.
Jenna: Right.
Tina: To complement that color. Or we can go analogous and go side by side on the color wheel. So it depends on the space itself and what direction I go on the fixed element that's not in perfect shape,
Jenna: it has to stay right. And it's important to get, like, a good real estate agent with the team that they have behind them to physically point those things out to the clients. Do you know what I mean? Because clients are gonna, you know, listen and it's somebody else coming in, and they think that, oh, this needs to be done, but it might not. And it's gonna save you money in the long run, and you're gonna get
LeeAnn Cerretani: more for your home, right? Absolutely.
Jenna: Um, so knowing those tips and tricks, I think, is, you know, great.
LeeAnn Cerretani: Absolutely. I think. And it can save you a lot of money in prepping your home, and then you'll be gaining more money on the other end when you go to sell it. This has been great. You guys have been wonderful with the tips and tricks today with photography and staging, and, um. Thank you so much.
Jenna: Thank you.
Tina: You're welcome.
Guest: Thank you.
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