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Index/Ops/Total Retail Talks
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The Art of Comfort: Faherty CEO on its Hospitality-Driven Retail Strategy

Total Retail Talks · 2026-07-06 · 25 min

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Episode notes

In episode 511, Total Retail Editor-in-Chief Joe Keenan interviews Alex Faherty, co-founder and CEO of Faherty, a certified B Corp™ premium lifestyle apparel brand known for its quality craftsmanship and surf-inspired coastal style. Alex launched the brand in 2013 with his twin brother, Mike, bringing their childhood dream to life (1:00). He shares how Faherty…

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