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#6021The Website Edit31.0 / 100Get badge
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The Website Edit

Hosted by Katie Flores | WordPress Designer, Child Theme Builder, Marketing Mentor

***TOP 2.5% GLOBALLY*** Welcome to the Website Edit podcast. The place for women building online businesses who want a website that looks put-together, feels like them, and is actually easier to launch.

45 episodes · publishes weekly · latest 2023-12-06 · ~14 min/episode

Rank

#6021

Substance

31.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Marketing rank

#973 of 991

Best B2B Marketing Podcasts →

Across the index

#6021 of 6182

Substance

Top 97%

outscores 3% of the index

Why it scores where it does

The Website Edit ranks #6021 on The B2B Podcast Index with a substance score of 31.0 out of 100, scored across 1 recent episode. It scores highest on insight density and originality. The entire 12-minute episode delivers three tips - stop overloading your task list, take a break, and schedule days off - all of which are self-evident platitudes. There is no novel, non-obvious claim for any B2B operator to act on; the runtime is dominated by personal narrative filler and repeated restatements of the same obvious point.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

7.0 / 20

The entire 12-minute episode delivers three tips - stop overloading your task list, take a break, and schedule days off - all of which are self-evident platitudes. There is no novel, non-obvious claim for any B2B operator to act on; the runtime is dominated by personal narrative filler and repeated restatements of the same obvious point.

“The second thing is take a break.”

“the third is to schedule days off And this might sound extremely obvious but it has to be said”

Originality

6.0 / 20

Every idea in this episode is a recycled productivity cliché that has appeared in countless blog posts since 2010. There is no contrarian framing, no first-principles reasoning, and no attempt to challenge conventional wisdom about creativity or content creation.

“the third is to schedule days off And this might sound extremely obvious but it has to be said”

“take a break, take an hour, make something to eat, read a book”

Guest Caliber

6.0 / 20

This is a solo monologue episode with no guest whatsoever; the host self-describes as a mompreneur marketing mentor with no demonstrated track record of operating a B2B business at scale, making this irrelevant by caliber standards for a B2B audience.

“Hey, I'm Katie, wife, blessed boy mom to two of the funniest kiddos, Jesus lover, marketing mentor, and tech nerd.”

Specificity & Evidence

6.0 / 20

There are no named companies, no metrics, no data, and no research cited anywhere in the episode. The only concrete detail offered is a personal anecdote about withholding video games as a self-reward, which is not evidence of anything actionable for a business operator.

“the deal I made with myself is if I don't get a set task list done for myself the day those tasks are due, and my daily task list is pretty minimal, it's not a crazy obscene amount of tasks, then I don't get to play games.”

Conversational Craft

6.0 / 20

This is an unstructured solo monologue with no interviewing, no follow-up questions, and no pushback on any claim. The delivery is meandering and repetitive, restating the same points multiple times without adding depth or probing complexity.

“I hope you enjoy today's episode and I will meet you back here next week.”

“So if you start feeling forced to sit down and write out some content, research keywords or plan future content, and you just can't focus and feel so uninspired, take a break and don't put pressure on yourself to get creative.”

Standout episodes

  • EP 45 // Feeling Uninspired? 3 Ways You Can Find Creativity & Inspiration For Content Creation

    2023-12-06

    31

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 45 tracked in total.

  • EP 45 // Feeling Uninspired? 3 Ways You Can Find Creativity & Inspiration For Content Creation

    2023-12-06 · 12 min

    31 / 100

Frequently asked

What is The Website Edit's substance score?
The Website Edit scores 31.0 out of 100 for substance and ranks #6021 on The B2B Podcast Index. That puts it ahead of 3% of the B2B podcasts we rank and #973 of 991 in Marketing. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Website Edit worth listening to?
The Website Edit is ranked on The B2B Podcast Index with a substance score of 31.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Website Edit?
The Website Edit is hosted by Katie Flores | WordPress Designer, Child Theme Builder, Marketing Mentor.
How often does The Website Edit publish?
The Website Edit publishes weekly, has 45 episodes, released its most recent episode on 2023-12-06.
Which The Website Edit episode should I start with?
Our highest-scoring recent episode is "EP 45 // Feeling Uninspired? 3 Ways You Can Find Creativity & Inspiration For Content Creation" (31/100) - a good place to start.

Show off your #973 rank in Marketing

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Ranked #973 on The B2B Podcast Index
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Topics this show covers

The themes that come up most across this show's episodes.

Work-life boundariesSEO strategyContent creationtime managementOrganic marketingkeyword researchcreative burnoutWordPress websitesdaily task managementself-care for entrepreneurs

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