
The Undefeated Marketing Podcast · 2023-04-05 · 38 min
What would it feel like to see someone play you in a Hollywood sitcom? That’s one topic I explore with one of the most brilliant sports reporters in America, Paul Finebaum. Paul’s had an impressive career in journalism where he eventually became one of the most popular and well-known radio and TV figures at ESPN. On this episode Paul shares how he took his brand from hosting a local radio show in his 50s, to being a nationally recognized TV personality in his 60s. It’s a crazy and unusual journey and should give a ton of inspiration to know it’s never too late to build your brand. About the Guest: Paul Finebaum Paul Finebaum is an American sports author, television, and radio personality. He is widely recognized for his extensive knowledge and coverage of college football. Finebaum has written four books, including "My Conference Can Beat Your Conference: Why the SEC Still Rules College Football," and has been a contributor to various publications such as The New York Times and Sports Illustrated.