The Undefeated Marketing Podcast · 2023-05-03 · 39 min
Want the secret to dominating your industry in a down economy? I'll give you a little hint. It's not cutting marketing costs but rather cutting the 10% of fat in your business. That's the conversation I'm having this week with Tommy Mello, an entrepreneur in the home services industry who went from $50,000 in debt to $200,000,000 in growth. Yup… $200 million. Oh, and Tommy believes he'll hit $1 Billion in sales within the next 3 years. How is he building this rocketship? Tommy has spent the last several years dominating his industry with one simple business strategy - saturate the market with ad dollars while his competitors cower in fear and cut their marketing budgets. Tommy lays out exactly how his strategy works and how you can execute this in your business for exponential growth (plus, he recommends a ton of great business books). It was awesome to hear Tommy's mental approach to business. If you're looking for some real, strategic, and tactical moves to navigate these strange economic times, this episode is a must-listen! It was awesome to hear Tommy’s mental approach to business.
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