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#5745The Strategy Behind Branding Yourself38.0 / 100Get badge
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The Strategy Behind Branding Yourself

Hosted by Precious Price

In today's digital age, it is now more important than ever that professionals, entrepreneurs, and creatives alike understand that if you are not actively branding yourself, the internet is already doing it for you.

47 episodes · publishes weekly · latest 2020-10-29 · ~29 min/episode

Rank

#5745

Substance

38.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Marketing rank

#914 of 991

Best B2B Marketing Podcasts →

Across the index

#5745 of 6183

Substance

Top 93%

outscores 7% of the index

Why it scores where it does

The Strategy Behind Branding Yourself ranks #5745 on The B2B Podcast Index with a substance score of 38.0 out of 100, scored across 1 recent episode. It scores highest on specificity & evidence and insight density. The episode offers a handful of concrete numbers (speaking fees of $100 - $1,200, phone rates of $179 - $500) but zero named client case studies, no tracked outcomes, no third-party data, and the Amazon analogy is purely illustrative rather than evidential.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

8.0 / 20

The episode is a 41-minute live-session monologue that recycles the same three surface-level points - start talking, be consistent, build digital assets - over and over with heavy padding between each repetition. There are essentially zero non-obvious claims; the content a smart B2B operator would already know is recycled wholesale.

“It's literally that simple. Start talking.”

“authority is not something that you can give yourself. It's not something that you can just bestow upon you”

Originality

7.0 / 20

Every idea in the episode - social proof before charging, doing free work to build credibility, SEO through content volume, niche focus - is standard personal-branding canon with no contrarian angle, no first-principles reasoning, and no counterintuitive framing.

“Authority is earned. Authority is earned. It's not given.”

“people want to see the value for free first”

Guest Caliber

8.0 / 20

This is a solo episode by a coach whose disclosed peak speaking fee is $1,200 and whose program is an 8-week LinkedIn coaching package for corporate managers; there is no guest, no external practitioner, and the host's demonstrated scale is modest. The content is also aimed at aspiring solo speakers rather than B2B operators.

“The lowest that I've been paid for a speaking engagement is a hundred dollars. The highest that I've been paid thus far is $1200 for speaking engagement.”

“I'm a brand authority coach. I help professionals and executives pretty much become a thought leader within their industry.”

Specificity & Evidence

9.0 / 20

The episode offers a handful of concrete numbers (speaking fees of $100 - $1,200, phone rates of $179 - $500) but zero named client case studies, no tracked outcomes, no third-party data, and the Amazon analogy is purely illustrative rather than evidential.

“The lowest that I've been paid for a speaking engagement is a hundred dollars. The highest that I've been paid thus far is $1200 for speaking engagement.”

“hopping on the phone with you is at least 300 bucks”

Conversational Craft

6.0 / 20

This is an unstructured solo live-stream monologue with no interviewer, no questions, no challenge, and no follow-up; the host repeatedly addresses invisible live commenters, circles back to the same points, and pivots to promoting her BBA coaching programme multiple times, making it closer to an infomercial than a crafted conversation.

“And if any of this is resonating with you, let me know. I see. I have one person here, Facebook, as well.”

“I always go by the rule of three. Y' all know, it's always three things that we're hitting on.”

Standout episodes

  • EP34: The Key to Getting PAID to Speak About Your Expertise

    2020-10-29

    38

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 47 tracked in total.

  • EP34: The Key to Getting PAID to Speak About Your Expertise

    2020-10-29 · 41 min

    38 / 100

Frequently asked

What is The Strategy Behind Branding Yourself's substance score?
The Strategy Behind Branding Yourself scores 38.0 out of 100 for substance and ranks #5745 on The B2B Podcast Index. That puts it ahead of 7% of the B2B podcasts we rank and #914 of 991 in Marketing. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Strategy Behind Branding Yourself worth listening to?
The Strategy Behind Branding Yourself is ranked on The B2B Podcast Index with a substance score of 38.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Strategy Behind Branding Yourself?
The Strategy Behind Branding Yourself is hosted by Precious Price.
How often does The Strategy Behind Branding Yourself publish?
The Strategy Behind Branding Yourself publishes weekly, has 47 episodes, released its most recent episode on 2020-10-29.
Which The Strategy Behind Branding Yourself episode should I start with?
Our highest-scoring recent episode is "EP34: The Key to Getting PAID to Speak About Your Expertise" (38/100) - a good place to start.

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Topics this show covers

The themes that come up most across this show's episodes.

Social ProofSpeaking for free before monetizingAuthority and credibility buildingVoice Memo app for voice practiceStorytelling in public speakingDigital assets (YouTube, LinkedIn, podcasts, Instagram)Brand authority coachingBuilding Brand Authority (BBA) programConsistency in messagingSpeaking with conviction

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