
The Speaking Club · 2026-05-14 · 58 min
A lot of speakers think their job starts when they walk on stage. But what if a huge chunk of your impact, and your future bookings, are being created long before that moment… and long after it ends? In this episode of The Speaking Club, I'm joined by former Disney leader and customer experience expert Vance Morris to explore what happens when speakers start thinking differently about customer experience. Because as a speaker, you have more "customers" than you think. They're: * The event organiser * The person booking you * The AV team * The audience members talking about you afterwards * And every person interacting with your brand before, during, and after the stage And every one of those touchpoints shapes whether you get remembered, referred, or rebooked. In this conversation, Vance shares what speakers can learn from Disney about creating memorable experiences, building loyalty, and turning one speaking gig into multiple opportunities. We explore how the experience starts before you arrive, continues through your delivery, and extends long after the applause. Because a great talk matters. But the experience around it? That's often what fills the pipeline.