The Sour GTM SaaS Takes Podcast · 2024-06-13 · 37 min
Featuring Brianna Doe, Founder & CEO of Verbatim. Brianna's Sour Takes: 1. You can have a great online brand and still have a terrible personal brand. (01:36) 2. Influencer marketing won't solve all of your business woes. (06:35) 3. Don't believe the hype that you should only work with smaller influencers because they have more engagement. (12:22) 4. You can be an 'influencer' and not have any actual influence. (17:25) 5. Spending more money on influencer marketing isn't always the answer. (26:46) Hot takes are fun, but have you heard of sour takes? 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world? Platinum Sponsor: SalesIntel.io Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius For sponsorship inquiries, send an email to jhasenberg7@gmail.com
