The RevOps Hero Podcast · 2025-06-17 · 32 min
Configure-Price-Quote (CPQ) platforms have come a long way from the days of spreadsheet formulas. In this conversation, host Chris Strom and RevOps strategist Joanne Cheng unpack where CPQ fits in a modern go-to-market stack, the problems it actually solves, and how new developments, such as AI-driven guidance, usage-basedbilling, and low-code extensibility, are reshaping the space. Listen in for: A clear-spoken CPQ primer: what it is, what it isn’t, and the tipping points that signal it’s time to adopt. Real-world patterns that demand more than manual quoting - think multi-currency deals, complex product bundles, or fast-moving self-serve funnels. Emerging trends for 2025, from composable quote-to-cash architectures to the rise of predictive discount recommendations. Candid lessons from recent rollouts - what sped things up, what slowed things down, and how alignment between the involved stakeholders make or break success. A myth-busting round (yes, spreadsheets can still play a supporting role). Whether you’re revenue-ops-curious or knee-deep in a CPQevaluation, this episode offers a balanced, jargon-light look at the tech and the tactics behind smoother quoting flows.
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