The Needle Movement Podcast · 2022-03-07 · 34 min
eCommerce expert Chase Clymer shares his playbook: The Brand Scaling Framework which has helped his agency's brands grow from $1 million to $10 million in revenue. If you haven't seen Chase before on his podcast Honest eCommerce or as a speaker on a Shopify Town Hall, he's a gigabrain that's definitely worth a follow. Stephen and Chase walk through a bunch of real-life scenarios to illustrate new tactics and the shortlist of items of what brands must hyper-focus on. A can't miss episode that you'll definitely walk away from with new knowledge. What are you waiting for? Tune in now! Highlights: [06:09]How to Determine Product-Market Fit in Your Industry [09:21]The 3 KPIs a Business Should Worry About [11:20]Conversion Rate: What It Means for Your Business [17:07]Ideal Customers versus Mass Market [18:37]How to handle business navigation [20:12]How to get higher average order [24:33]Ways to increase your website traffic [29:48]How to stay on track with the framework? Links: Website: Honest Ecommerce Electric Eye LinkedIn: Chase Clymer Twitter: Chase Clymer Youtube: Honest Ecommerce Others: The Black Keys (Band) Do you wanna taste it by Wig Wam (Song) James Gunn The Punk Rock MBA
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