The Jason Levin Show · 2025-04-24 · 55 min
I talked to founder, investor, and all-around amazing guy Troy Osinoff. Troy built and sold MakeAGIF at 19, then went on to do other stuff from publishing a book to investing in MrBeast, the Charlotte Hornets, Moonpay, and more(00:41) Building the top #1 GIF site at 19 with(03:07) The janky hack that made MakeAGIF profitable(04:22) Investing in a studio where Kendrick recorded good kid, m.A.A.d city(06:52) Bought a bankrupt shoe factory and made handmade sneakers for Shaq(08:57) My Memelord Coffee launch(14:41) Learned to code by handwriting it at Barnes & Noble(16:20) Getting parents approval by being on Dr.Phil(17:25) Blog goes viral → book deal with Penguin → sells rights to John Krasinski(20:54) Troy’s gut-driven lifestyle manifesto(24:42) The meme rule: “Don’t touch a viral topic unless it’s your lane”(28:48) “Vibe marketing is still bullshit.”(32:50) “Every girl tweets about vibrators. I do it once and it’s a war crime.”(42:17) How Troy accidentally built a Gen Z media army(46:47) Troy's investment philosophy(54:49) Weirdos with WiFi and caffeine are finally winning Jason Levin is the founder of meme marketing software Memelord Technologies .
#89: Shane Levine & Nico Muoio - Vibe Design 10161 / 100#88: Adam Faris - From NBA2K to Content Empire#86: Erica Levin - Our Meme Marriage#85: Varun Rana - From Amazon Engineer to Viral Comedian#84: Jared Zoneraich - The $5M Prompt Engineer