The Indie Hacker Podcast with Fexingo · 2026-07-23 · 11 min
In this episode of The Indie Hacker Podcast, Lucas and Luna unpack the story of a solo developer who built a $10K MRR SaaS product with zero web presence - selling entirely through SMS. They break down the unconventional sales funnel: how he collected phone numbers from niche communities, sent personalized voice-note demos, handled billing via Stripe invoices, and managed support over text without a ticket system. The hosts discuss why this channel works for high-trust B2B tools, the surprising retention numbers from text-only onboarding, and the risks of being a single channel from a single phone number. If you're tired of building landing pages no one visits, this episode might change how you think about distribution. #SoloDeveloper #SaaS #IndieHacker #SMSMarketing #Bootstrapping #10KMRR #NoLandingPage #TextMessageSales #ProductDistribution #B2BSaaS #NicheMarketing #Stripe #StripeInvoicing #VoiceNotes #CustomerSupport #Technology #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
How a Solo Dev Hit 10K MRR by Tripling Prices Overnight75 / 100How a Solo Dev Hit 10K MRR With a SaaS That Sells to Other SaaS Companies83 / 100How a Solo Dev Hit 10K MRR With a Product Hunt Launch and Nothing Else85 / 100How a Solo Dev Hit 10K MRR With a CLI Tool and No UI72 / 100How a Solo Dev Hit 10K MRR by Selling to Universities76 / 100
